About
Dana holds a Bachelor of Business Administration with a major in Marketing and specializes in content writing, copywriting, and SEO strategy. She has over 10+ years of experience helping established organizations within their marketing departments and currently partners with B2B providers to develop content strategies and craft persuasive copy that delights and converts.
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Nadica Naceva
Nadica Naceva, Head of Content at Influencer Marketing Hub, is a seasoned writer and reviewer with in-depth expertise in digital and content marketing. Leveraging her extensive experience in guiding content creation and strategic direction, Nadica brings a critical eye and analytical approach to reviewing articles and educational pieces. Her commitment to accuracy, integrity, and innovation with each review helps IMH grow as a leading source in influencer marketing. Her insights are backed by first-party data, ensuring content meets the highest standards of relevance.
Rachel Handley
Rachel Handley is a Senior Content Writer at Semrush and a contributing writer for Influencer Marketing Hub. With over 11 years of experience working in-house and agency-side, Rachel brings a wealth of digital marketing knowledge to her articles. She specializes in crafting beginner-friendly content on topics such as keyword research, on-page SEO, and content creation, helping to demystify complex concepts for a broad audience.
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