Influencer marketers face two fundamental choices when structuring influencer deals:...
FTC Urges Court to Break Up Meta’s Social Networking Monopoly
The FTC argues Meta used its Facebook, Instagram, and WhatsApp dominance to load more ads...
UK Publishers File EU Antitrust Complaint Over Google’s AI...
Independent media allege Google’s AI summaries siphon traffic and demand an opt-out for...
Co-Designed Capsule Collections: IP & Revenue Splits
As creators move from brand endorsers to brand builders, capsule collections are becoming...
DAIVID Launches AI-Powered Ad Analytics API to Maintain Creative...
As AI ad production soars, DAIVID’s solution ensures each generated spot meets...
Teaser Seeding Before the Drop
What if you could ignite a groundswell of anticipation before your next product drop...
Amazon Supercharges Influencer Earnings for Prime Day
Influencers can earn up to twice their normal rates across key categories during the...
Creator Waitlist Strategies That Outperform Paid Social
Creators aren’t just amplifiers, they’re high-precision lead-gen engines. How can...
Prime Day Goes Live in London: Sam Ryder and Jill Scott Ignite...
An immersive “Prime in a Box” experience brings surprise performances and football...