Brand24
Octoly
Talkwalker Analytics
Octoly
Brand24
Brand24 is a leading brand monitoring tool that helps measure the buzz around your brand, product, business, or keyword.
Pros and Cons
Easy-to-use platform
Coordinated follow-up process
Real-time monitoring
Simple organization on the platform
Mobile app could be better
Best for: Large Store
Talkwalker Analytics
Talkwalker is a leading consumer intelligence company that helps brands bridge the gap between brand and consumer. Using market-leading social analytics and AI technology, Talkwalker helps build insights analysts and data storytellers.
Pros and Cons
Excellent visualizations for trending topics, sentiments
Free search feature for quick insights
Comprehensive listening
All-in-one platform
Tagging can be slow to update
Steep learning curve
Similar to other tools on the market
Difficult user interface
Best for: Large Store
