Creators everywhere are asking: How are micro-influencers turning fewer than 1000...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Building a Multi-Link Monetization Engine (From Posts to Payouts)
In an era where a single swipe-up link no longer guarantees a sale, savvy influencers are...
Building Creator Marketing Funnels That Actually Convert
What separates creators who get one-off briefs from those who earn recurring deals...
Reverse Seeding Campaigns: The Smart Way to Build Brand Loyalty
More influencers are asking a blunt but strategic question: “If you want me to...
Product Seeding Strategy: How to Turn Free Gifts into Paid...
Influencer marketing is evolving beyond one-off product drops and transactional...
Conversion-Swarm Strategy: The Blueprint for Full-Funnel Brand...
Marketing budgets are tightening, and brands are demanding more than curated posts—they...
More Articles
Dynamic Budget Re-allocation Framework (Weekly Sprints)
How can marketers ensure every euro of influencer spend drives maximum impact? What if...
Viral Coefficient Model: Predict Referral Loops From UGC
Are you confident in forecasting which pieces of UGC will ignite referral loops and drive...
Budget Allocation Matrix: Influencer vs Paid Social vs UGC Ads
Consumers today expect authentic storytelling at every touchpoint, yet brands grapple...
Elasticity Modeling: How CPM Changes With Creator Tier
Influencer marketing budgets are at a crossroads: how can brands ensure every dollar...
Reach & Impressions Projection Strategy (No-Code)
How can agencies and brands escape the guesswork of influencer budgeting and...
Paid Follower Removal Guide (TikTok & IG)
Are bot followers silently sabotaging your influencer campaigns on TikTok and...
Contract Clauses That Kill Fraud Fast
In an era where influencer fraud schemes, from sophisticated pump‑and‑dump stock...
Fake Giveaway Loophole Detection
Influencer‑driven giveaways have become a cornerstone of modern UGC strategies—but...
Shadowban-Risk Scan Before You Sign
Have you ever signed an influencer agreement only to discover your hero creator’s posts...