Influencer Marketing Hub sets itself apart from conventional review platforms through the involvement of Social Media experts such as Werner Geyser, Djanan Kasumovic, Camille Kennedy, Dave Eagle, and other notable industry figures. This expert team brings a profound understanding of the Social Media landscape, assessing tools and platforms with an insider’s perspective on capabilities, experience, and industry acumen. Unlike user-generated review platforms, Influencer Marketing Hub’s evaluations are rooted in extensive firsthand experience and direct interactions with the tools and platforms in question. This ensures that the reviews are not only trustworthy but also deeply informed. High-caliber brands like We Are Social, Dorst & Lesser, and WeAreBrain undergo rigorous monthly evaluations, highlighting the platform’s commitment to identifying and showcasing top-tier solutions in Social Media and beyond.
Influencer Marketing Hub has consistently been recognized by leading media outlets for our authoritative data, findings, and insights within the Social Media landscape. Our platform is frequently cited as a trusted source of information, demonstrating the value and impact of our work in shaping industry standards and practices.
Influencer Marketing Hub employs an expert-driven methodology to evaluate Social Media agencies, ensuring that our recommendations are both reliable and comprehensive. This approach is designed to help businesses and individuals find the best agencies to meet their specific Social Media needs. Here’s how we assess the various agencies like We Are Social, Dorst & Lesser, and WeAreBrain:
Amsterdam is home to some of the most innovative social media marketing agencies, pushing the boundaries of creativity and engagement. A prime example of this ingenuity is Nike’s 2018 Choose Go campaign, executed by Wieden+Kennedy Amsterdam. This campaign transformed a simple concept—getting people to run—into a global movement. With a quirky yet compelling storyline where humanity’s only hope is to run to restart a stalled Earth, Nike turned fitness into a viral sensation.
The campaign’s humor, high-energy visuals, and shareable content made waves across social media, proving the power of strong storytelling in digital marketing. Agencies in Amsterdam, like Wieden+Kennedy, specialize in crafting such dynamic narratives that don’t just promote a product but spark conversation and action.
Why does this matter? Because social media marketing is about shaping conversations, not just selling a product. If you're looking for agencies making waves in Amsterdam, you’re in the right place. In this article, we’ll spotlight the Top 8 Social Media Marketing Agencies based in Amsterdam driving meaningful change through innovative campaigns.
Best For: Small, Medium and Large Brands Year Founded: 2008 Notable Clients: Adidas, Samsung, Netflix, Google We Are Social isn’t just another social media agency—they’re shaping culture, not just chasing trends. With 1,300 professionals across 19 offices worldwide, they bring a global mindset with hyper-local expertise, making sure your brand speaks the right language in every market. Their approach is deeply data-driven, using in-depth social audit tools and competitor analysis to craft strategies that actually move the needle. Whether it’s influencer marketing (from nano to celebrity partnerships), performance-driven media, or trend-driven content, everything is backed by insight—not guesswork. Content isn’t just created; it’s engineered for impact. With in-house production at We Are Social Studios, they deliver agile, social-first creative that cuts through the noise. And with expertise in Social SEO (optimizing content for TikTok, Instagram, and beyond), they ensure your brand isn’t just seen—it’s discovered. Beyond execution, they set the agenda. Reports like Digital 2024 and Think Forward 2025 keep brands ahead of shifts in consumer behavior. Best For: Small to Large Enterprises Year Founded: 2011 Notable Clients: Alpro, Funda, Action, Belkin, Jägermeister, Duvel Dorst & Lesser is a leading social media agency that has been shaping the digital landscape across Europe for over a decade. With a team of more than 50 specialists, the agency is committed to turning data insights into bold, engaging campaigns that enhance brand relevance and discoverability on platforms like TikTok, Instagram, YouTube, Pinterest, and Twitch. What sets Dorst & Lesser apart is their ability to craft social media strategies that do more than just create content—they design campaigns that drive real engagement, ensuring brands connect authentically with their audiences. Their expertise in influencer marketing is particularly strong, focusing on creating organic collaborations that don’t feel forced. Whether managing end-to-end campaigns or using social data to optimize performance, their approach ensures every campaign achieves its true potential. The agency’s in-house social studio produces agile, consistent content, while their paid media team strategically places campaigns across platforms, optimizing them in real-time for maximum impact. Best For: Enterprises and Startups Year Founded: 2014 Notable Clients: HEINEKEN, Domino’s, Praxis DIY, United Nations WeAreBrain is a digital marketing agency that takes a no-nonsense approach to social media marketing, ensuring your brand’s message doesn’t just exist but truly resonates with the right audience. They begin each project with in-depth market research and audience analysis, identifying key trends to craft content strategies that generate meaningful engagement and drive real results. WeAreBrain’s approach to social media campaigns is dynamic. They don’t settle for static content but use real-time monitoring and analytics to continuously optimize campaigns for maximum impact. Whether it’s increasing engagement, boosting website traffic, or driving conversions, they adjust strategies in real-time to ensure that every piece of content is working toward your business goals. Their advertising strategies are sharp, hyper-targeted, and designed to expand reach while maintaining relevance and precision. At WeAreBrain, content is not just created for the sake of filling space. Their team focuses on practical creativity, ensuring that every piece aligns with your brand identity and speaks directly to your target audience. Best For: Companies of all Sizes Year Founded: 2021 Notable Clients: EHL, Praxis, Inholland, Connect2Crowd Grover blends data precision with creative storytelling to deliver social media marketing that actually makes an impact. Their tailored strategies go beyond just posting content—they use analytics tools to inform every move, ensuring campaigns don’t just look good but drive real engagement and conversions. Their work with Klubble, for example, combined search campaigns with paid advertising across Google, YouTube, Facebook, and Instagram—showing they know how to run multi-platform campaigns that perform. They also bring influencer marketing expertise, as seen in their work with BNXT, where they managed collaborations to boost brand visibility. Content strategy is another strong suit, with an emphasis on brand consistency across all platforms. Whether it’s crafting engaging visuals or managing full-scale content production, Grover ensures your messaging stays sharp and aligned with your brand identity. Operating out of Amsterdam with offices in Lausanne and Cape Town, they bring a mix of global reach and local expertise, making them adaptable across different markets. Best For: Businesses of all Sizes Year Founded: 2017 Notable Clients: Canon, Davines, YoYo Chi Media is a full-service social media agency based in Amsterdam, with an approach that blends creative content with strategic advertising to expand brand reach and drive meaningful engagement. With a proven track record across over 120 clients worldwide, Chi Media excels at crafting campaigns that not only capture attention but also connect with the right audience. Chi Media stands out for their expertise in paid advertising, where they design and execute targeted social campaigns that align seamlessly with your brand identity. Their approach focuses on maximizing conversions while ensuring every piece of content serves a specific business goal. They don’t simply push content out; they actively track performance, analyzing what works and continuously refining strategies to ensure optimal results. Consistency is crucial in social media, and Chi Media ensures your brand voice remains sharp across all platforms. From content creation to community engagement, they manage the full social media spectrum, keeping your audience engaged and your brand top-of-mind. They tailor strategies to resonate with your target market, ensuring that their approach is always personalized, never a one-size-fits-all solution. Best For: Companies of all sizes Year Founded: 2018 Notable Clients: Neon Buddha, Hoteles City Express, WA Technology, DKU Toucan Insights ensures every campaign across socials is backed by data, not guesswork. Their expertise in social media audits sets them apart—they analyze platform performance upfront, identifying exactly what needs to change to boost engagement and reach the right audience. Their content strategies aren’t just visually appealing; they’re tailored to platform-specific behaviors, ensuring your brand’s message lands effectively whether it’s on Instagram, LinkedIn, or TikTok. And if you’re running paid social campaigns, their daily monitoring ensures budgets are optimized and conversions keep climbing. With clients in over 30 countries, they’ve successfully adapted strategies for different markets, proving their ability to handle global campaigns. Their work with Neon Buddha, for example, combined content marketing and SEO optimization to strengthen brand positioning—a testament to their integrated marketing approach. Beyond execution, they invest in education, offering courses, marketing checklists, and eBooks to keep brands informed. Their focus on continuous learning and thought leadership makes them more than just an agency—they’re a strategic partner committed to long-term growth. Best For: Brands in Beauty, Fashion, Lifestyle, and Health sectors Year Founded: 2007 Notable Clients: Hunkemöller, ghd, Nelson, Omega, KIKO Milano, Estée Lauder, Wella Professionals, Libbey MOOI blends social media marketing with PR and influencer strategy, creating campaigns that don’t just reach people—they engage them. Their in-house content studio specializes in crafting reels, videos, and posts that tell compelling brand stories while leveraging growth hacking and social media advertising to maximize visibility. Their influencer marketing game is strong, with a hands-on approach that prioritizes authentic partnerships. By maintaining personal connections with influencers, they ensure content feels real, not forced—whether it’s a paid campaign with a major creator or an organic collaboration with micro-influencers. Beyond content, MOOI knows how to amplify reach through strategic media buying and editorial placements. Their work with brands like Dyson, Estée Lauder, and Hunkemöller proves they can handle high-profile campaigns while staying adaptable across industries. With a mix of creative storytelling and data-backed strategy, MOOI builds brand communities, not just audiences. Best For: International A-brands Year Founded: 1990 Notable Clients: Nestlé, LVMH, Adidas, L’Oréal, Carlsberg, Miele SQLI takes social media marketing beyond just content—it’s about strategy, performance, and measurable impact. A testament to their expertise is their promise to increase online sales for brands by 300% through highly targeted social media advertisements. SQLI specializes in crafting platform-specific content that resonates, whether it’s storytelling on Instagram, engagement-driven TikTok videos, or professional branding on LinkedIn. Their expertise in influencer marketing means they don’t just connect brands with influencers—they find the right fit to expand reach and credibility authentically. Community management is another standout service, turning customer interactions into loyalty-building opportunities. And with experience working with brands like Miele and Adidas, SQLI knows how to deliver social strategies that drive results at scale. Beyond content, their expertise in performance marketing ensures campaigns are optimized from awareness to conversion. Whether you need a social media branding refresh or a full-scale advertising strategy, SQLI brings a mix of creative execution and analytical precision to help brands grow.1. We Are Social
2. Dorst & Lesser
3. WeAreBrain
4. Grover
5. Chi Media
6. Toucan Insights
7. MOOI
8. SQLI
Comparison of the Top 5 Social Media Marketing Firms in Amsterdam
Choosing the right social media marketing agency depends on your preferred platforms, industry, and campaign goals. Below is a comparison of the top five agencies based on Supported Social Media Channels, Notable Clients, and Core Strengths to help you make an informed decision.
| Agency Name | Supported Social Media Channels | Notable Clients | Core Strengths |
|---|---|---|---|
| We Are Social
(Founded 2008) |
Facebook, Instagram, Twitter, YouTube | Adidas, Samsung, Netflix, Google | Cultural intelligence & social-first content |
| Dorst & Lesser
(Founded 2011) |
TikTok, Instagram, YouTube, Pinterest | Alpro, Nikon, Jägermeister, Lidl | Influencer marketing & trend-driven campaigns |
| WeAreBrain
(Founded 2014) |
Facebook, Instagram, LinkedIn, Twitter | HEINEKEN, Domino’s, United Nations | Data-driven strategies & real-time campaign optimization |
| Grover
(Founded 2021) |
Instagram, Facebook, LinkedIn, TikTok | Praxis, EHL, Connect2Crowd | Performance-driven multi-platform campaigns |
| Chi Media
(Founded 2017) |
Instagram, LinkedIn | Canon, Davines, YoYo | Paid advertising & brand consistency across platforms |
Best Social Media Marketing Firms in Amsterdam for Sustainable Growth
Finding the right social media marketing firm in Amsterdam goes beyond flashy campaigns—it’s about sustainable growth, strategic content, and real engagement. While viral trends can drive short-term buzz, top agencies like We Are Social, Dorst & Lesser, and MOOI focus on data-driven strategies, influencer marketing, and long-term brand positioning.
Whether you need paid ads, organic engagement, or full-scale campaign management, these firms offer expertise tailored to different industries. Choose a partner that aligns with your goals, ensuring your social media efforts translate into measurable business success.
Frequently Asked Questions
What should I look for when choosing a social media marketing firm in Amsterdam?
Look for agencies with proven expertise, strong client reviews, industry experience, and transparent pricing. Ensure they align with your business goals and have experience with the social media platforms most relevant to your audience.
How much does it cost to hire a social media marketing agency in Amsterdam?
Pricing varies based on services, campaign scope, and agency reputation. Monthly retainers typically range from €1,500 to €10,000+, while project-based pricing can vary significantly.
Which social media platforms are best for businesses in Amsterdam?
The best platform depends on your audience and industry. Instagram and TikTok work well for B2C brands, while LinkedIn and Twitter are better for B2B companies. YouTube and Facebook remain strong options for various industries.
Do Amsterdam-based agencies specialize in influencer marketing?
Yes, many agencies, like MOOI and Dorst & Lesser, have strong influencer marketing capabilities. They focus on authentic collaborations with micro-influencers and large-scale campaigns with celebrity endorsements.
Can a social media marketing firm guarantee results?
No firm can guarantee specific results, as social media performance depends on audience engagement, content quality, and algorithm changes. However, top agencies use data-driven strategies to maximize ROI.
How do agencies measure success in social media marketing?
Agencies track key performance indicators (KPIs) like engagement rates, follower growth, website traffic, lead generation, and conversion rates. Real-time analytics help optimize campaigns for better performance.
Are there social media agencies in Amsterdam that focus on sustainability or ethical marketing?
Yes, agencies like We Are Social emphasize cultural intelligence and ethical marketing, ensuring brand messaging aligns with sustainability, inclusivity, and corporate responsibility trends.
What are the advantages of hiring a social media marketing firm in Amsterdam?
Partnering with a professional agency can significantly improve your brand’s social media presence. Here’s why:
- Expert Strategy: Agencies create data-driven marketing plans tailored to your business.
- Content Creation: Professional visuals, videos, and written content that engage audiences.
- Advertising Expertise: Optimized ad campaigns to maximize reach and ROI.
- Community Engagement: Active management of comments, messages, and audience interactions.
- Influencer Collaboration: Access to relevant influencers who align with your brand.
How can I tell if a social media marketing campaign is working?
A successful campaign isn’t just about follower count. Evaluate success based on:
- Increased engagement (likes, shares, comments).
- Growth in followers and brand awareness.
- Higher website traffic and lead generation.
- Improved sales and conversion rates.
- Positive audience sentiment and brand reputation.
What are the differences between full-service and specialized social media agencies?
Choosing between a full-service agency and a specialized agency depends on your business needs. Here’s a comparison:
| Feature | Full-Service Agency | Specialized Social Media Agency |
|---|---|---|
| Scope | Covers all digital marketing aspects (SEO, PPC, social media, etc.) | Focuses solely on social media marketing & management |
| Best For | Large businesses with multi-channel marketing needs | Brands looking for expertise in social media engagement |
| Services | Web design, email marketing, SEO, paid ads, social media | Social media strategy, influencer marketing, community management |
| Budget | Higher cost due to broad services | More cost-effective for social-only needs |
| Flexibility | Less agile with social trends | Quickly adapts to new social media trends |
How do Amsterdam-based agencies compare in terms of social media platforms they specialize in?
Each agency has its strengths across different platforms. Here’s a comparison:
| Agency Name | TikTok | YouTube | Influencer Marketing | |||
|---|---|---|---|---|---|---|
| We Are Social | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
| Dorst & Lesser | ✅ | ✅ | ✅ | ❌ | ✅ | ✅ |
| WeAreBrain | ✅ | ❌ | ✅ | ✅ | ❌ | ❌ |
| Grover | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
| MOOI | ✅ | ✅ | ❌ | ✅ | ❌ | ✅ |
