Captions have become one of the most debated elements of social content strategy. Should...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Snapchat Taps WooCommerce to Attract SMB eCommerce Sellers
The move aims to make Snapchat more competitive for merchants ahead of the holiday...
Maybelline Taps Miley Cyrus for a New Era of Beauty Campaigns
Cyrus reimagines the brand’s iconic jingle while fronting flagship product...
Sephora’s Biggest Launch Yet: Rhode Hits $15M in a Day
Hailey Bieber’s minimalist skincare brand dominates Sephora’s retail landscape with...
Trump Greenlights $14B TikTok Deal to Avert U.S. Ban
A White House order approves a joint-venture plan, but China’s sign-off remains...
YouTube Memberships & Supers: Stacking for RPM Uplift
Creators are asking a sharper question in 2025: How do you lift RPM without relying on...
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Meta Launches Vibes: AI Video Feed With Remix Tools
Meta introduces Vibes, a new AI video feed enabling users to create, remix, and share...
LaLiga Bets on TikTok to Engage Next-Gen Fans
The renewal focuses on connecting with younger audiences through short-form, creative...
TikTok Doubles Down on #TikTokForGood With New Change Makers...
Reinforces the platform’s positioning as a hub for movements and positive...
TikTok Adds Trend Insights to Creator Analytics
New feature surfaces trending concepts and search data to guide creators toward...
LinkedIn Unveils Career Hub to Tackle Workforce Skill Gaps
Designed to guide professionals with AI-driven insights and personalized learning...
The Marketer’s Guide to Social AI: Tools, Tactics, and Trends
How much of social media marketing will still be in human hands three years from now? And...
Oracle and U.S. Investors Set to Control TikTok Algorithm
Proposed deal puts algorithm retraining on American data at the heart of national...
TikTok Creator Rewards Program: RPM & Additional Reward Math
TikTok’s Creator Rewards Program has become one of the most misunderstood revenue...
YouTube Live Monetization: How Dual-Format Streams and AI...
In 2025, YouTube Live sits at the intersection of two urgent questions for creators and...