If you’ve recently launched your own NFT or crypto venture, you might be looking for ways to spread the word. One great way to do so is by working with an NFT influencer—someone who has built a following based on their NFT advice and insights.
However, it can be difficult figuring out the best NFT influencer to work with. Some have massive followings, which means they’re going to charge a lot more. Others may be more feasible for a startup to work with.
To help you find the best options, we’ve put together a list of the top 30 NFT influencers you need to know in 2022.
Top NFT Influencers to Know:
- 1. Gary Vaynerchuk
- 2. Farokh
- 3. Crypto Baristas
- 4. Pranksy
- 5. gmoney.eth
- 6. RealMissNFT
- 7. NFT Times
- 8. OhhShiny
- 9. j1mmy.eth
- 10. The Bitcoin Express
- 11. ryandcrypto
- 12. DeezeFi
- 13. Punk6529
- 14. artchick.eth
- 15. Devin Finzer
- 16. ColeThereum
- 17. Dikasso
- 18. CryptoPunks
- 19. Kevin Rose
- 20. richerd.eth
- 21. Beanie
- 22. Cozomo de’ Medici
- 23. DCinvestor.eth
- 24. EllioTrades
- 25. JRNY Crypto
- 26. Alex Becker
- 27. Matty
- 28. Josie Bellini
- 29. Krista Kim
- 30. rac.eth
- Frequently Asked Questions
1. Gary Vaynerchuk
— PK (@paulkurucz) August 21, 2022
Gary Vaynerchuk, also known as Gary Vee, is a social media entrepreneur who has also gotten into the cryptocurrency space. His most recent venture, called VeeFriends, is an NFT project he’s created. This NFT collection allows users to buy and sell VeeFriends, which give them access to an online community and the annual VeeCon through the NFT’s meta data.
NFTs will never become adopted by the masses while projects like Sappy Seals and Pudgy Penguins are successful. The only way new investors will join the space is if they see reliable brands at the front lines, not meme projects. pic.twitter.com/0vGcNZgeVj
— Farokh (@farokh) August 21, 2022
Farokh is an NFT influencer who just launched a new venture called Rug Radio, a decentralized media platform. Users can buy and sell NFTs on this platform, as well as own the media activity they do on the site, from memes to conversations.
3. Crypto Baristas
👀When this Tweet hits 200 retweets, we'll give away a S2 Crypto Barista and all its perks. pic.twitter.com/ULsqv35xZl
— Crypto Baristas (@cryptobaristas) August 11, 2022
Crypto Baristas create and sell their own coffee-related NFTs on their OpenSea-hosted NFT marketplace. NFT owners get access to perks like free coffee, discounts when buying from certain coffee companies, and more. Influencer partnerships with coffee-related companies would be the perfect collaboration here.
It's finally here 🚀 The first @nftboxes of series 2 is available for general sale!⭐️
'In-Sign' is available for 0.65 ETH! 500 Limit! pic.twitter.com/4Xpqtg6r9e
— Pranksy 📦 (@pranksy) August 11, 2022
Pranksy is a well-known NFT collector who has also started his own company in the NFT space. NFTBoxes is a monthly subscription box that is sold via Ethereum. These boxes include NFTs, virtual gaming items, collectible puzzle pieces, and more—but the boxes are entirely virtual and on the Ethereum blockchain.
Got a chance to catch up with the founders of @internet__game today. And I’ll be damned if it isn’t the coolest thing happening in NFT’s right now. Season 2 is gonna be LIT! pic.twitter.com/Hh5jFWy3ga
— gmoney.eth (@gmoneyNFT) August 20, 2022
gmoney.eth is an NFT influencer who has amassed his own online collection of NFTs—one that he bought for 140 Ethereum (which, at the time of this writing, is around $1,700 USD per Ethereum). He shares information about his own experience purchasing NFTs as well as insights in the industry on his Twitter account.
⚡9999 Lippy Octos are ready to capture the NFT World⚡
Time to get WL and change the World
🐙50 WL GIVEAWAY🐙
✅Get WL pic.twitter.com/9hNGyUQ30O
— RealMissNFT (@RealmissNFT) August 21, 2022
RealMissNFT is very involved in the NFT community, retweeting others’ sales and NFT collections, interacting with other influencers, and even building her own decentralized metaverse platform Metanatics. It’ll be a virtual space for events, stand up comedy, and more.
7. NFT Times
What does everyone think of Coinbase NFT then?
— NFTTimes (@the_nft_times) April 21, 2022
NFT Times is mostly active on YouTube, creating content that helps others in the NFT space thrive. With content like “How to Make Your NFTs More Desirable” and “How to Promote NFT Art Using Twitter,” they’re a great option for partnering with.
— OhhShiny (@ohhshiny) July 31, 2022
OhhShiny is another NFT influencer who actually has an NFT as their Twitter profile photo—we can tell based on the hexagon shape rather than the typical circle. Their mission is to make defi (decentralized finance) more accessible, and they share tons of helpful information about the NFT industry.
— j1mmy.eth (@j1mmyeth) August 12, 2022
j1mmy.eth is an influencer and entrepreneur within the NFT industry. He’s created a number of businesses, from an NFT QA product to an NFT marketplace for people to buy and sell NFTs. He also is a big collector of NFTs himself.
10. The Bitcoin Express
— The Bitcoin Express (@The_BTC_Express) August 19, 2022
The Bitcoin Express has a wide educational online presence. From YouTube and TikTok to Twitter and Facebook, they have a large online reach. They share lots of different types of content, including reviews of crypto companies, which presents the perfect opportunity for an influencer partnership.
🙏 @AtsuiNFT WL Raffle!
I'm giving away 3 WL spots for their upcoming NFT Collection ⬇️
⌚ 24 hours pic.twitter.com/mZ57a6qvjw
— ryandcrypto (@ryandcrypto) August 22, 2022
ryandcrypto is an NFT influencer that shares transparent content about how he’s made money through crypto and NFTs, as well as how his audience can as well. He’s done giveaways and other collaborations with crypto brands on his Twitter.
clean pillow boi https://t.co/Z7Xa6cGtNO
— DeeZe (@DeezeFi) August 22, 2022
As we can see from DeezeFi’s Twitter profile photo, they are also using an NFT as their Twitter avatar. Taking advantage of this option that Twitter now offers is a great way for NFT influencers to flex their collection and showcase their knowledge in the space.
Absolutely wild. https://t.co/9Mbc2cMllO
— RacBrasti (@RacBrasti) August 22, 2022
Punk6529 is an anonymous NFT influencer with a large Twitter following and a vast collection of NFTs from CryptoPunks, Bored Ape Yacht Club, Rare Pepes, Art Blocks, Autoglyphs, and more. They’re currently working to build an open metaverse.
introducing Abrabirb Lincoln 🦉🎩 pic.twitter.com/dq7L9eiGNK
— artchick.eth 🔥👠 (@digitalartchick) May 10, 2022
artchick.eth is an NFT collector that promotes and buys NFTs to then sell or even give away to her followers. Working with an influencer who loves giveaways is a great way to get some awareness to your NFT/crypto brand.
15. Devin Finzer
— Devin Finzer (dfinzer.eth) (@dfinzer) December 30, 2020
Devin Finzer is the founder of OpenSea, the largest NFT marketplace there is. In fact, most of the influencers on this list have an OpenSea profile, either to buy or sell NFTs. He’s extremely well-versed in the NFT space and would be a stellar person to collab with.
just remembered how fire my digital art collection is 😮💨
— Cole (@ColeThereum) August 18, 2022
ColeThereum is an NFT influencer that uses his Twitter account as a sort of journal for his trades—both crypto and NFT. He also includes some of the NFTs he owns right inside his bio. He’s transparent about his NFT experience, which can be a big help to new investors.
Bob agrees! pic.twitter.com/TN9nZmNKRd
— IAmDikasso.eth (@Dikasso_) August 16, 2022
Dikasso is an NFT artist and collector, keeping track of his existing collection in his Twitter bio. He’s created his own NFT collection, “Orangutang Gang,” as well as NFT illustrations of animal feet pics, in order to sell and build up his own portfolio.
Punks in NYC pic.twitter.com/1uezoh7VlW
— CryptoPunks (@cryptopunksnfts) June 20, 2022
CryptoPunks are one of the more popular NFT collections. Many other NFT influencers on our list own one or more CryptoPunks NFTs—and they’re worth a lot. They’re stored on the Ethereum blockchain, and are bought and sold using the Ethereum cryptocurrency.
19. Kevin Rose
Takashi is new to NFTs but has a serious following in the traditional art world. It's safe to say his collectors haven't likely made the jump to NFTs (yet), so I'm picking up a few (currently around 1E) to put in the vault 🔒 pic.twitter.com/VFj7koAUVX
— KΞVIN R◎SE (,🦉) (@kevinrose) August 21, 2022
Kevin Rose is yet another popular NFT influencer who has an actual NFT as his Twitter profile photo. And he’s one of the only mega-influencers on our list, with over a million and a half followers. He’s the founder of the exclusive NFT community Proof, and also created the Moonbirds NFTs.
Heading to Austin for consensus this week.
I'll see you all there! 👋 pic.twitter.com/wVz8wNITZm
— richerd.eth (@richerd) June 6, 2022
richerd.eth is the founder of NFT company Manifold, which is meant to help NFT creators. He’s also the proud owner (at least we assume as it’s in his bio) of a CryptoPunks NFT. It’s also his profile photo—although he has an edited version rather than the actual NFT.
After consulting with the community, I think it makes the most sense that @enddotgame free mint is claimed exclusively by Look Labs 420 Game (now Look Labs Game Key) NFT holders. The team will host an in-depth discussion about End Game on Spaces next Friday.
Have a nice weekend. pic.twitter.com/lcQivzgY7D
— Beanie (@beaniemaxi) March 12, 2022
Beanie is an NFT influencer and entrepreneur, having created several crypto-related startups. PixelVault is the main company, and PunksComic and MetaHero are products underneath it. He’s also an investor in other crypto-related startups.
22. Cozomo de’ Medici
— Cozomo de’ Medici (@CozomoMedici) July 22, 2022
Cozomo de’ Medici was an anonymous NFT influencer who recently revealed himself as longtime rapper Snoop Dogg. Under this alias, he’s created a massive collection of NFT art, and has even given away NFTs to his followers.
it's funny when you have a pfp, some people think everything you write is about the pfp,
as if it's the only thing that matters to you and is your whole identity
this is why i went Moose for a while pic.twitter.com/cmTSEyv07f
— DCinvestor.eth ⌐◨-◨ (@iamDCinvestor) August 22, 2022
DCinvestor is active on Twitter (as are most NFT influencers—it’s the perfect environment for industries like crypto) as well as the popular forum Reddit. He shares his opinions on cryptocurrency investing and NFT trading on both outlets.
downright disrespectful he didn't buy his own 1/1 Gob pic.twitter.com/YP000IhIWo
— EllioTrades (@elliotrades) June 9, 2022
EllioTrades is an NFT influencer with a large knowledge of web3, a new iteration of the world wide web that incorporates things like blockchain and decentralization. He’s currently building two web3 companies and shares educational crypto tips on his social platforms.
25. JRNY Crypto
— JRNY Crypto (@JRNYcrypto) August 4, 2022
JRNY Crypto is another one of the more popular influencers on our list, with nearly 1 million followers on Twitter. They also have their own NFT marketplace on OpenSea, and have created an exclusive JRNY Club for anyone who owns a JRNY NFT.
26. Alex Becker
Bro your telling me you can't make even 1/50th of what the "cash me outside" girl makes....
Telling me your not worth 1/45th of Jake Paul?
That Andrew Tate is 50x smart/more competent than you.
That you cant get even 1/45th the pay of a meh quartback like dak prescott
— Alex Becker 🍊🏆🥇 (@ZssBecker) August 16, 2022
Alex Becker also has nearly 1 million Twitter followers, and is making nearly $2 million USD per month through his NFT and crypto ventures. He shared in a recent YouTube video that he’s focusing almost exclusively on crypto gaming, making him a great influencer for decentralized gaming companies to partner with.
Can’t let this be what mainstream associate ‘The Metaverse’ with.
Just can’t. pic.twitter.com/io06LPoLBi
— 🍞 Matty (@DCLBlogger) August 19, 2022
Matty is a self-proclaimed “NFT obsessed” influencer with medium-sized followings on both Twitter and YouTube. He compares various types of NFTs on his YouTube account, making him a great influencer for NFT creators and sellers to partner with.
28. Josie Bellini
— josie (@josiebellini) August 18, 2022
Josie Bellini is an NFT artist that is currently building CyberBrokers, her own line of NFTs. Her art collectible NFTs range anywhere from less than $3,000 USD to nearly $1.5 million USD. These collectibles will be accessible for owners in Mirrorwave, a metaverse fashion brand.
29. Krista Kim
Honored to contribute a collectible, oversized silk scarf edition for Rainbow Contemporary x @SaveukraineUs 100% of proceeds are going to orphans, the disabled, and those needing shelter the most. pic.twitter.com/vOUBrGxUUD
— Krista Kim (@Krista_Kim) July 7, 2022
Krista Kim completed a pretty incredible feat in the crypto/NFT space—creating the first NFT digital home called the Mars House. This is a 3D file that can be accessed in virtual reality, giving its owner a new VR home.
— rac.eth ⌐◨-◨ (@RAC) August 1, 2022
rac.eth is a Grammy-winning recording artist who has also gotten info NFTs. In fact, he’s created his own cryptocurrency $RAC, that he wants to use to give back to fans that are supporting his projects.
Find the Best NFT Influencer for Your Crypto Brand
Ready to expand your reach and start partnering with NFT influencers? Consider reaching out to some of the influencers on our list. Or, if you’re looking for expert help, hire an NFT marketing agency that can manage all of your influencer campaigns.
Frequently Asked Questions
What is an NFT influencer?
An NFT influencer is someone who has considerable knowledge and expertise in the NFT space, and shares that information on social media. Due to this, they’ve grown a rather larger following, and people look to said NFT influencers for advice and insights about the industry.
What is NFT influencer marketing?
NFT influencer marketing is when a company in the crypto or blockchain industry works with a specialized NFT influencer to promote their product or service. The company pays the NFT influencer and often also gives them free products or a free test-run of their service as compensation for the partnership and promotion.
How do NFT influencers make money?
NFT influencers make money in a couple of different ways. First, depending on the platform they use, they may make money through ad revenue. In addition, they can make money by partnering with companies to promote their products and services.
How much do NFT influencers charge?
Influencer rates will vary based on the industry as well as the influencer’s reach. However, average influencer rates can be anywhere from $10 for nano-influencers all the way to $10,000+ for mega-influencers and celebrities.
Who are the best NFT influencers to follow?
There are so many NFT influencers out there, but some of the best to follow are Farokh, Gary Vaynerchuk, OhhShiny, and ColeThereum.