Dana Nicole

Nadica Naceva, Head of Content at Influencer Marketing Hub, is a seasoned writer and reviewer with in-depth expertise in digital and content marketing. Leveraging her extensive experience in guiding content creation and strategic direction, Nadica brings a critical eye and analytical approach to reviewing articles and educational pieces. Her commitment to accuracy, integrity, and innovation with each review helps IMH grow as a leading source in influencer marketing. Her insights are backed by first-party data, ensuring content meets the highest standards of relevance.

Chloe West is a digital marketer and freelance writer, focusing on topics surrounding social media, content, and digital marketing. She's based in Charleston, SC, and when she's not working, you'll find her reading a romance novel or watering her plants.

Rachel Handley is a Senior Content Writer at Semrush and a contributing writer for Influencer Marketing Hub. With over 11 years of experience working in-house and agency-side, Rachel brings a wealth of digital marketing knowledge to her articles. She specializes in crafting beginner-friendly content on topics such as keyword research, on-page SEO, and content creation, helping to demystify complex concepts for a broad audience.