Are you tapping into Twitch’s uniquely tight-knit communities to drive genuine brand...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Spark Ads Collaborations: Rights, Revenue Models & Growth...
Spark Ads have become the fastest-growing TikTok ad format, with brands increasingly...
What Is Influencer Mapping and Why Does it Matter
Influencer marketing is evolving from one-off shout-outs to data-driven network...
Influencer Marketing and Paid Media Guide
What if your next TikTok isn’t just a post, but a revenue engine? How do...
Inside TikTok’s $1.5M Commitment to MrBeast’s TeamWater...
The platform empowers 84 countries of creators to hit a $40M fundraising goal with new...
LTK Unveils Creator-First Social Features: What It Means for...
Public profiles, two-way messaging, and upgraded search turn LTK into a collaborative...
More Articles
Scenario-Modeling Workbook: Best, Base, Worst-Case Outcomes
What happens when a “small, intimate” backyard launch suddenly swells in headcount...
Executive ROI Narrative Framework: Story Arcs That Unlock Budget
What makes a CMO sign the IO when influencer rate cards look unhinged and half the...
From Ads to Episodes: Why Brands Are Betting on Creator‑Led...
Social‑first formats now rival TV, forcing marketers to brief, fund, and measure...
The Creator Founders Are Here: Building Partnerships That...
TikTok Shops, Amazon programs, and incubators lower barriers for creator brands; make...
Scaling With Micro‑Affiliates: Automate Approval &...
Micro‑affiliate recruitment is exploding around a promise: zero friction. Creators say...
Contract Templates for Affiliate Creators
Across industry collaborations, the pattern is unmistakable: screenshotable templates...
Creative Asset Portal: Self-Serve Downloads for Affiliates
How many hours does your team spend fielding creative‑asset requests from affiliates...
Multi-Currency Payout Workflows for Global Ambassadors
Are you struggling to maintain ambassador momentum when payouts are delayed by net‑60...
Fraud Prevention in Affiliate Programs: Bot Filters & Audits
Influencer and affiliate campaigns are under siege from increasingly sophisticated fraud...