Mat Micheli

Mat Micheli

Mat Micheli is a serial entrepreneur and Co-CEO of Viral Nation, a leading social-first transformation company he co-founded in 2014 with Joe Gagliese. Mat oversees global operations, finance, and technology functions. Under his leadership, Viral Nation has grown from an influencer marketing agency to a comprehensive creative and technology solutions provider, working with top brands like Audible, Disney, Microsoft, and Walmart. Recognized in Business Insider, Forbes, and Vox, Mat is an authority in influencer marketing and social technologies and was awarded the EY Young Entrepreneur Of The Year in 2019.


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Mat Micheli

Co-Founder and Co-CEO

A serial entrepreneur since childhood, Mat Micheli has gone from selling smartphone cases out of his backpack in highschool to founding Viral Nation in 2014 with his business partner Joe Gagliese. As Co-CEO of Viral Nation, Mat oversees the company’s global operations, finance, and technology functions.

Mat has led Viral Nation’s transition from a leading influencer marketing agency to the leader in social-first transformation that powers the social ecosystem through a full-service creative agency, a 360° digital talent representation agency and social-first suite of technology solutions. Viral Nation is now home to the largest influencer roster and fuels growth for the world’s leading brands, including Audible, Campbell’s, Chegg, The Coca-Cola Company, Disney, A24, Microsoft, Meta, Vivid Seats, Tencent, TJX, and Walmart.

A known authority in influencer marketing and social technologies, Mat has been featured in Business Insider, Forbes, and Vox and provides insight to industry outlets including Sportico. Mat also participates in events and conferences to support diverse entrepreneurial communities, including the Rotman Commerce Women in Business (RCWIB) Women’s Leadership Symposium. Mat is a recipient of the EY Young Entrepreneur Of The Year award, which he was awarded in 2019 with Joe.

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