Top Influencer Marketing Agencies in Mumbai

1. Glad U Came

Best For: Startups, Brands, and Agencies of all Sizes

Notable Clients: Gillette, Domino’s, Ariel, Bare Body

Specialization: Celebrity Engagement and Strategic Influencer Partnerships.

Glad U Came has established itself as a key player in Mumbai’s influencer marketing and PR scene, combining strategic creativity with an emphasis on building lasting relationships. With over 50,000 influencers in its network and a track record of 500+ successful campaigns, the agency takes a results-oriented approach, ensuring that brands achieve measurable returns on their investments. 

From celebrity collaborations to digital campaigns, Glad U Came focuses on connecting brands with the right voices to amplify their presence effectively.

The agency’s work with Revlon is a testament to its expertise in influencer marketing. Tasked with promoting the Revlon Super Lustrous Matte Lipstick, Glad U Came orchestrated a campaign featuring prominent lifestyle and beauty influencers. 

Through Instagram reels, product stories, and exclusive discount codes, the campaign successfully drove customer awareness and brand loyalty. Paired with press coverage in leading magazines and publications, this effort reinforced Revlon’s credibility in the beauty market, showcasing how targeted influencer strategies can yield both engagement and trust.

This approach, along with high-profile collaborations and influencer gifting initiatives, positions the agency as a bridge between brands and culturally relevant influencers, further amplifying their reach in a competitive market like Mumbai.

The agency recently celebrated significant milestones, winning two prestigious awards for its innovative campaigns and industry contributions. This recognition underscores their commitment to excellence and their ability to deliver impactful results for clients across diverse industries. 

2. Kalakar House

Best For: Smaller Brands

Notable Clients: OLA, Apollo, Mini TV, Celio

Specialization: Data-Driven Influencer Campaigns and Celebrity Management.

Kalakar House, with a robust database of over 1 million verified influencers across 100+ categories, has cultivated a diverse network that spans TV actors, fitness influencers, YouTubers, and bloggers. Their influencer marketing services are designed to optimize brand visibility through tailored campaigns, leveraging audience analytics to ensure maximum engagement and ROI.

A noteworthy example of their expertise is a recent collaboration with actress and influencer Parull Chaudhry for The Body Hut, a local skincare brand. The campaign emphasized promoting handcrafted, chemical-free products, aligning perfectly with the brand’s ethos of sustainability and self-care. 

Parull’s social media post highlighted the products’ unique features, including premium quality and suitability for gifting, while her endorsements added authenticity to the campaign. 

Managed by Kalakar House, the campaign successfully resonated with the audience by blending relatable storytelling with product highlights, reinforcing the agency’s ability to connect brands with the right influencers for targeted messaging.

Kalakar House’s approach is rooted in analytics, gathering data from multiple social platforms to craft informed marketing decisions. This method enables brands to identify the best-fit influencers, forecast campaign success, and adapt strategies in real-time. Additionally, their focus on buzz creation—such as pre-launch campaigns and sustained audience engagement—ensures that every collaboration garners meaningful attention and results.

The agency’s five years of experience in influencer and celebrity management further bolsters its reputation for delivering results in a competitive market. 

3. Aer Media

Best For: Midmarket and Large Brands

Notable Clients: L’Oreal, Listerine, Marico, Aveeno

Specialization: Scalable Multi-Tier Influencer Campaigns with High-Quality Content Production.

Aer Media stands out as a full-service influencer marketing agency that prioritizes authenticity, content alignment, and performance-driven strategies. With a network of over 15,000 influencers and experience managing 2,500+ campaigns, Aer Media delivers scalable solutions for brands across diverse industries. 

Their commitment to integrating technology into campaigns, particularly through their partnership with Unbox Social, ensures efficient influencer discovery, management, and ROI tracking, making them a preferred choice for brands seeking a data-driven approach.

A defining example of Aer Media’s capabilities is their work on the launch of L’Oreal Paris Scalp Advance range. The campaign’s challenge was to introduce an advanced skincare product to Indian consumers in a relatable and impactful way. 

Aer Media curated a multi-tier influencer strategy involving 200 influencers, including 25 mega influencers, 70 macro influencers, and 150 micro and nano influencers. Content was produced in English, Hindi, and regional languages, leveraging the diverse voices of beauty YouTubers and Instagrammers. 

The activation resulted in 670 pieces of content, reaching 44 million people, and showcased the agency’s ability to scale campaigns while maintaining audience relevance and engagement.

The agency’s focus extends beyond influencer selection to include high-quality branded content production. They employ innovative techniques such as stop-motion, time-lapse, and behind-the-scenes videos, ensuring every campaign is visually engaging and aligned with brand goals. 

This holistic approach—combining influencer management, content production, and technology-driven analytics—empowers brands to achieve measurable impact while telling compelling stories.

4. Digi Chefs

Best For: Smaller Brands

Notable Clients: Nutrihance, Life Forcve, Eris, Lupin

Specialization: Authentic and Performance-Driven Campaigns for New Market Entrants.

DigiChefs has established itself as a boutique influencer marketing agency specializing in creating and executing campaigns tailored to a brand’s objectives and audience. Their approach combines detailed market research, strategic influencer identification, and performance-driven content creation to deliver impactful results. 

With experience across industries ranging from beauty and healthcare to B2B and lifestyle, DigiChefs ensures their strategies resonate with diverse audiences while maintaining a focus on ROI.

A standout example of their expertise is the campaign they managed for Sukin, a leading Australian skincare brand, during its launch in India. To establish Sukin as a prominent player in the Indian beauty market, DigiChefs developed a campaign emphasizing the brand’s natural, vegan, and cruelty-free ethos. 

They collaborated with skincare and beauty influencers to create content reflecting Sukin’s values while engaging audiences through interactive posts and a social media giveaway. 

This effort reached 1.9 million unique accounts and generated over 2.7 million impressions, demonstrating DigiChefs’ ability to amplify reach and engagement through carefully curated influencer partnerships.

DigiChefs’ methodology is rooted in a thorough understanding of brand objectives and a commitment to authenticity. Their multi-step process, from influencer vetting to performance analysis, ensures campaigns are not only aligned with brand values but also optimized for measurable results. 

For Sukin, the team’s efforts in promoting well-being and sustainability resonated strongly with the target audience, solidifying the brand’s presence in a new market.

5. Confluencr

Best For: Brands of all Sizes

Notable Clients: Renee, CoinDCX, Forever 21, Starbucks, Samsung

Specialization: Content-First Strategies and Influencer Campaigns With Deep Market Alignment.

Confluencr places a strong emphasis on strategic content creation and authentic storytelling. With six years of experience and over 700 brands in its portfolio, the agency has developed a reputation for crafting campaigns rooted in deep market insights and audience understanding. 

By prioritizing content strategy before influencer selection, Confluencr ensures every campaign is aligned with brand objectives and resonates with the target demographic, delivering measurable growth and engagement.

A prime example of their expertise is the campaign for CenturyPly Doors, which highlighted the brand’s durability and functionality. To communicate these features, Confluencr collaborated with mid-tier and micro-influencers specializing in interior design, architecture, and lifestyle. The campaign effectively showcased the doors’ USPs—termite-proof, swell-proof, and slam-proof—through humorous and informative Instagram posts. 

By targeting parent influencers and users in humid regions during Holi, the campaign underscored the swell-proof feature in a contextually relevant way. This approach generated over 6 million potential impressions, 2 million views, and 80,000 engagements, proving the efficacy of their tailored influencer profiling and niche-driven strategy.

Confluencr’s success stems from its comprehensive campaign execution process. From influencer vetting to detailed content calendars and robust reporting, the agency maintains a seamless workflow that leaves brands stress-free. Their in-house video production team adds another layer of value, creating polished and engaging UGC and video content that drives high ROI. 

This dedication to quality and precision has earned Confluencr numerous accolades, including the prestigious “Best Video Content in a Digital Campaign for a Healthcare Enterprise” award for their impactful #HarGharDhyaan campaign with Art of Living.

6. Chrtbox

Best For: Brands of all Sizes

Notable Clients: Olay, Puma, Veet, Nokia

Specialization: Data-Driven Influencer Campaigns with Advanced ROI Tracking.

Chtrbox has cemented its position as a pioneer in India’s influencer marketing space, leveraging a data-driven approach to connect brands with the right creators across diverse platforms. With an expansive network that includes celebrities, macro-influencers, and micro creators, Chtrbox’s expertise lies in crafting impactful campaigns that resonate with audiences while delivering measurable results. 

Since its inception in 2016, the agency has executed hundreds of campaigns, blending creative strategy with advanced technology to maximize ROI for clients.

The recent “Chuno Azaadi” campaign for Smotect demonstrates Chtrbox’s ability to merge meaningful messaging with strategic influencer collaboration. Designed to raise awareness about freedom from tobacco, the campaign earned Gold for Festive Marketing at the DigiPlus Fest 2024 and Bronze for Best Use of Video on Social Media at the Foxglove Awards. 

By combining powerful storytelling with a thoughtful selection of influencers, Chtrbox effectively drove engagement around an important social cause, showcasing their capacity to create campaigns that inspire change while achieving brand objectives.

Chtrbox’s work with D’Alba on promoting their White Truffle First Spray Serum further illustrates their knack for integrating influencers into brand narratives. Through engaging content featuring social media influencers misting their way to radiant skin, the campaign not only highlighted the product’s unique selling points but also encouraged audiences to elevate their skincare routines. 

7. Third Eye Blind

Best For: Smaller Brands

Notable Clients: Mama Earth, MX TakaTak, Urban Clap, Purple

Specialization: Comprehensive Campaign Execution with Creative Storytelling.

Third Eye Blind Productions is renowned for its end-to-end campaign execution and creative storytelling. Their approach integrates influencer collaborations, content creation, and precise audience targeting to maximize ROI and brand visibility. With over 50,000 influencer collaborations and a content reach of 80 million+, Third Eye Blind has cemented itself as a trusted partner for brands looking to establish impactful digital presences.

The agency’s collaboration with Amazon Pay UPI exemplifies their expertise in crafting campaigns tailored to audience pain points. To address user frustrations with complex payment systems and long checkout processes, Third Eye Blind created a campaign highlighting the simplicity of Amazon Pay UPI. 

By blending catchy jingles, relatable scenarios, and vibrant visuals, the campaign resonated with busy professionals, the target audience. The effort spanned TV commercials and social media, successfully boosting Amazon Pay UPI’s user base and increasing awareness of its seamless payment experience. 

The agency’s workflow ensures brands achieve their desired outcomes with minimal complexity. By handling campaign briefs, influencer selection, and real-time reporting, Third Eye Blind takes care of every aspect of the process. Their emphasis on creating authentic and relatable stories enables brands to build meaningful connections with audiences across demographics. 

Third Eye Blind’s leadership, under Manpreet and Simrin Singh Chadha, combines creative vision with a performance-driven ethos. Their dedication to delivering high-quality content and strategically targeting audiences has placed the agency among the top in the industry. 

8. BuzzFrame

Best For: Smaller Brands

Notable Clients: Dorco, Levista, Vooki, Naturals

Specialization: Data-Driven Influencer Marketing for International Brand Expansion.

BuzzFrame has established itself as a trusted influencer marketing agency, specializing in creating powerful partnerships between brands and influencers. With over six years of experience and a robust network of 500+ influencers across niches, the agency’s data-driven approach ensures campaigns are both creative and results-oriented. 

Their collaboration with DORCO, a globally renowned shaving brand, exemplifies BuzzFrame’s expertise in introducing international products to the Indian market. To build awareness for DORCO’s innovative razors, BuzzFrame partnered with over 80 influencers, ranging from micro-influencers with 20K followers to larger creators with audiences of up to 4 million.

These influencers showcased the razors’ unique features through engaging unboxing videos, tutorials, and demos, emphasizing their sharpness and efficiency. The campaign reached over 10 million viewers, generated 70,000 likes, and garnered 7,000 comments, successfully establishing DORCO as a household name in India.

BuzzFrame’s strength lies in its ability to manage campaigns end-to-end while tailoring strategies to each brand’s unique goals. By carefully curating influencer partnerships and ensuring content authenticity, the agency builds trust and credibility for brands among their target audiences. 

9. mFluencer

Best For: Small Brands

Notable Clients: Reynolds, Woovly, Sleepwell, Sleepx, Pepperfly

Specialization: AI-Driven Influencer Campaigns for Mass Engagement.

mFluencer has emerged as one of the world’s largest influencer marketing companies, leveraging its expansive network of over 300,000 creators across 50 countries and 30 languages. With a strong presence in India, the agency offers tailored influencer marketing solutions for platforms like YouTube, Instagram, and beyond, catering to diverse campaign needs such as viral meme marketing, celebrity endorsements, and user-generated content creation. 

A standout example of mFluencer’s capabilities is their collaboration with Avon Cycles on the #SlowBikingChallenge campaign. The campaign aimed to engage audiences while promoting a fun and challenging activity using Avon Cycles’ products. By partnering with macro and celebrity influencers, mFluencer crafted engaging content that showcased the challenge in an appealing, relatable way. 

The result was an impressive reach of 4 million viewers, 1.1 million video views, and a total engagement that resonated across diverse audience segments. This campaign highlighted mFluencer’s ability to use storytelling and influencer alignment to create buzz and amplify brand visibility.

mFluencer’s streamlined four-step process—discovery, campaign strategy, content publishing, and insights—makes influencer marketing accessible and efficient for brands. Their AI-based search and reporting tools optimize every phase of the campaign, from identifying the right influencers to measuring ROI and engagement metrics. For brands like Avon Cycles, this approach not only delivered measurable results but also strengthened audience connections through authentic and relatable content.

10. Socio Influencer

Best For: Brands of all Sizes

Notable Clients: Samsung, Amazon, Groww, Kawasaki

Specialization: Comprehensive Influencer Campaigns with Regional and Vernacular Integration.

Socio Influencer has carved a niche for itself as one of India’s top influencer marketing agencies, seamlessly connecting brands with influencers to create campaigns that resonate with audiences and drive meaningful engagement. 

With a focus on building memorable brands through honest social conversations, the agency leverages its expertise across platforms like YouTube and Instagram while also catering to regional and celebrity marketing. Their comprehensive services and collaborative approach have made them a trusted partner for over 200 brands, including high-profile names like Xiaomi and My11Circle.

A remarkable example of Socio Influencer’s work is their partnership with Xiaomi for a series of impactful campaigns. Centered around product launches and brand integration, the campaigns combined influencer storytelling with Xiaomi’s innovative technology. 

Collaborations with influencers like Nitibha Kaul and content creators such as Anjali Arora brought the brand’s story to life, emphasizing its connectivity and user-friendly design. Through reels, promotional videos, and brand placements, these campaigns effectively engaged audiences, enhancing Xiaomi’s visibility and creating a relatable connection with consumers.

Socio Influencer’s approach goes beyond content creation, focusing on strategic planning and targeted execution. For instance, their integration with Xiaomi extended to regional and vernacular influencers, broadening the brand’s reach to include diverse demographics.