Advances in technology have made it increasingly easy to record footage and create great videos from it. But if you want a professional-level video for your YouTube channel, you need the best YouTube video makers (or YouTube video ad makers) at your disposal to make it happen. Lucky for you, we've compiled a list of our top picks! In this article, you'll find video makers with all the features and tools you need to create compelling videos and video ads to promote and market your business.
Videos and video ads can help you increase sales, drive traffic to your site, educate viewers about your products, and even reduce the number of support requests you get. This can free up tons of time you can use to focus on other aspects of your business. But if you don't have the right tools, it can be a complicated process. And, you might find that at the end of it you've created a video or ad that you're not super proud of. With any of these YouTube video makers and YouTube video ad makers, you can stop worrying and start creating stunning video content that shows your brand in the best possible light.
1. Movavi
Movavi is one of the best YouTube video makers and YouTube ad makes for beginners to experts. In just a few minutes you can record, edit, add effects and audio, and have a complete, professional-quality video for your YouTube channel. You’ll be able to add audio or voiceovers, choose from more than 200 effects and editing tools, create videos, convert media files, and a ton more.
Select Features:
- Easy screen capture for programs, Skype calls, live streams, and more
- Timeline editing for video and audio
- High-quality effects, titles, and fades
- Video, audio, and image conversion
- Sound adjustment and normalization
Pricing:
Movavi is available via download for Mac and PC and offers three pricing tiers:
- Video Suite: $48.85/year
- Video Suite & Photo Editor: $84.80/lifetime
- Video Suite Business: $159.85/lifetime
2. Promo.com
Promo.com makes it easy for anyone to create a professional-quality YouTube video. You’ll find professionally-designed video templates, easy-to-use video editing tools, and a premium library of music, images, and video clips. Just choose the template you want, customize your video with text and a logo, and publish!
Select Features:
- Team of creative professionals putting together customizable, ready-to-use video templates
- Options to upload your own videos, photos, and music
- Post videos directly to all social platforms
- Free unique sharing links you can use to get feedback
- Social media calendar
- Unlimited content and downloads weekly
Pricing:
Promo.com has three paid plans:
- Basic: $25/month (when billed annually)
- Standard: $43/month (when billed annually)
- Pro: $155/month (when billed annually)
3. Biteable
Biteable is another of our top picks for YouTube video makers that are so very easy to use. It offers animation, stock footage, and photos so you get studio-quality results. Biteable is a great choice for marketers, HR and Operations, marketing agencies, and entrepreneurs.
Select Features:
- 1.8 million pics, clips, and animations
- Unlimited exports
- Unlimited team members (Ultimate plan)
- HD 1080p resolution (Plus and Ultimate plans)
- Commercial usage rights (Plus and Ultimate plans)
Pricing:
Biteable has a free plan. There are two paid plans:
- Pro: $49/month
- Teams: $99/month
4. Wave.video
Wave.video has a drag-and-drop interface that makes it delightfully easy to use. The platform comes with tons of features giving you tools to add videos and images, resize videos, change layouts, and add graphics, watermarks, music, captions, and stickers. It also comes with a library of 2+ million royalty-free images and video clips, unlimited native social media shares, 5 free videos (up to 15 seconds), and one brand preset. You can upgrade to get access to even more features.
Select Features:
- 600+ professionally-designed templates
- 350 fonts to choose from
- Audio library of 300,000 royalty-free audio tracks
- Auto-resizing for 30+ video formats
Pricing:
Wave.video has three paid plans:
- Streamer: $16/month
- Creator: $24/month ($20/month when billed annually)
- Business: $48/month ($40/month when billed annually)
5. Filmora
Filmora is one of the best YouTube video makers for creators who have limited technical skills and features powerful enough for even professional users. You can create eye-catching video ads using Filmora’s extensive visual effects library, more than 300 templates, filters, and overlays, fast processing, and green screen effects.
Select Features:
- Keyframing to create custom animations
- Intuitive object tracking
- Audio ducking to make the important parts stand out
- Color correction across multiple clips at once
- Split-screen effects
Pricing:
Filmora has several different pricing levels with personal plans starting at $19.99/year and business plans starting at $155.88/year.
6. InVideo
InVideo is one of the YouTube video and ad makers that’s powered by AI. It has an enormous library of professionally-designed, fully-customizable templates so you can create videos quickly. It includes access to images, music, and animations to make your video creations even more exciting and makes it easy to not only create YouTube videos, but videos for other social media platforms like Facebook, Instagram, and more.
Select Features:
- 3000+ professionally-made templates
- 1,000,000+ premium photos and videos
- Automated Text-to-Speech
- One-click upload to any social media platform
- 24/7 support via live chat or phone
Pricing:
InVideo offers a free plan. There are two paid plans:
- Business: $15/month (when billed annually)
- Unlimited: $30/month (when billed annually)
7. Adobe Express
Adobe Express is one of the easiest YouTube video ad makers on the market right now. It includes tons of features like themes, layouts, multiple storyboards, and even professionally-designed fonts. In the Inspiration Gallery, you’ll find even more eye-catching templates that you can use to create your own awesome ad.
Select Features:
- Thousands of free images
- Invite others to work on your projects
- Exclusive premium templates
- Personalize projects with your own logo, colors, and fonts
- Create, add to, share, and manage your assets with CC Libraries
Pricing:
Adobe Express offers a free plan. There are two paid plans:
- Individual: $9.99/month (or $99.99/year, prepaid)
- Team: $19.99/month (or $239.88/year, prepaid)
8. Soapbox
Soapbox is a Chrome extension that lets you record, edit, and share video ads. You just use it to record your screen and webcam and within minutes you have an attention-grabbing video ready for YouTube or other social media platforms. With Soapbox, you can share your videos instantly, no need to download, export, upload, or otherwise manipulate your content.
Select Features:
- Change the player’s color, add a call to action, and more
- Invite who you want, set permissions, or use passwords
- Display interactive links right on your videos
- Track how your viewers interact with your videos with analytics
- Dozens of integrations
Pricing:
Soapbox offers a free plan and three paid plans:
- Plus: $19/month
- Pro: $79/month
- Advanced: $319/month
9. Renderforest
Renderforest is one of the best ad makers we’ve found for explainer videos but it can do much more than that, including 2D and 3D animation. You can create, edit and render videos right in your browser with the platform’s user-friendly editor. Renderforest includes thousands of customizable templates so you can build promo videos, intros, logo animations, presentations, and more with just a few clicks.
Select Features:
- Broad selection of video scenes (intro scenes, logo animations, image and video holders, lower thirds, and more)
- Drag-and-drop interface doesn’t require video product experience or technical skill
- Customizable color palettes
- Music and sounds effects library (or upload your own)
Pricing:
Renderforest offers a free plan and three paid plans:
- Lite: $10.80/month (when billed annually)
- Pro: $21.62/month (when billed annually)
- Business: $21.62/month (when billed annually)
10. Animoto
Animoto helps you create videos and video ads customized for the platform you’re going to publish them on. The drag-and-drop video editor and intuitive templates and tools can be used to make a lasting impression on your audience as well as drive traffic and increase sales. With stock images, music, and easy customization tools, Animoto has everything you need in a YouTube video ad maker.
Select Features:
- Getty Images stock library of over 1 million photos and video clips (Professional and Team plans)
- Thousands of licensed audio tracks (50 with Free plan)
- Eye-catching text effects and a selection of over 40 professional fonts (3 fonts with Free plan)
- Custom logo watermarks (Professional and Team plans)
- Optimize social media video sizes in a few clicks
Pricing:
Animoto offers a free plan. There are three paid plans:
- Basic: $8/month (when billed annually)
- Professional: $15/month (when billed annually)
- Professional Plus: $39/month (when billed annually)
11. Animaker
Animaker combines creativity and ease-of-use into a platform that helps you build amazing, one-of-a-kind videos. Live video editing and 4K video quality help your YouTube videos stand out. The platform also makes subtitles a breeze so you can improve accessibility and SEO. Animaker includes more than 100 million stock assets so the perfect image, video, GIF, or song is right at your fingertips. Or, you can record your own voiceovers!
Select Features:
- Runs on HTML5 for seamless performance on optimized browsers
- Tons of professionally made templates
- Large collection of animated characters, properties, BGs, icons, images, videos, and more
- Custom animated character builder
Pricing:
Animaker offers three paid plans:
- Basic: $10/month (when billed annually)
- Starter: $19/month (when billed annually)
- Pro: $49/month (when billed annually)
12. Creatopy
Creatopy is a wonderful tool that makes it easy to mix, scale, and add effects to your YouTube ads and videos. Start by choosing the size you want your video to be (either by creating a custom size or choosing a preset from the library). Then, upload your video or choose a stock video from the library. Next, edit your video to make it pop. You can add transitions, text, effects, change colors, set loops, or mix in more videos. Finally, download your creation as a GIF, MP4, or HTML5 file and it’s ready to share.
Select Features:
- Drag-and-drop video editor
- Trim videos using a simple timeline
- Crop and scale features to highlight the exact part of your video that’s most important
- Preset filters
- Autoplay and looping options
Pricing:
Creatopy offers a free plan and three paid plans:
- Create: $17/month (per editor, when billed annually)
- Automate: $35/month (per editor, when billed annually)
- Enterprise: Contact for a custom plan
Conclusion
Most of the YouTube video makers and YouTube ad makers on our list offer free plans, so you can take your time finding the one that works best for your brand. No matter which tool you choose, you'll be able to create high-quality videos that share your story to drive traffic, increase sales, and achieve your business goals.
Frequently Asked Questions
How do I make a YouTube video ad?
To make a YouTube video ad, follow these easy steps:
- Start a new campaign
- Select “campaigns”
- Click the plus icon, then select a new campaign
- Pick a campaign goal, whether it be sales or brand awareness
- Then pick video under campaign type
How much does it cost to put an ad on a YouTube video?
YouTube ads will cost an average of $0.03 to $0.30 USD per view. The price will change depending on bidding and targeting.
Can I put my own ad in my YouTube video?
YouTube creators can include paid product placements or endorsements as part of their content so long as they comply with advertising policies and applicable legal and regulatory obligations.
Is it free to make YouTube ads?
You can make free YouTube ads. You can sign up for free for Promo.com with no credit card information required. With this tool, you can access all the tools available with Promo’s YouTube Ad Maker, including free templates.
