On TikTok, wins rarely come from a one-off “viral.” They come from a creative engine...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
LTK Unveils Brand Profiles to Strengthen...
The feature centralizes brand discovery and streamlines influencer partnerships in one...
Top Influencer Discovery Tools with 10M+ influencer Database
Influencer discovery has outgrown hashtag scrapes. Today’s buyers face two hard...
Vodafone Taps AI Influencers for Brand Storytelling
Vodafone’s AI model reflects why companies are turning to virtual personas for precise...
Tubi Launches Creator Program to Compete With TikTok and Prime
By investing in long-form creator content, Tubi expands its library and strengthens ties...
Peach & Lily’s Unconventional Influencer Strategy:...
Peach & Lily’s latest campaign flips the traditional influencer model, putting...
More Articles
Boost Your Marketing Impact with Smarter Influencer Management
With the increasing maturity of influencer marketing, marketers are getting a better hang...
How to Find Influencers in Your Area
An influencer with millions of followers may be great for promoting a large ecommerce...
Why Performance Influencer Marketing is the Future: Strategies...
Influencers have been known to help drive brand awareness and build trust with their...
6 TikTok Brand Awareness Campaigns
Heard of a skincare brand turning TikTok into a full-funnel sales machine during Ramadan...
BookTok Trend Strategy: Operationalizing Roleplay, Sounds, and...
What happens when a backwards hat, a half-whispered line, or a flipped book page becomes...
Best Influencer Tracking Platforms for 2025
In 2025, nearly 64% of brands plan to work with influencers, whether it's to reach new...
High-Converting Drop Landing Pages
Limited-edition drops can vanish in hours. The challenge isn’t just driving...
TikTok Trendjacking
Every marketer watching TikTok’s For You feed has asked the same two questions: ...
Organic vs Paid Usage: Crafting Separate Rights Bundles
Influencer partnerships are no longer as simple as “here’s a post, thanks for...