Influencer Marketing Hub sets itself apart from conventional review platforms through the involvement of Digital Marketing experts such as Werner Geyser, Djanan Kasumovic, Camille Kennedy, Dave Eagle, and other notable industry figures. This expert team brings a profound understanding of the Digital Marketing landscape, assessing tools and platforms with an insider’s perspective on capabilities, experience, and industry acumen. Unlike user-generated review platforms, Influencer Marketing Hub’s evaluations are rooted in extensive firsthand experience and direct interactions with the tools and platforms in question. This ensures that the reviews are not only trustworthy but also deeply informed. High-caliber brands like SmartSites, Disruptive Advertising, and NinjaPromo undergo rigorous monthly evaluations, highlighting the platform’s commitment to identifying and showcasing top-tier solutions in Digital Marketing and beyond.
Influencer Marketing Hub has consistently been recognized by leading media outlets for our authoritative data, findings, and insights within the Digital Marketing landscape. Our platform is frequently cited as a trusted source of information, demonstrating the value and impact of our work in shaping industry standards and practices.
Influencer Marketing Hub employs an expert-driven methodology to evaluate Digital Marketing agencies, ensuring that our recommendations are both reliable and comprehensive. This approach is designed to help businesses and individuals find the best agencies to meet their specific Digital Marketing needs. Here’s how we assess the various agencies like SmartSites, Disruptive Advertising, and NinjaPromo:
Choosing the right Google Ads partner has never been more critical. With Google holding 83.49% of the global search engine market, brands face one defining question: how do you turn that dominance into predictable, profitable growth?
The challenge becomes even sharper in 2025 as rising CPCs, new AI-driven campaign types, stricter measurement rules, and evolving privacy standards reshape what effective PPC management looks like.
Across industries, patterns are emerging. Brands want agencies that can navigate Performance Max without losing control, build high-intent Search structures that actually lower acquisition costs, and deliver creative, feed, and landing-page alignment instead of relying solely on Google’s automation.
They also want transparency, deep reporting, first-party data integration, and a strategy that accounts for both short-term efficiency and long-term compounding ROAS.
This guide showcases the agencies best equipped to solve those challenges in 2025.
Best Google Ads Agencies for 2025:
1. SmartSites
Best for: Small and Medium Size Businesses
Notable clients: US Framing, New Jersey Institute of Technology, Nationwide Merchant Solutions
Location: Paramus, USA
Year founded: 2011
Pricing: $100 – $149 per hour/Minimum spend of $1,000 per project
Google Ads Speciality:
- Google Search campaigns structured around keyword intent and match-type optimisation.
- Precision targeting through demographics, device rules and time-of-day scheduling.
- Continuous campaign optimisation supported by detailed reporting on clicks and conversions.
SmartSites was launched more than 10 years ago by two brothers. Not only do the founders share the same parents, but they also have a passion for the digital world. During their 10+ years in business, they’ve helped clients all across the world to drive more traffic. In addition to SEO, web design, and digital PR, they can also help businesses with PPC campaigns.
SmartSites offers comprehensive Google Ads management to drive the right visitors to your site. Their thoughtful, data-driven strategy considers each client’s unique business needs. Whether you are just learning about PPC ads or have an existing campaign, SmartSites will help you get better results with their high-quality solutions.
The award-winning agency, recognized for the seventh time on the Inc. 5000 List, will ensure your business is visible to potential customers when they search for your product. They aim to make your ads appear at the optimal times and on the right devices. With their precision targeting, your company can target customers by demographics, gender, age, socioeconomic status, household income, zip code, operating system, and more.
Why Choose Them?
Their team of Google Ads certified experts can help you to create a data-driven strategy and manage all related activities. This includes an initial audit of your existing ads, actionable insights, and detailed reporting.
As for the type of results you can expect, their PPC marketing campaigns have increased paid clicks and conversions by as much as 300% in several instances.
Even after the Google Ads campaign is launched, SmartSites still works behind the scenes. They track your campaign to ensure your ads remain relevant and aligned with your evolving needs. They also make necessary adjustments to optimize performance and maintain high-impact results.
Clients will receive a comprehensive report that outlines valuable campaign insights, which include key metrics like clicks, impressions, and conversions. If something is amiss, dedicated personnel will walk you through the report and answer your questions.
Besides Google Ads, SmartSites is also great at Facebook Ads, remarketing, local PPC, national PPC, and eCommerce PPC. As a Meta Business Partner, their specialists can guide you through the Facebook Ads platform, managing both reach and engagement effectively.
With their remarketing solutions, SmartSites will expand your reach and increase your brand’s exposure across Google, Facebook, Instagram, LinkedIn, and more.
Their local PPC strategies build brand awareness, helping your audience see your brand regularly and become familiar with your products and services. They also reconnect with visitors who have previously visited your website or local business. For national PPC, SmartSites creates ad content that generates more leads, phone calls, and online sales. In eCommerce PPC, they help attract potential customers directly to your products.
Not only does SmartSites offer digital marketing solutions and services, but they also provide data-rich informational resources. They take pride in their team of experts and offer them a platform to present deeper PPC knowledge. Recently, Danielle Denman, senior PPC analyst at SmartSites, shared her insights about PPC.
What attracts Danielle most about PPC marketing is the speed and quantifiable results it delivers compared to SEO. Depending on the campaign scope, PPC can be set up in a matter of days and provide that much-needed short-term visibility and online presence to any business striving to expand its brand. Danielle takes pride in how SmartSites strives to understand its client’s business goals and needs.
PPC marketing review
Case Study and Approach
The authority of SmartSites in the field is evident from the results of its PPC marketing campaigns. One of its success stories is Advanced Chiropractic, which is a growing chiropractic center in Las Vegas. They wanted to bring in 15 new clients weekly in their location. To achieve this, they asked SmartSites for help to improve their online marketing.
The first thing that SmartSites did was to thoroughly research the Las Vegas chiropractic market to identify key trends in the said industry. After this, SmartSites developed a Call-to-Action Driven Landing Page to entice clients to try Advanced Chiropractic’s services. In addition, the agency also implemented a strong Google Adwords campaign to reach more clients online. Lastly, SmartSites continually tweaked and improved Advanced Chiropractic’s campaign to increase conversions.
These marketing strategies gave Advanced Chiropractic a 33% increase in conversion and a 38% increase in CTR.
SmartSites
Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSites w...
50+
New Jersey
Best for:
Small and Medium Size Businesses
SmartSites
Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSites w...
2. Disruptive Advertising
Best for: Businesses of all sizes
Notable clients: Adobe, KPMG Spark, Extra Space Storage
Location: Pleasant Grove, USA
Year founded: 2012
Pricing: $100 – $149 per hour/Minimum spend of $5,000 per project
Google Ads Speciality:
- Google Search and Shopping campaigns built on deep account audits and intent-based restructuring.
- AI-supported optimisation to refine bids, audiences and conversion efficiency.
- Conversion-driven campaign management focused on pipeline quality and revenue impact.
Disruptive Advertising is one of the top Facebook ads agencies, but they can also help you with Google Ads. As a Google Ads Premier Agency Partner, they’ll collaborate with you to understand your business goals and how these will impact your customers. Using your target audience, offers, budget, and the power of machine learning, they’ll increase efficiency and grow your Google Ads campaigns.
As a Google Partner, DA receives special training and support. They’ve used this advantage for years to train a team of experts in Google Shopping and Feed Management. Recently, they were recognized as finalists in two categories in the Google Ads Premier Partner Awards: App Growth and International Growth.
The award-giving body celebrates the top digital marketing agencies and how they help clients with Google Ads. Because of their creativity and innovation, DA has developed unique ways to make the most of Google’s advertising tools.
Google Ads Premier Partner Award
What is great about Disruptive Advertising is its mission to help businesses flourish. They will review your PPC account for free and provide valuable insights whether you work with them or not. These reviews identify holes in your digital marketing strategy so the DA team can assist you in attracting the right audience for your business.
Why Choose Them?
If you decide to work with DA as your PPC advertising partner, you’ll get to meet the team and see firsthand the critical points they can optimize to enhance your PPC strategy. The DA team will also walk you through their workflow. They will take charge and use their expertise to give your business more leads, sales, and amplified brand awareness.
As a leading PPC advertising agency, Disruptive Advertising always fine-tunes its strategies to ensure people looking for your products and services can easily find you. Their team uses pioneering strategies across your website and campaigns to attract and guide potential customers through every step of their buying process. They use various paid search platforms to cover all stages of customer engagement.
When customers switch from “traditional” Google Shopping to Disruptive Advertising strategies, they see an average 34% increase in revenue and profitability. Customers who engage in DA’s Feed Management services, experience an additional 25% increase in revenue and profitability on average. This substantial boost comes from improving the relevance and overall quality of the product feed’s data.
Usually, businesses take either a fully automated or completely manual approach to Google Shopping and Feed Management. However, Disruptive Advertising prefers a hybrid approach because they believe that it’s the most effective. Instead of seeing things in just black and white, their PPC experts embrace innovation and leverage available data by utilizing advanced technologies from Google.
What sets DA apart is the human touch they bring to their strategies. They blend automation with the team’s intuition, creativity, and instincts, giving them a competitive edge. Thanks to Disruptive Advertising’s out-of-the-box strategies, Google Shopping often becomes the main traffic source and customer acquisition engine for companies within the first three months of engagement.
Case Study and Approach
Disruptive Advertising has helped hundreds of companies optimize their advertisements. Bunny James Boxes is just one that DA helped unlock real results for. The company performed well on Amazon, but it struggled to boost sales through its website and faced challenges with inconsistent and reactive email programs. Hoping to increase website sales and diversify from Amazon, they partnered with DA.
As a solution, the agency’s PPC team initiated paid search and email campaigns. The paid search campaign focused on optimizing the shopping feed and used smart shopping as a tool for buyers to easily navigate the platform. In addition, keyword testing and the inclusion of high-volume keywords on new titles on the platform ensured that Bunny James Boxes ranks high in web searches.
Other strategies employed by DA for Bunny James Boxes include the addition of proper attributes, ad copy testing, A/B testing landing pages, restructuring of their search campaign, and ensuring accurate conversion tracking for all KPIs.
On the other hand, the email search campaign focused on the optimization of automation and campaigns. Moreover, popups that follow best practices for timing and messaging an optimized “Welcome Series” were also implemented. Other strategies that were used include content hierarchy to drive clicks, clear CTAs, and email campaigns that are sent during the holiday rush and gifting season. All of these strategies are meant to gain more clients for Bunny James Boxes.
Both these campaigns generated positive results for Bunny James Boxes. For instance, the paid search campaign increased the company revenue to $126,000 while maintaining their objective of 2x ROAS or an increase of 329% YoY. The strategies utilized in the campaign also added over 25,000 new users to the platform.
Meanwhile, the email campaign generated $27,617 in revenue for the platform. This is a 393% increase YoY. The company also recorded an additional 1,860 new sign-ups.
Disruptive Advertising
New Offer: Try before you buy! First 30 days on us, with a 90-day no risk guarantee. Only qualifying brands. AUTHENTICITY WINS™ Disruptive Advertising is the best performance marketing agency for authentic brands and marketers.
50+
Utah
Best for:
Businesses of all sizes
Disruptive Advertising
New Offer: Try before you buy! First 30 days on us, with a 90-day no risk guarantee. Only qualifying brands. AUTHENTICITY WINS™ Disruptive Advertising is the best performance marketing agency for authentic brands and marketers.
3. NinjaPromo
Best for: B2B businesses
Notable clients: MicroBuddies, Iqoniq, Intellectsoft
Location: Headquartered in New York City and London with offices in a number of other cities across the globe
Year founded: 2017
Pricing: Minimum spend of $5,000 per project
Google Ads Speciality:
- Google Search campaigns with refined keyword and match-type structure.
- Lead-generation-driven real-estate campaigns (CPL metric focus) using Google Ads.
- Conversion tracking and analytics set-up as part of campaign architecture.
NinjaPromo offers a marketing-as-a-service (MaaS) model where brands subscribe to a block of hours each month and gain access to a cross-functional team.
Unlike traditional agency retainers tied to ad-spend percentages, this model emphasises flexibility and transparent billing. Their offering includes Google Ads campaign setup, ongoing optimisation, landing-page integration, and analytics dashboards.
The firm underscores its global reach and multi-industry experience, making it suitable for brands seeking both Google Ads tactical execution and broader paid-media alignment.
Why Choose Them?
What sets NinjaPromo apart is the way they integrate Google Ads management into a broader, systems-driven workflow rather than treating campaigns as isolated tasks. Their model gives clients access to a full team instead of a single PPC specialist, which means keyword development, bid strategy, ad copywriting, analytics implementation, and landing-page optimisation happen in parallel rather than sequentially.
Their Google Ads work is rooted in repeated account auditing. Before a single bid change is made, the team rebuilds the structural foundation of the account: keyword match-types, negative-keyword sets, intent mapping, multi-language variants, device rules, and time-of-day bidding logic.
Once the campaigns are relaunched, NinjaPromo layers their own conversion-tracking architecture on top, ensuring every click is tied to a measurable action. T
The agency also invests heavily in landing-page alignment. Instead of relying solely on Google’s automated systems, they optimise the pages feeding the campaign by improving localisation, tightening form structures, and aligning headlines with commercial-intent keywords.
Another part of their value is the cadence of campaign management. Their team does not wait for monthly result reviews — adjustments are made throughout the week to match fluctuations in competition, seasonality, and search volume.
NinjaPromo’s depth comes from this combination of structured audits, continuous optimisation, landing-page synchronisation and transparent reporting, offering clients a more controlled and technically rigorous Google Ads management environment than one-off or ad-hoc PPC execution.
Case Study and Approach
NinjaPromo’s Google Ads expertise is demonstrated through their campaign rebuild for Abodos Invest, a real estate brand targeting international property buyers.
When NinjaPromo took over the account, the existing setup mixed multiple languages, blended informational and commercial keywords, ran 24/7 without device or time-of-day controls, and lacked a coherent tracking infrastructure. This made it difficult to identify which traffic sources were genuinely converting.
The team began with a technical audit, isolating German-language queries as the highest-intent segment. They restructured the campaign so that each language and search-intent tier had its own ad groups, ensuring ad copy and keyword sets aligned cleanly.
NinjaPromo then implemented proper conversion tracking and added UTM parameters to link ad performance to specific landing-page actions. They also adapted bidding rules by device and peak-performance hours to reduce wasted spend.
A significant part of the improvement came from landing-page localisation. Headlines, copy, and form structures were rewritten to match the intent and language of the targeted audience, improving message consistency from ad to page.
This combination of structural correction, intent segmentation, analytics improvements, and landing-page refinement produced 65 leads at an average cost per lead of £118, with a click-through rate of 7.2% and a £0.72 CPC.
NinjaPromo
Established in 2017, NinjaPromo helps brands with different aspects of their social media marketing strategy and connects them with their customers by creating personal appearance in a digital world.
50+
London, New York, Dubai, Singapore, Hong Kong, Vilnius
Best for:
Enterprise, Small and Midmarket Businesses
NinjaPromo
Established in 2017, NinjaPromo helps brands with different aspects of their social media marketing strategy and connects them with their customers by creating personal appearance in a digital world.
4. Moburst
Best for: Startup & Enterprise
Notable clients: Samsung, Redefine Meat, Discovery, Uber, Reddit
Location: New York, Tel Aviv, San Francisco, London
Year founded: 2013
Pricing: Minimum spend of $20,000+ per project
Google Ads Speciality:
- Google Search campaigns executed through their Google Premier Partner media-buying framework.
- Integrated search and YouTube campaigns aligned with global paid-media strategy.
- Data-driven optimisation across creative, audience targeting and multi-market scaling.
Moburst is a leading digital marketing agency specializing in social media and search ads, with a proven ability to connect the right user with the right message at the right time. As a Premier Google Partner, Moburst works closely with global teams, ensuring their clients receive top-tier support from major platforms.
If you’re looking to increase search visibility and reach new customers, Moburst’s Google Ads services are designed to help you supercharge your growth. They excel at driving fast results by ensuring your brand appears before the right audience when they’re ready to engage.
Why Choose Them?
Moburst’s PPC process is thorough and strategic, starting with the creation of a customized media plan tailored to your brand, vertical, and target audience. This includes in-depth keyword research and platform recommendations, all powered by their proprietary technology.
They then perform a competitive analysis, studying what’s working for your competitors and identifying key opportunities in terms of channels, strategies, and budget allocation.
Next, Moburst crafts the ideal media mix, distributing your budget across the right platforms to generate maximum results. Throughout the campaign, they offer ongoing optimization and detailed reporting, with weekly and monthly calls to share granular data insights.
A dedicated campaign manager is always on hand to discuss performance, address any questions, and identify wins or areas for improvement, ensuring that your Google Ads campaigns are always on track to exceed your goals.
Case Study and Approach
This process proved essential in their work for Abide, a Christian meditation and sleep app. Abide approached Moburst due to a performance downtrend that threatened its user acquisition efforts. The brand needed to increase subscriptions while reducing the cost per subscription by 70% to achieve a positive ROI.
Moburst was tasked with solving this issue through a media campaign despite challenges posed by iOS 14 attribution problems.
Moburst identified an opportunity to enhance user acquisition by focusing on user-generated content and narrowing the campaign to Google and Apple Search Ads. Despite iOS 14’s impact on attribution tracking, Moburst leveraged AppsFlyer to analyze long-tail conversions and optimize Abide’s app flow.
The app was updated with a custom ATT prompt, improving data collection and enhancing campaign performance. Moburst’s detailed app audit, manual campaign adjustments, and influencer-driven creative strategy further fueled the campaign’s success.
The campaign resulted in a 1,361% uplift in Google Ads performance and reduced the cost per subscription by over 75%. This comprehensive effort helped achieve both paid and organic ROI growth, with Abide seeing a 388% improvement in paid media overall.
As Neil Ahlsten, Senior VP at Abide, remarked:
“Moburst developed new types of influencer ads that opened up channels for us to reach a fresh audience. We were really excited with the results!”
Moburst
Moburst is a digital full-service, mobile-first marketing agency that helps companies to scale and become category leaders. We love solving the clients’ tough digital challenges and firmly believe that creative thinking, advanced technology, and da...
10 - 50
New York, Florida, London, San Francisco, Israel
Best for:
Businesses of all sizes
Moburst
Moburst is a digital full-service, mobile-first marketing agency that helps companies to scale and become category leaders. We love solving the clients’ tough digital challenges and firmly believe that creative thinking, advanced technology, and da...
5. Tilt Metrics
Best for: Enterprise, Small and Midmarket Businesses
Notable clients: The Problem Realtors, MojoTech, The Problem Astra
Location: Boston, USA
Year founded: 2014
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Google Search campaigns targeting in-market B2B buyers seeking solutions.
- Hyperlocal PPC frameworks designed around office-radius targeting for high-intent traffic.
- Search-focused lead-generation systems integrating Google Ads with retargeting funnels.
- Conversion tracking and analytics tied to lead quality and pipeline contribution.
Tilt Metrics is a boutique B2B marketing agency built specifically for software and technology companies that require qualified, sales-ready leads rather than high-volume, low-intent traffic.
Their structure blends Google Ads, LinkedIn Ads, Facebook Ads, and B2B SEO into a unified acquisition framework designed to generate a predictable pipeline. Google Ads plays a central role in this model, particularly for buyers already searching for solutions in categories like software development, app development, and product design, where cost-per-click is high, and competition is dense.
Their team approaches paid search not as isolated campaigns but as one part of a tighter ecosystem that includes landing-page optimisation, long-tail SEO, and directory-placement sponsorships designed to increase share of voice across search results.
Why Choose Them?
Tilt Metrics stands out because of its depth in B2B user journeys and its ability to engineer Google Ads strategies around real buying behavior rather than generic PPC playbooks.
Their approach begins with a B2B marketing audit that breaks down competitive conditions, search intent groups and keyword economics. Instead of relying on high-cost, broad-match terms common in tech industries, they rebuild campaigns around tightly segmented search themes, device controls, and geographic targeting to maximise budget efficiency.
Their team places equal emphasis on the structure beneath the campaigns. They evaluate landing pages for friction, message match, and form efficiency, critical for industries where a single lead may be worth five or six figures.
Their use of retargeting frameworks ensures that visitors who take 30-60 days to convert remain engaged, which is common in complex software evaluations. Google Ads does not operate in isolation; the agency integrates it with B2B SEO, sponsorship placements, and LinkedIn-based nurturing to increase a client’s visibility across the entire SERP. T
his multi-layered approach allows Tilt Metrics to maintain account relevance, protect budget from low-intent clicks and build a stable flow of qualified opportunities for high-value services.
Case Study and Approach
Tilt Metrics’ work with MojoTech highlights how they apply Google Ads within a broader B2B acquisition system. MojoTech needed more qualified inbound leads for its software development services, but faced high keyword costs and an overcrowded competitive landscape.
After performing a detailed B2B marketing audit, Tilt Metrics identified opportunities to create early pipeline wins while building a longer-term search presence.
Their HyperLocal PPC strategy focused on creating Google Ads campaigns around each MojoTech office, targeting a 100-mile radius with tightly constructed search themes to make expensive keywords more efficient.
Alongside this, their Monopoly SEM approach expanded the brand’s visibility across multiple search-result placements, ensuring MojoTech appeared wherever prospects were researching top providers. By reinforcing this with retargeting and a longer nurture cycle, Tilt Metrics supported the buying timeline common in B2B software.
This combined strategy contributed to more than $2.1 million in closed sales, including a $1M project within 60 days and a mid-six-figure project within 120 days, showing the impact of structured Google Ads paired with full-funnel B2B execution.
Tilt Metrics
Tilt Metrics is the B2B marketing agency that's all in on results. We leverage paid search and paid social ad campaigns to drive engagement & leads that turn into sales pipeline. We're a collective of marketing specialists that live and breath...
1 - 10
Boston, MA
Best for:
Enterprise, Small and Midmarket Businesses
Tilt Metrics
Tilt Metrics is the B2B marketing agency that's all in on results. We leverage paid search and paid social ad campaigns to drive engagement & leads that turn into sales pipeline. We're a collective of marketing specialists that live and breath...
6. Cleverly
Best for: Businesses of all sizes
Notable clients: Uber, PayPal, Hulu
Location: Los Angeles, USA
Year founded: 2017
Pricing: Minimum Project Size of $1,000+
Google Ads Speciality:
- Search campaigns built on extensive upfront keyword research and cost-efficient bottom-of-funnel targeting.
- Advanced campaign structure using SKAGs, negatives, geo, device and bidding optimisation.
- High-converting landing pages custom-built to match search intent and improve conversion rates.
Conversion tracking and reporting dashboards with full visibility into cost per click and cost per conversion.
Cleverly positions itself as a Google Ads management agency that specialises in driving B2B and service-based conversions rather than general PPC traffic. Their approach centres on capturing high-intent users who are actively searching for services, while eliminating wasted spend on irrelevant or low-intent keywords.
A defining feature of their service is their commitment to pairing Google Ads with custom landing pages, acknowledging that traffic quality is only half the equation; conversions depend on message match, clarity and streamlined on-page user experience.
The agency’s process focuses on correcting the four common issues they see from auditing hundreds of accounts: poor campaign structure, ineffective landing pages, high agency fees and lack of ongoing optimisation.
Why Choose Them?
Cleverly’s strength lies in its disciplined process for diagnosing and rebuilding underperforming Google Ads accounts. Rather than treating campaigns as static assets, they begin with a thorough audit that identifies wasted spend, hidden search terms and misaligned keyword themes.
Their team removes non-commercial queries, restructures campaigns into tightly organised ad groups and builds offers and landing pages that mirror exactly what the user searched for. This attention to search intent allows them to generate consistent conversions even in competitive industries.
Their landing-page work is a notable differentiator, as they view the page experience as the real driver of results. They create pages that match the visitor’s expectations, remove navigation elements that distract from conversion, and improve clarity in headlines, layout and form structure.
These pages are continually refined using CRO principles and split testing to raise conversion rates well above what most homepages achieve.
Clients receive weekly updates and 24/7 dashboard access, ensuring transparency in how budgets are used and how CPL responds to ongoing adjustments. Their internal experience booking over 10,000 meetings using Google Ads for their own agency reinforces their process and informs how they manage accounts at scale.
Case Study and Approach
Cleverly’s Google Ads capabilities are illustrated through their work with a car dealership seeking more qualified leads while users browse online inventory. Before Cleverly intervened, the dealership had spent over $70,000 on ads across six years with minimal results and inaccurate tracking that counted general page views as leads.
Cleverly began by correcting the conversion setup, replacing inflated general-page triggers with a proper thank-you-page goal to measure actual form submissions.
They then rebuilt campaign structure from the ground up, dividing search campaigns into a “Used Cars” theme and a branded theme, supported by tightly grouped keywords and high-relevance ad copy. Location targeting ensured impressions stayed within the dealership’s local radius.
They complemented this with a custom landing page tailored to used-car searches, designed to collect lead details before sending visitors to inventory pages.
This reset allowed the dealership to finally convert real users rather than surface-level traffic. Over a 90-day period, the campaigns generated 752 verified leads, demonstrating how proper tracking, clean search structure and intent-aligned landing pages can transform long-running but underperforming Google Ads accounts.
Cleverly
We run LinkedIn ads that actually convert. Our agency gets more of your ideal prospects to convert into customers through irresistible LinkedIn Ad funnels and proven outbound B2B lead generation campaigns — 100% done-for-you.
10 - 50
Los Angeles
Best for:
Businesses of all sizes
Cleverly
We run LinkedIn ads that actually convert. Our agency gets more of your ideal prospects to convert into customers through irresistible LinkedIn Ad funnels and proven outbound B2B lead generation campaigns — 100% done-for-you.
7. Thrive Internet Marketing Agency
Best for: Enterprises, Large and Small brands
Notable clients: Nationwide Construction, Max Mechanical, Aeon Systems
Location: Headquartered in Arlington, Texas, with several other offices across the USA
Year founded: 2005
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Search campaigns built and optimised around high-intent, service-specific keywords.
- New account architecture, keyword research and ad-copy development for segmented user intent.
- Ongoing optimisation across bidding, device targeting, conversion tracking and ROI analysis.
- PPC strategies focused on lowering acquisition costs and increasing qualified conversions.
Thrive Internet Marketing Agency is an award-winning online marketing agency that offers a wide range of services, including PPC campaigns. As a Google Premier Partner, they’ve met Google’s highest standards for partner agencies. The agency is also a Microsoft Advertising Partner. As such, they’re a trusted leader in PPC campaigns.
If you’re an eCommerce business that wants to reach customers who are ready to buy, their PPC experts will help you to set up Google Shopping ads. Their team of certified Google Ads PPC specialists can also help you get more traffic by performing in-depth PPC audits to make sure your offerings reach the right target audience and that your ads are optimized for Google.
In addition to Google Ads, Thrive offers a wide range of other paid ad services:
- Social ads
- Display ads
- Remarketing ads
- In-Stream / YouTube ads
- Local service ads
- Amazon ads
Thrive’s PPC strategy is a comprehensive process that starts with identifying your objectives and defining your campaign metrics. They then assess your competition and create a Google Ads campaign structure designed to attract new visitors.
Why Choose Them?
Their experts will assist you with the technical side of PPC and how it integrates with your SEO and overall internet marketing strategy. They craft bespoke Google Ads campaigns that suit your unique business needs, producing eye-catching ad copy that grabs attention, generates clicks, and drives inquiries. This involves creating multiple ad versions, testing various messages and images, and utilizing the most effective ad combinations.
Thrive is committed to transparency. Clients will routinely receive detailed and easy-to-understand reports showing the status of their Google Ads campaign. The report includes KPIs and insights, so you’ll know where your investment is allocated.
They have helped thousands of local and global brands across various verticals increase revenue with growth-focused digital marketing strategies. To provide clients with a clear path to success, Thrive monitors the latest trends, experiments with various marketing options, and tests them internally to find the best strategies.
Case Study and Approach
Thrive has helped solopreneurs, startups, SMBs, franchise businesses, and enterprises. One of their clients was a portable restroom rental company that wanted to boost its online orders and have a clear return on investment (ROI).
As a solution, Thrive’s PPC experts recommended the use of CallRail to manage incoming leads and collect accurate sales data. Moreover, they also set up a Google Ads account for the client to measure their ad performance. An account audit was also done to check that tracking and conversions were set up correctly.
The results of Thrive’s marketing efforts were significant for their client. These include an increase in click-through rate by 8%, a 71% lower cost-per-acquisition (CPA), and a 203% boost in phone calls.
Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is a full service agency specializing in SEO, PPC, Social Media Management, Web Design, Link Building, and more.
50+
Arlington, Texas; Los Angeles, California
Best for:
Enterprises, Large and Small brands
Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is a full service agency specializing in SEO, PPC, Social Media Management, Web Design, Link Building, and more.
8. WEBITMD
Best for: Small and Midmarket Businesses
Notable clients: Foresight Works, FCUK, Hyatt Hotels
Location: Headquartered in Los Angeles with two other offices in Miami and London
Year founded: 2008
Pricing: Minimum spend of $5,000 per project
Google Ads Speciality:
- Google Search and Shopping campaigns refined for high-intent ecommerce buyers.
- Google data feed optimisation to increase product visibility and conversion rate.
- Targeting and bidding frameworks designed to reach ready-to-purchase audiences.
- Multi-channel coordination between Google Ads and paid social for compounding ROAS.
WEBITMD positions Google Ads as a core component of its growth-focused paid media offering, combining search intent with structured ecommerce optimisation to help brands scale online revenue.
Their approach centres on reaching new buyers at the exact moment they search for products, using refined targeting, feed optimisation and conversion-focused bidding.
Their methodology integrates Google Ads with broader paid media channels, enabling ecommerce brands to grow traffic and conversions using a coordinated strategy. They also leverage the Google Display Network, YouTube and partner inventory where beneficial, supporting full-funnel visibility.
Why Choose Them?
WEBITMD stands out for its disciplined paid media process, where Google Ads functions as part of a cohesive, multi-channel growth strategy rather than a standalone tactic.
Their team begins with a comprehensive account audit, evaluating customer data, competitive conditions, product performance and historical campaign structure. This informs how they rebuild or refine Google Ads campaigns to target only high-intent users, eliminating wasted spend and strengthening return on ad investment.
A key part of their strategy is optimising the Google product feed, which directly improves how often and where products appear for shoppers researching specific items.
Their specialists monitor bidding strategies, audience segmentation and search term refinement to ensure campaigns stay aligned with ecommerce profitability targets. Unlike agencies that scale spend reactively, WEBITMD raises budgets only when ROAS exceeds breakeven levels, allowing growth to compound sustainably.
They also integrate insights from Facebook and Instagram campaigns, leveraging customer behaviour overlap to increase conversion volume across channels.
Case Study and Approach
WEBITMD’s work with Mila and Rose highlights how their Google Ads strategy contributes to scalable e-commerce growth. The children’s apparel brand struggled to break into DTC sales after prior paid media attempts failed to generate profitable returns.
WEBITMD began by auditing their accounts, customer behaviour, and past campaigns to identify opportunities to restructure both targeting and channel allocation.
For Google Ads, they refined targeting to ensure ads reached only high-intent shoppers and improved the brand’s Google data feed to increase conversion efficiency. This search-focused optimisation worked alongside a broader paid social strategy, allowing the brand to reinvest profitable returns each month to scale growth.
The results demonstrated the impact of the restructuring: year-over-year sales from Google Ads increased 180%, as part of a multi-channel effort that contributed to a 700% increase in online order volume over three years. WEBITMD’s data-driven approach allowed Mila and Rose to maintain positive ROAS from the first month onward.
WEBITMD
WEBITMD is digital growth agency focused on performance marketing & sales services tailored to drive growth for SMB's around the world. We are both a HubSpot Platinum Partner and Klaviyo Partner Agency.
10 - 50
Los Angeles, Miami, London, Sydney
Best for:
Small and Medium-sized Businesses
WEBITMD
WEBITMD is digital growth agency focused on performance marketing & sales services tailored to drive growth for SMB's around the world. We are both a HubSpot Platinum Partner and Klaviyo Partner Agency.
9. JumpFly
Best for: Enterprise, Small and Midmarket Businesses
Notable clients: Discount School Supply, Wholesale Patio Store, JURA Coffee Machines
Location: Elgin, USA
Year founded: 2003
Pricing: Minimum spend of $5,000 per project
Google Ads Speciality:
- Advanced Search, Display, Mobile, Video and Shopping management supported by 90 percent Google-certified staff.
- Early adoption of new Google Ads features through beta programs and direct liaison access.
- Performance Max implementation for multi-network visibility across Search, Display, YouTube and Discover.
- Data-driven optimisation with ROAS-focused automation and attribution modelling.
JumpFly delivers Google Ads management backed by one of the deepest agency-Google relationships in the industry. As a partner since 2003 and a Premier Partner for more than a decade, the agency has priority access to Google product teams, beta features and strategy consultations through a dedicated group of more than seven assigned Googlers.
This level of access enables JumpFly to implement new rollouts earlier than competitors, refine accounts based on upcoming changes and support complex verticals that require specialised targeting frameworks.
Their Google Ads service covers Search, Display, Mobile, Video and Shopping, with nearly all account managers certified across eight disciplines. JumpFly’s methodology emphasises continuous testing, data-driven optimisation, and structural precision.
For brands managing large inventories, sensitive categories, or expanding ROAS targets, JumpFly provides an enterprise-level management model that is both highly technical and closely aligned with Google’s evolving ad infrastructure.
Why Choose Them?
JumpFly stands out because of its unique operational structure, defined by deep involvement with Google’s product and engineering teams. Their specialists routinely participate in beta-rollout programs, which means clients benefit from capabilities and insights long before they reach general release.
This influence extends to Google’s API development, where JumpFly provides real-world feedback to improve tools used across the industry. Operationally, the agency runs accounts through disciplined segmentation, device-level adjustments, creative testing and continuous refinement of bidding strategies to protect ROAS in competitive environments.
Their team’s certifications across Search, Display, Mobile, Video, Shopping, Measurement, Sales and Creative allow for coordinated execution across all Google surfaces. This becomes especially important for brands with multi-layered funnels or seasonal inventory shifts, where JumpFly can leverage cross-network insights to stabilise performance.
The agency’s relationship with Google also enables faster troubleshooting, deeper insights into account behaviour and early detection of shifts in algorithmic weighting.
Case Study and Approach
JumpFly’s work with Walk-In Lab demonstrates how they apply advanced Google Ads strategy to sensitive healthcare categories. Faced with restrictions that blocked the client from using Customer Match, Lookalikes or other key audience tools, JumpFly implemented a Performance Max campaign to expand reach across Search, Display, YouTube and Discover while remaining fully compliant with Google’s policies.
They targeted relevant users using Google-approved segments such as In-Market, Affinity, select demographics and precise location targeting.
The team avoided feeding product data into PMax to protect the performance of an already successful Shopping campaign and instead used PMax to generate incremental growth.
The strategy quickly became one of the top ROAS performers in the account, averaging above a 3X ROAS on a target of 2.5. The campaign also surfaced over 1,500 search themes, revealing new high-performing categories that JumpFly is now developing into asset groups and future prospecting tests.
JumpFly
JumpFly is a digital advertising agency specializing in PPC account setup and management for Google Ads, Microsoft Ads, Facebook & Amazon.
50+
Elgin, IL
Best for:
Enterprise, Small and Midmarket Businesses
JumpFly
JumpFly is a digital advertising agency specializing in PPC account setup and management for Google Ads, Microsoft Ads, Facebook & Amazon.
10. Lyfe Marketing
Best for: Businesses of all Sizes
Notable Clients: Vega, Clean, Lady Ease, Ancient Keto, Atlanta Hawks
Location: Atlanta, USA
Year Founded: 2011
Pricing: Minimum spend of $1,000+ per project
Google Ads Speciality:
- Google Search, Display, Shopping and YouTube campaigns built on extensive keyword research.
- Negative keyword refinement, dynamic keyword insertion and ongoing optimisation.
- Geofencing and geotargeting for local businesses needing location-specific visibility.
- Conversion-focused landing pages and CRO-driven page builds for higher lead volume.
Lyfe Marketing is a renowned digital marketing agency specializing in helping businesses maximize their ROI with expert Google Ads management. With a proven track record of driving over $32 million in sales and leads, they are the go-to choice for businesses looking to grow their online presence through paid search campaigns.
As a trusted Google Partner, they have earned their status by consistently delivering results that meet Google’s highest standards.
Lyfe Marketing’s Google Ads services include:
- Google Search Ads
- Google Remarketing Ads
- Google Shopping Ads
LYFE Marketing positions its Google Ads offering as a performance-first PPC solution engineered for small business growth. They highlight more than ten years of hands-on PPC experience, having spent 1.8 million hours managing campaigns for businesses across more than 101 industries, including health & wellness, hospitality, fashion & apparel, beauty, B2B, and more, to drive conversions and boost brand awareness.
Why Choose Them?
LYFE Marketing is the smart choice for businesses seeking fast and efficient PPC results. They begin with a detailed PPC audit, analyzing your ads, competitor strategies, and business data to pinpoint what’s working and what needs improvement. Their experts then perform thorough keyword research, ensuring your Google ads reach the right audience while minimizing unnecessary spending.
From crafting compelling ad copy to designing eye-catching visuals for display ads, their team creates ads that drive results. They also manage bids strategically to maximize your ROI without overspending. If needed, they’ll create optimized landing pages designed to convert visitors into leads.
With daily campaign monitoring and real-time adjustments, they continuously optimize performance, ensuring you get the best results. Plus, their detailed monthly reports keep you fully informed on campaign progress.
Case Study and Approach
LYFE Marketing’s Google Ads expertise is on full display with their collaboration with KAPLAN MD, a luxury skincare brand founded by Beverly Hills dermatologist Dr. Stuart Kaplan. KAPLAN MD approached LYFE Marketing after experiencing unsatisfactory results from their existing Google Ads campaigns.
The brand needed help to improve ad performance, increase conversions, and boost revenue in a competitive market. LYFE Marketing stepped in to optimize their campaigns and drive better results.
LYFE Marketing’s team conducted a thorough audit of KAPLAN MD’s existing Google Ads campaigns and identified areas for optimization. They revamped the campaign structure, created new ads with compelling copy, and incorporated persuasive calls-to-action (CTAs) to drive more conversions.
Additionally, they monitored and fine-tuned the campaign regularly, ensuring optimal ad spend and targeting. This strategic approach was tailored to outperform competitors in the crowded skincare market.
The campaign delivered 425 conversions, generating $30,231.03 in revenue at a cost of $1,969.85. This resulted in an impressive return on investment (ROI) of 1,434.69%, showcasing the success of the Google Ads optimization.
Lyfe Marketing
A leading social media management company that helps businesses grow online. LYFE Marketing helps clients increase leads and sales through social media marketing.
10 - 50
Atlanta
Best for:
Small and Midmarket Businesses
Lyfe Marketing
A leading social media management company that helps businesses grow online. LYFE Marketing helps clients increase leads and sales through social media marketing.
11. Ernst Media
Best for: Enterprise, Small and Midmarket Businesses
Notable clients: Silvertrac, Mind Share Partners, KDRO Consulting
Location: Spokane, USA
Year founded: 2018
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Search, Display, Shopping, Local Services Ads and YouTube campaigns under certified Google partnership.
- Daily bid management, technical conversion tracking and multi-channel attribution.
- Strategy execution for Google Ad Grants and nonprofit PPC environments.
- Full documentation and audit logs for complete visibility into account changes.
Ernst Media delivers PPC management built on affordability, transparency and technical precision. Their boutique structure allows them to reduce overhead and pass cost efficiencies directly to clients, offering flat pricing that does not increase with ad spend.
This separates Ernst Media from many competitors whose management fees scale with budget, making Ernst especially appealing to growing businesses. The agency supports Google Ads across Search, Display, Shopping, LSA, YouTube and mobile, while also providing paid media execution for Facebook, Amazon and Apple Search Ads.
A defining characteristic of their approach is ongoing optimisation. Ernst Media performs daily bid adjustments and weekly performance reporting while maintaining detailed documentation of every action taken inside the account.
Why Choose Them?
Ernst Media stands out for its affordability and precision-driven PPC workflow. Their pricing structure is flat and flexible, meaning clients do not pay more simply because their ad spend increases or because performance improves.
This creates a transparent partnership focused entirely on results rather than percentage-based fees. The agency does not rely on templated PPC packages; instead, they build campaigns around the exact needs of each business and cover strategy, execution and monitoring without charging for account setup.
Operationally, Ernst Media emphasizes account stewardship. Their team manages bids daily, monitors keyword fluctuations, and maintains audit logs so clients can review every change made. This high level of documentation is rare among PPC agencies and gives advertisers complete oversight.
Their conversion tracking setup ensures campaigns are structured around verified data, which strengthens optimization decisions. As certified partners across Google, Microsoft and Meta, Ernst Media has demonstrated technical mastery across major PPC channels.
For nonprofits, they offer specialized expertise in navigating Google Ad Grants, a niche environment that requires a different approach than typical Google Ads accounts. Clients looking for consistent oversight, transparent pricing and measured performance gain a reliable partner in Ernst Media.
Case Study and Approach
Ernst Media’s Google Ads capabilities are demonstrated through their work with Mind Share Partners, a nonprofit focused on improving workplace mental health. Mind Share needed support running Google Ad Grants, which operate under unique rules and require specialized management.
Ernst Media set up and managed the ads, transitioning the account from very low visibility to consistent weekly performance.
In the early stages, the organization received fewer than 200 impressions per week and only 30 to 50 clicks. After three months under Ernst Media’s management, impressions increased to approximately 3,000 per week, while weekly clicks rose to 200 to 300, maintaining a click-through rate above 5%.
The improvements reflected Ernst Media’s ability to optimize within Google’s grant limitations, refine targeting and structure campaigns for compliant yet scalable performance. The campaign’s growth demonstrated how nonprofits can achieve significant traction with proper Google Ad Grants oversight.
Ernst Media
Ernst Media has more than 15 years experience driving digital strategy for products and brands. The team consists of certified experts in Paid Search and Social Media Marketing
1 - 10
Spokane, WA
Best for:
Enterprise, Small and Midmarket Businesses
Ernst Media
Ernst Media has more than 15 years experience driving digital strategy for products and brands. The team consists of certified experts in Paid Search and Social Media Marketing
12. Volume Nine
Best for: Enterprise, Small and Midmarket Businesses
Notable clients: Resort Collection, Fitletic
Location: Denver, USA
Year founded: 2006
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Cohesive PPC programs aligned with SEO and broader marketing strategy.
- Google Display Ads for brand awareness and demographic targeting.
- Retargeting campaigns to boost engagement and conversions from prior site visitors.
- Integrated content marketing and SEO to reinforce visibility and search demand.
Volume Nine positions its PPC service as a performance-driven support system for brands struggling to turn ad spend into meaningful ROI. Their offering is built for businesses that face common PPC challenges, such as inefficient click spend, unclear attribution and lack of integration between Google Ads and broader digital strategy.
The agency works with brands across ecommerce, services and lifestyle verticals, and presents itself as a partner capable of aligning paid media with SEO, content and long-term visibility goals.
Their PPC approach focuses on reducing wasted spend, shaping campaigns around conversion-first execution and ensuring paid search contributes directly to lead quality and sales results.
Why Choose Them?
Volume Nine stands out for its ability to align PPC activities with SEO and content marketing, creating a cohesive ecosystem rather than isolated campaigns. Many brands invest heavily in Google Ads without understanding how keywords, landing pages, on-site content, and organic visibility reinforce or limit PPC outcomes.
Volume Nine addresses this by pairing Google Ads execution with search-aligned content development and performance-driven SEO.
Their team focuses on reducing wasted clicks, improving targeting accuracy and building campaigns that match user intent. Volume Nine’s process also accounts for brands overwhelmed by platform complexity or those who have never achieved clarity on what is and is not working in their accounts.
Their strategies include audience segmentation, demographic targeting and retargeting systems designed to convert interest into measurable results.
Case Study and Approach
Volume Nine’s work with West Line Village shows how coordinated PPC and content marketing can accelerate visibility and conversions for a property development project.
The newly built community needed awareness, trust and qualified buyer interest within a limited budget. Volume Nine implemented Google Display Ads to showcase property visuals and target specific demographics across Colorado. Retargeting reinforced brand recall for users who had previously engaged with the site.
Alongside paid campaigns, the agency developed keyword-optimized blog content to improve authority in real estate topics. This included securing a featured snippet for “townhouse vs single family,” which significantly boosted organic traffic.
The combined strategy delivered a 476 percent increase in impressions, 73% growth in organic traffic, 72% more clicks, 13,500 new users and 122 form submissions from retargeted visitors. Ultimately, all 175 townhomes were sold a year ahead of schedule, demonstrating how Volume Nine’s integrated PPC and SEO approach accelerated demand.
Volume Nine
Volume Nine is Denver's top digital marketing agency, specializing in social media, content, and search marketing (PPC & SEO). Volume Nine helps clients build their brand, drive traffic, and grow sales.
10 - 50
Denver, CO
Best for:
Enterprise, Small and Midmarket Businesses
Volume Nine
Volume Nine is Denver's top digital marketing agency, specializing in social media, content, and search marketing (PPC & SEO). Volume Nine helps clients build their brand, drive traffic, and grow sales.
13. Evestar
Best for: Small Size Businesses
Notable clients: Steve Madden, Hard Rock, Tiny Trucker Co.
Location: Headquartered in Miami, Florida with additional offices in Fort Lauderdale and Lisbon, Portugal
Year founded: 2018
Pricing: Minimum spend of $5,000 per project
Google Ads Speciality:
- Full Google Ads stack, including Search, Shopping, YouTube and Display.
- Data-feed optimization for Shopping, including product titles, descriptions and keyword alignment.
- Brand vs non-brand campaign restructuring to eliminate wasted spend.
- Architectural audits covering segmentation, negative keywords, attribution models and targeting controls.
- Rebuilding Smart Shopping into Standard Shopping for greater scale and control.
Evestar positions itself as a technical, audit-first Google Ads agency built specifically for e-commerce businesses. The agency emphasizes that most brands waste substantial budget on branded search traffic they already would have received, and their onboarding process is designed to uncover those gaps fast.
Their philosophy centers on three pillars: whether Google Ads is the right channel for a product, how search demand and niche relevance shape performance and how a brand’s existing awareness can be leveraged for immediate revenue.
Why Choose Them?
Evestar stands out for its ability to diagnose exactly where e-commerce brands lose profit inside Google Ads. Instead of pushing all products into a single campaign, they break down the platform into Search, Shopping, YouTube and Display, and guide brands through which levers matter for their specific category.
Their Shopping work is notably technical. They manually rebuild product feeds around search intent, optimize titles and descriptions and restructure campaigns so they show up for the right queries rather than wasting budget on irrelevant impressions.
The agency also brings a rigorous architectural approach. They review more than one hundred account elements during an audit, including segmentation, negative keyword rules, demographic performance, attribution models and exclusion lists.
Their stance on Smart Shopping is clear: they rebuild it into Standard Shopping to regain control and scale. This level of structural discipline is rare among ecommerce agencies and gives brands the ability to control spend, reduce dependence on automated systems and scale profitably.
Evestar
Evestar is a Marketing Agency focused on scaling eCommerce companies. What started out as a team of successful startup entrepreneurs, growth and product engineers has now become an independent full-service digital firm.
1 - 10
Florida
Best for:
Small Size Brand
Evestar
Evestar is a Marketing Agency focused on scaling eCommerce companies. What started out as a team of successful startup entrepreneurs, growth and product engineers has now become an independent full-service digital firm.
14. WebFX
Best for: Businesses of all sizes
Notable clients: ZAGG, Kangol, Fujifilm
Location: Headquartered in Harrisburg, Pennsylvania, with additional offices in a number of other US cities, as well as regional hubs in Cape Town and Guatemala
Year founded: 1996
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Keyword optimization focused on long-tail, lower-cost, high-intent search terms.
- Custom audience targeting via customer match and advanced segmentation.
- Closed-loop ROI tracking through RevenueCloudFX with over twelve hundred CRM and ad integrations.
- Granular bid management and performance-tested ad copy.
- Competitor and industry analysis informing ongoing PPC strategy.
WebFX operates as an enterprise-ready Google Ads agency with a clear emphasis on data infrastructure and ROI measurement. Their offering goes beyond execution: every PPC plan integrates RevenueCloudFX, their proprietary data activation and tracking suite, which enables audience refinement, attribution clarity and closed-loop reporting.
With a 29-year history, a retention rate of ninety-one percent, and a large in-house team of more than 750 specialists, WebFX positions itself as a scalable partner for businesses needing performance, transparency and detailed reporting infrastructure.
Why Choose Them?
WebFX’s advantage lies in its combination of human expertise and proprietary technology. Their PPC programs integrate advanced keyword development, segmented campaign architecture and constant performance monitoring, but the differentiator is how they connect everything to RevenueCloudFX.
This system gives clients end-to-end visibility into leads, revenue and customer journeys, something most agencies cannot replicate with third-party tools.
They also offer an unusually strong communication infrastructure, including a dedicated account manager, custom reporting dashboards, and a 24/7 support line. Their experience—more than 3 million hours in PPC programs—shows up in how they structure accounts, test copy, adjust bids and select networks across Google, Bing and programmatic placements.
Case Study
WebFX helped Asbury Electric recover from declining leads and domain instability by rebuilding their digital foundation across SEO and Google Ads. After resolving technical site issues, the agency deployed a segmented PPC strategy centered on high-intent, location-specific Google Ads campaigns.
These included service-focused groups for emergency electrical work, wiring and generator systems, supported by remarketing to re-engage non-converting visitors.
Using RevenueCloudFX, Asbury gained detailed tracking for leads and revenue, allowing the WebFX team to refine budgets and optimize toward profitable segments. The strategy led to a 50% year-over-year increase in impressions from local SEO and improved lead quality driven by targeted PPC.
15. SocialSEO
Best for: Midsized to Large Businesses
Notable clients: Jaguar, Land Rover, Don Julio
Location: Headquartered in Colorado Springs with several other offices across the USA
Year founded: 1996
Pricing: Undisclosed
Google Ads Speciality:
- Advanced audience targeting and optimization across Google Search, Shopping, Display and YouTube.
- Remarketing architecture designed to improve conversion rate and recapture high-intent traffic.
- A/B split testing applied at ad, audience and landing-page level.
- Local, national and international Google Ads campaign execution across B2B and B2C markets.
- Google Ad Grants management for nonprofits and structured support for Local Service Ads.
SocialSEO, now operating as Intero Digital, delivers custom-built Google Ads campaigns backed by Google Premier Partner status and continuous strategic refinement. Their SEM team rejects templated PPC programs, offering advanced targeting, full transparency and consistent hands-on management designed to improve ROI across industries.
Why Choose Them?
Intero Digital stands out by rejecting the “set it and forget it” approach that undermines many PPC programs. Their specialists review performance continuously, test new audiences, refine targeting and adjust bidding based on real results.
Because their team is trained on cutting-edge Google Ads tools before general release, clients benefit from the newest tactics, formats and best practices sooner than most agencies can provide.
Transparency is another major differentiator. Clients receive customized, live dashboard reporting with full access to all data. They also maintain ownership of their accounts, avoiding the industry practice of agencies restricting ad account access. With no long-term contracts and a thirty-day cancellation policy, Intero Digital is structurally incentivized to earn performance every month.
Case Study and Approach
A healthcare client partnered with SocialSEO using a mid-level SEM package and $1,000 in monthly ad spend. Their objective was straightforward: generate new patient leads as efficiently as possible. Within the first two months, the campaigns delivered a one hundred percent increase in conversions, producing thirty-six new conversions.
By restructuring the Google Ads account and implementing targeted SEM optimizations, SocialSEO improved both volume and quality of leads. Their combined SEO and SEM strategy helped raise visibility while keeping acquisition costs sustainable.
With an estimated $39,000 in annualized revenue and more than $3,300 per month generated, the client surpassed their growth goals in a highly competitive medical market.
16. Titan Growth
Best for: Businesses of all sizes
Notable clients: Aman Resorts, Blackbaud, Sitecore
Location: San Diego, USA
Year founded: 2004
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Complete rebuild of Google Ads accounts for efficient spend and improved CPA.
- First-party data activation, Google custom audiences, and detailed demographic targeting.
- Match-type refinement and structural optimization for higher-quality traffic.
- Performance Max optimization and troubleshooting.
- Creative, video asset, landing page and analytics support through Google Premier Partner access.
Titan Growth, now also under the Intero Digital umbrella, delivers fully customized Google Ads strategies built to solve common PPC issues like wasted spend, weak targeting, and low-quality leads.
As a Google Premier Partner, they access early beta features, dedicated Google support, and advanced optimization tools to rebuild underperforming accounts. Their approach emphasizes precision—refining audiences, match types, structure, and creative—to maximize ROI for both lead generation and ecommerce brands.
Why Choose Them?
Titan Growth differentiates itself by completely overhauling Google Ads accounts instead of tweaking surface-level elements. Their team rebuilds campaigns from the inside out—including structure, match types, audience segments, and CPA goals—to eliminate wasted spend and increase qualified lead flow.
Because they rely heavily on first-party data, custom audiences and demographic filters, the traffic they generate is consistently more relevant and conversion-ready.
Their Google Premier Partner status strengthens their offering. It gives clients access to beta features, priority troubleshooting and strategy support directly from Google. For brands with internal bandwidth constraints, Titan Growth also fills critical execution gaps by providing creative development, video assets, analytics reporting and landing page buildouts.
17. KlientBoost
Best for: Businesses of all sizes
Notable clients: Upwork, Airbnb, Stanford University
Location: Headquartered in Costa Mesa, California with additional offices in Raleigh, North Carolina as well as one in the United Kingdom
Year founded: 2015
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Single-keyword ad groups, keyword tapering, match-type refinement and new keyword expansion.
- Offline conversion tracking, custom YouTube audiences, remarketing lists for search ads.
- Advanced bid strategy testing, geographic adjustments and time-based split testing.
- Display opportunities, shopping efficiencies, negative keyword additions and beta access.
- Dashboard reporting, conversion-quality improvements and creative testing across formats.
KlientBoost positions itself as a performance-obsessed Google Ads agency powered by rapid experimentation, creative testing and cross-channel intelligence from more than 250 active clients.
With more than 750 five-star reviews and hundreds of published case studies, they specialize in combining aggressive optimization with flexible engagement models, from full management to audits, consulting or revenue-share partnerships.
Why Choose Them?
Unlike agencies that rely on slow monthly cycles, KlientBoost executes PPC like a sprint engine. They use a deeply tactical approach that includes single-keyword ad groups, constant copy tests, tight remarketing loops and granular bidding strategies.
Because they pull insights from 250+ live accounts, clients benefit from patterns, benchmarks and tactics validated across large volumes of real PPC data. Their creative team also develops templates and visuals designed specifically to accelerate conversion rates.
KlientBoost also stands out for flexibility. Brands can retain them for ongoing management, ask for a one-time setup, commission an audit or run a consulting relationship where internal teams execute and KlientBoost guides strategy.
Case Study and Approach
Attendify, a no-code event-app builder, partnered with KlientBoost after struggling with stagnant landing pages and under-tested PPC accounts. Within the first month, KlientBoost doubled conversion volume and nearly tripled conversion rates by combining Google Ads, remarketing, social advertising, and AdRoll retargeting with new custom landing pages.
Their full-funnel approach quickly eliminated inefficiencies that had previously suppressed performance.
The quantitative results were significant: a 174% increase in conversion rate, a 119% increase in total conversions, a 69% decrease in cost per conversion and a 28% increase in click-through rate. Attendify’s founder noted that early concerns about external agency alignment disappeared once performance surged within the first few weeks, allowing the internal team to reallocate focus while KlientBoost managed ongoing PPC growth.
18. Voy Media
Best for: Businesses of all sizes
Notable clients: Intuit, Salesforce
Location: New York City, USA
Year founded: 2016
Pricing: Undisclosed
Google Ads Speciality:
- Full-service Google Ads including Text, Shopping, YouTube and Display.
- Keyword research, feed management, bid automation and campaign restructuring.
- Custom audiences, custom intent segments and dynamic product ads.
- Retargeting with dynamic remarketing and funnel-aligned ad sequencing.
- Real-time analytics with integrated creative production for continuous testing.
Voy Media positions itself as a performance-first Google Ads agency combining data, creative and growth marketing under one roof. Their team specializes in high-volume creative production, rapid testing frameworks and cross-platform scaling, helping brands grow from six to seven and even eight-figure monthly sales.
With capabilities spanning Google Ads, YouTube Ads, dynamic product ads, and advanced retargeting, they support clients through both acquisition and retention while managing creative, analytics and strategy in-house.
Why Choose Them?
What differentiates Voy Media is the fusion of performance marketing and a full creative studio capable of producing more than 12,721 creatives per month. Their retention numbers and testimonials—such as maintaining 3X ROAS for clients like Trinity Hills Co—reflect their experience operating at scale for ecommerce brands.
The agency is also equipped for aggressive growth cycles. Brands like Ketorecipe reported scaling from 2,000 to more than 800,000 in monthly revenue with support from Voy’s strategists and custom creative.
Beyond PPC management, their team handles analytics, funnel design, quiz funnels, product photography, UGC sourcing, and iterative optimization. This end-to-end structure makes them suitable for founders who need both strategic and executional support.
Case Study and Approach
Voy Media worked with MyTheraBox, a self-care subscription brand delivering monthly wellness boxes valued at more than 100 in products for $34.99 per month. The challenge was clear: improve ROAS and scale efficiently using Google Ads.
After restructuring the account, Voy launched generic keyword campaigns targeting themes such as “subscription”, “self-care” and “wellness,” while optimizing brand campaigns with new landing pages and manual bidding before shifting to automated strategies.
The results were strong. Between March 16 and April 19, the campaigns delivered 8,800 clicks on $4,400 in ad spend, a 77% increase in orders and $35,000 in revenue.
ROAS climbed to 7.9, while generic campaigns generated $9,400 in revenue at a ROAS of 2.96. Brand campaigns saw a ROAS of 22.5, $25,500 in revenue from $1,100 in spend and a 37.3% CTR. This blend of brand and generic search drove immediate scale and long-term efficiency.
19. Ignite Visibility
Best for: Midsized to large businesses
Notable clients: BTO Sports, Mobile Mini Solutions, Tony Robbins
Location: San Diego, USA
Year founded: 2013
Pricing: Minimum spend of $1,000 per project
Google Ads Speciality:
- Google Premier Partner offering advanced bidding strategies and ad copy development.
- Full funnel PPC including Shopping, remarketing, YouTube and display.
- Dedicated CRO support tied directly to PPC landing pages and ad performance.
- Detailed analytics and reporting with high-touch communication.
Ignite Visibility is a long-established PPC agency founded in 2013 and recognized nationally for paid media excellence. As a Google Premier Partner and Microsoft Select Partner, they manage Google Ads across Search, Shopping, YouTube, Display and retargeting, supported by CRO specialists and creative optimization teams.
Their PPC practice emphasizes transparency, customized targeting, reporting detail and no long-term contracts, making them a fit for brands that want measurable, high-touch paid media support.
Why Choose Them?
Ignite Visibility stands out for pairing deep Google Ads expertise with cross-platform paid media execution. Their partnerships with Google, Microsoft, Meta and TikTok give them early access to new features, beta programs and platform-level support.
Another reason brands choose Ignite Visibility is the communication model. Clients receive frequent performance insights, customized reporting dashboards and consistent access to PPC strategists, supported by a low employee-to-client ratio.
This is reinforced by national recognition, including being named the number one paid media company in the USA by The Manifest. Their long track record across ecommerce, healthcare, financial services and multi-location brands positions them as one of the more versatile PPC agencies operating today.
20. Single Grain
Best for: Midsized to large businesses
Notable clients: Intuit, Twenty20, Nextiva
Location: San Francisco, USA
Year founded: 2009
Pricing: Minimum spend of $10,000 per project
Google Ads Speciality:
- Google Premier Partner offering strategy, tag implementation, ROAS tracking and automated bid optimization.
- Deep keyword discovery, competitor analysis and multi-funnel campaign architecture.
- Search, Shopping, retargeting, Performance Max consulting and CRM level reporting.
- Continuous testing of creative, audiences, bids and landing experiences.
Single Grain is a Google Premier Partner focused on maximizing Google Ads ROI through highly structured search, shopping and retargeting programs. Their team combines keyword depth, automated bid strategy testing, advanced tracking and CRM connected reporting to build predictable revenue systems for SaaS, ecommerce and enterprise brands.
With a long track record across high growth companies, Single Grain positions itself as a performance driven agency that prioritizes ROAS, audience precision and full funnel attribution.
Why Choose Them?
Brands choose Single Grain because their Google Ads programs are engineered for measurable revenue impact rather than generic traffic growth. Their strategists handle keyword modeling, GTM implementation, ROAS tracking, bid automation and creative testing within one tightly integrated workflow.
Another advantage is their breadth of experience across industries that rely heavily on high-intent acquisition. Single Grain frequently supports SaaS and ecommerce brands scaling from early traction to multi-channel maturity, advising on new market opportunities, funnel gaps and first-party data development.
Their reporting cadence is highly analytics-driven, giving clients clarity on spend efficiency, conversion paths and long-term scalability.
21. Push Group
Best for: Startups and midsized businesses
Notable clients: Hilti, Taghleef Industries
Location: Headquartered in London with additional offices in Dubai and Athens
Year founded: 2007
Pricing: Undisclosed
Google Ads Speciality:
- AI powered Google Ads management using first party data, value tracking and PMAX creative structuring.
- Cross channel expansion into Microsoft Ads to capture additional desktop search volume.
- Conversion measurement, offline lead integration, full funnel targeting and creative iteration.
Push Group is a performance-driven paid search agency specialising in Google Ads, Microsoft Ads, and AI-powered campaign optimisation. Their core proposition is helping brands differentiate in an automation-heavy landscape by combining first-party data, structured PMAX execution, audience refinement and continuous creative testing.
With more than 15 years of paid search management experience, they emphasise scale, reporting depth and futureproof account architecture built to outperform standard automated setups.
Why Choose Them?
Push Group excels at helping brands stand out in an environment where Google’s automation has made campaigns easier to launch but harder to differentiate. Their methodology blends PMAX-specific creative frameworks, detailed value tracking, audience layering, bid strategy refinement and offline signal integration to give machine learning more accurate guidance.
Their multi-platform execution also sets them apart. Push Group uses Microsoft Ads to extend reach into the 44 million desktop searchers not reached through Google, capturing incremental conversions at lower competition levels.
Their proprietary AI platform, Dial360, accelerates ad testing and reporting, giving clients faster insights and more reliable optimisation cycles. Brands typically choose Push Group when they need a proactive performance partner that can scale efficiently using both AI and strategic manual direction.
Case Study and Approach
Push Group’s Google Ads work with Vinci Hair Clinic demonstrates their ability to scale performance and business outcomes simultaneously. Vinci began with 5 clinics and needed a repeatable system for driving qualified leads across markets.
Push Group implemented a strategy using market research, buyer persona targeting, keyword modeling, geographic segmentation, localised campaigns and YouTube awareness. The result was rapid international expansion as Vinci grew from 5 clinics to 38 clinics within 4 years, an 8x increase in footprint.
Performance metrics highlight the strength of the approach. Vinci saw 24% year-over-year growth in enquiries from Google Ads and 800% year-over-year growth in mobile conversions during 2016.
Push Group credits this performance to structured bid management, refined match types, continuous testing and consistent audience optimisation. Their campaign architecture became the foundation for Vinci’s global clinic rollout, proving the scalability of Push Group’s paid search methodology.
22. Seed
Best for: Smaller businesses
Notable clients: Harry Hall, Rinkit, The LOWE Group
Location: Brighton, England
Year founded: 2014
Pricing: Undisclosed
Google Ads Speciality:
- High complexity Google Shopping management across large dynamic inventories.
- AI guided experimentation roadmaps with custom scripts and first party data optimisation.
- Google and Microsoft Premier Partner execution with deep audience targeting and value based bidding.
Seed positions itself as a progressive paid search agency built for rapid platform change, specialising in experimentation, AI-driven optimisation and multi-network PPC management.
Their team works as an embedded extension of clients, designing long-term growth systems that integrate Google Ads, Microsoft Ads, Amazon Ads, and Apple Search Ads. With £25 million in annual managed media and an average 740% client ROAS, Seed is built for brands seeking strategic depth rather than surface-level PPC management.
Why Choose Them?
Seed stands out for its culture of experimentation and customisation. Instead of defaulting to one-size-fits-all PPC frameworks, they build tailored experimentation roadmaps for every client, supported by in-house scripts and AI models that speed up testing and decision making.
Their deep focus on business alignment strengthens their offering. Seed works closely with internal teams, building specialist pods that stay attached to the client from day one.
They emphasise understanding margin structures, stock cycles, long term growth levers and the commercial realities behind each campaign. Their blend of Google Premier Partner expertise and technical feed management makes them particularly strong for brands that need scalable Shopping programs and cross-platform paid search expansion.
Case Study and Approach
Seed’s work with World of Books shows how they manage scale in high-volume, low-price-point ecommerce environments. World of Books needed a PPC system that could process a 3-million product inventory with constant pricing and stock changes.
Seed prioritised Google Shopping, segmented the feed into pricing tiers and used rule-based automation to control bidding across highly dynamic product sets. Their approach enabled efficient spend allocation and high intent traffic capture.
The results were significant. Paid search revenue increased by 1,029% year-over-year, while overall website revenue rose by 629%. Transactions from paid search grew by 1,445% and new users increased by 2,122%.
Seed also reduced cost per click by 38% and helped World of Books expand into Australia, Ireland and the United States with paid search as the primary acquisition engine.
Which Google Ads Agency Best Fits Your Brand?
Google Ads success depends on pairing your brand’s growth model with an agency engineered for your specific challenges. Below are the clearest scenarios that help you match your needs with the right performance partner.
- Affordable SMB growth and fast, predictable PPC wins → SmartSites
- Enterprise-scale Shopping, feed optimisation and revenue-focused automation → Disruptive Advertising
- B2B lead quality, long-cycle nurturing and high-intent keyword engineering → Tilt Metrics
- Global expansion, multi-market paid acquisition and cross-channel scale → Moburst
- Flexible subscription-based PPC support plus multi-channel execution → NinjaPromo
- Advanced enterprise PPC with Google beta access and technical depth → JumpFly
- Conversion-first PPC with custom landing pages and CRO reinforcement → Cleverly
|
Agency |
Best For | Pricing | Key Google Ads Offering |
Use For |
| SmartSites | Small and medium-sized businesses | $100–$149/hr; $1,000 minimum | Intent-driven Search campaigns, demographic targeting, and continuous optimisation | Reliable, affordable PPC growth for SMBs |
| Disruptive Advertising | Businesses of all sizes | $100–$149/hr; $5,000 minimum | Hybrid human-plus-automation Shopping & Search optimisation | Scaling revenue through advanced feed management |
| NinjaPromo | B2B, enterprise, small and midmarket | $5,000 minimum | Structurally rebuilt Search campaigns with deep tracking and multi-language segmentation | Full-funnel PPC support through subscription-based marketing |
| Moburst | Startup and enterprise | $20,000+ minimum | Search + YouTube integration using global media buying frameworks | Multi-market scale and rapid user acquisition |
| Tilt Metrics | Enterprise, small and midmarket B2B | $1,000 minimum | Hyperlocal PPC, B2B Search intent modelling, pipeline-driven optimisation | High-ticket B2B lead generation with long sales cycles |
| Cleverly | Businesses of all sizes | $1,000 minimum | SKAG structure, negative-keyword refinement, CRO-optimized landing pages | Conversion-first PPC with custom landing pages |
| Thrive Internet Marketing Agency | Enterprises, large and small brands | $1,000 minimum | High-intent Search builds, Shopping optimisation, and deep PPC audits | PPC + SEO alignment for brands needing cross-channel integration |
| WEBITMD | Small and midmarket ecommerce | $5,000 minimum | Search + Shopping for e-commerce, data feed optimisation, coordinated paid media | Scaling ecommerce revenue with high-ROAS Shopping campaigns |
| JumpFly | Enterprise, small and midmarket | $5,000 minimum | Google Premier Partner-level Search, Shopping, PMax, multi-network execution | Enterprise-grade PPC with early Google beta access |
| Lyfe Marketing | Businesses of all sizes | $1,000 minimum | Search, Shopping, geotargeting, remessaging, CRO landing pages | Fast PPC wins for small businesses needing immediate ROI |
Successful Google Ads Campaigns to Inspire You
Every ad campaign has two phases: the pre-click, or what people see before they click the ad, and the post-click, or their landing page experience after they click the ad.
Most marketers put all their effort into the pure ad (pre-click). But to succeed, every great campaign needs an equally great landing page (post-click) to convince visitors to stick around, learn more, and make a purchase.
To achieve this, your Google Ads agency partner must adopt these tactics:
- Personalization: Adapt ads and landing pages for each target group.
- Readability: Apply visual hierarchy to the page structure.
- Message-matching: Include the same key points in ads and landing pages.
- Conversion-centered design: Create landing pages around a single core goal.
- Conversion-focused: Prefer product landing pages to product pages.
- Persuasive copy: Craft headlines and CTAs that convey benefits.
- 1:1 conversion ratio: Dedicate each landing page to a single CTA.
With these strategies in place, you’ll provide your customers with an efficient and frictionless path that will benefit both their experience and your conversion rate.
Here are Google Ads campaigns that hit the mark:
1. Dollar Shave Club
Dollar Shave Club runs ads that direct customers to their $9 starter shave set, even though their website has many products. Here’s the ad:
- Source: instapage.com
And here’s the landing page:
Why It Works: The ad highlights the $9 kit, and the simple landing page encourages visitors to try the $9 starter set. It uses a consistent Call-To-Action throughout the page and has no external links, keeping visitors focused on the offer. The message is repetitive but effective.
Key Takeaway
Create ads and landing pages that guide users to take a specific action, making it easy for them to start a relationship with your brand.
2. The New York Times
- Source: megadigital.ai
Your CTA fails if a user doesn't know what to do with your ad after seeing it.
Why It Works: The New York Times ad tells people they're a trustworthy source for news, addressing the issue of "fake news." The "See My Options" CTA encourages people to check out their subscription options. The tone they use is personal and confident, reinforcing their reputation as reliable news providers.
Key Takeaway
Be clear about what action you want customers to take. Remember, a compelling CTA is not just about the message but also about the visual appeal and brand alignment. Ensuring these aspects are in place can significantly enhance the effectiveness of your ad.
3. ClickUp
- Source: zapier.com
Google Ads can help you get high-quality leads, not just conversions.
Why It Works: ClickUp uses the keyword "project management tools" to promote its free plan. This attracts users who might later pay for more features. The ad clearly shows what the free plan includes.
Key Takeaways
Use Google Ads to target specific audiences who might buy your product later. Promote free versions or valuable content like a whitepaper to attract potential customers.
4. Dropbox
- Source: blog.hubspot.com
Dropbox ads are brief and concise, appealing to users effectively.
Why It Works: Dropbox gets straight to the point, providing only essential information for those searching for "cloud storage file sharing." The headline includes the keyword and leverages Dropbox's strong reputation to attract clicks.
Key Takeaway
Less is more—highlight key features and focus on your strengths without overemphasizing benefits.
These Google Ads examples show how different industries successfully use ads to meet their marketing goals, inspiring others to do the same. Achieving similar results can be tough, especially for beginners. The solution? Partner with a skilled Google Ads agency to help you reach and exceed your goals.
What Are The Benefits of Partnering With a Google Ads Agency?
Here are some of the advantages businesses can get when they work with a Google Ads agency.
Expert Knowledge and Strategy
Google Ads agencies are experts in Google Ads management. They know how to create effective campaigns, use advanced tools, and optimize your website’s performance to increase your ROI. They are also knowledgeable in SEO, ad copywriting, and audience targeting, which allows your website to rank better on web searches and reach more potential customers.
These agencies are also updated on Google's ever-changing algorithms. This means that they can easily adapt your campaigns to increase your sales, boost your engagement, and have more conversions.
Time and Resource Efficiency
Google Ads agencies allow businesses to focus on their other operations while they handle the ad campaigns. From setup to optimization, these agencies operate the entire campaign process. This saves time for your business, and you can be sure that your campaigns run as expected.
These agencies also efficiently allocate resources by only choosing the best platforms and strategies in the online marketplace. This resource management ensures that your investment in the agency will be spent effectively and you avoid overspending.
Continuous Monitoring and Reporting
A Google Ads agency can also monitor campaigns. To determine if there are improvements, these agencies check key metrics like cost-per-click (CPC), click-through rate (CTR), and conversion rates.
If there are no improvements, they use this information to tweak the existing campaigns they made for their clients. They can either expand effective strategies or discard those that are not helping the campaign to reach more audiences.
Access to Advanced Tools and Features
Google Ads agencies provide tools and features that may not be available to businesses. These include automation tools, smart bidding strategies, and analytics that enhance campaigns.
With agencies using these tools, their partnering businesses can achieve responsive search ads and remarketing that can drive results. These tools also allow for a more personalized and research-based campaign that increases engagement and conversions.
How to Find the Right Google Ads Agency?
Here are three top factors to consider when choosing a Google Ads agency:
The Agency’s Experience
You’ll find that many of the agencies describe themselves as full-service digital marketing agencies. This can work in your favor if you want to incorporate a multichannel approach, which is recommended, but only if they have enough experience in Google Ads.
Double-check that they don’t merely list Google Ads as a service but that they can also back it up with real-life examples of past campaigns.
For example, an agency like Directive Consulting describes itself as a performance marketing agency that offers SEO, design, video, and paid media. On their website, they share several success stories, including a number proving their skills in PPC specifically.
The case studies shared on their website are also very detailed. It gives an overview of the business and challenges they faced, along with a summary of the strategy their team used and the results achieved (expressed as percentages). This level of detail makes it much easier to measure their experience.
For instance, when they were approached by SentinelOne to drive more quality leads, they combined paid and organic search marketing campaigns. They explain how they identified high-value keywords that they could include in their Google Ads campaigns.
That said, they admit that they had to extend the scope beyond top-of-funnel Google Ads campaigns. They also launched ads on other platforms like Bing, Facebook, and LinkedIn. They also publish the results of each collaboration, as seen below for SentinelOne.
While real-life examples like this one are essential, it’s also important to select an agency with a Google Partner status. This reinforces their expertise in Google Ads. Most agencies will include this on their website, but you can also refer to Google.
The Google Ads info page can also be a great resource for businesses looking to outsource their PPC. Google has a function that allows you to search for a partner. For example, a quick search reveals that Directive Consulting is a Google Partner and holds certifications in Search, Display, Video, Shopping, and Apps. It also gives you more details about their performance and spend.
Client Testimonials
While results matter, the process should also be seamless. Client testimonials left on third-party review sites will give you better insight into how an agency goes about their business.
What value does their team bring to the table? Were they transparent about the pricing? Was the communication professional? These are just some examples of questions that client reviews will help to answer.
Basically, you’re searching for an AdWords agency that’s not only results-driven but also relationship-focused.
It’s also important that you refer to different sources. Not only will this help you to find more testimonials, but it will also verify what you’ve read on other platforms. Remember, the agency gets to decide what should be included on their own website. So, make sure that you refer to other review sites in addition to the company’s website.
Disruptive Advertising, again, for example, shares a handful of testimonials on their own website, but they also share links to four other platforms where you can find more reviews on testimonials.
For example, Kevin Lee, the marketing director of a jewelry retailer in San Francisco, wrote the following about his experience working with Disruptive Advertising,
“They typically delivered on time. For some deliverables such as dev work or content work, they sometimes took longer than quoted. Their communication was top-notch. They ask a lot of questions to make sure they fully understand our business and our goals.”
While this was a five-star review, the fact that the testimonial highlights room for improvement makes it even more valuable. When you’re evaluating testimonials, don’t dismiss a company when you come across one like this. In fact, a bigger warning sign is if all the testimonials never mention any weaknesses.
Over on Google, Disruptive Advertising received 314 reviews with a rating of 4.7 out of 5. Indicating that these testimonials are trustworthy.
These are the types of things you need to “read” as well. A testimonial might say, “Great work!”, but does the bigger picture communicate the same thing?
Industry Expertise
Aside from boasting successful Google Ads campaigns behind their name as well as a reputation of being a nice-to-work-with PPC agency, it’s key that their team actually has relevant experience working with your industry. Creating ad copy to advertise consumable products like chocolate requires a different skill set than crafting copy to encourage college enrollment.
For example, an agency like Moburst makes this very easy. Their clients range from:
“...the biggest names on the Fortune 500 to the world’s best-known and most innovative startups”.
In this case, you can refer to the agency’s list of clients. Can you spot a trend? Do they represent a lot of companies in a specific niche?
If it’s still unclear, you can always just ask them directly. An agency should be able to give you a straight answer.
Explore Regional Google Ads Expertise
If you're seeking localized Google Ads expertise, our regional agency hubs offer insights into top agencies that are well-versed in regional market dynamics and advertising strategies. Whether you're targeting specific metropolitan areas or broader state markets, these agencies have the experience to optimize your campaigns effectively. Explore our curated list of top digital marketing agencies across major U.S. regions:
- Digital Marketing Agencies in New York: Home to some of the most innovative Google Ads practices.
- Digital Marketing Agencies in Florida: Agencies with deep insights into thriving local and tourist-driven markets.
- Digital Marketing Agencies in Texas: Broad skills in handling diverse industries, from tech to energy.
- Digital Marketing Agencies in San Diego: Specialized in creating impactful campaigns in a competitive market.
- Digital Marketing Agencies in Los Angeles: Creative and high-performing Google Ads solutions.
Understanding the Pricing Structures
Google advertising agencies can use different pricing structures for their services. Some of the most common pricing methods include:
- Hourly pricing
- Packaged services
- Percentage of ad spend
- A monthly retainer
- Performance-based models
- Project-based (often with a minimum spend attached to it)
For example, with the monthly retainer model, you’ll be charged a set retainer fee that you’ll need to pay upfront. This fee will include a pre-defined number of hours per month. This type of pricing structure also generally comes with a minimum monthly commitment, and should you wish to cancel, you’ll need to give notice.
Details about this notice period and other Ts and Cs can be found in the contract, which you’ll also be required to sign.
Packaged services work similarly to the retainer model. In this case, the agency might group various marketing services. The appeal of this model is that it’s often at a discounted rate, and everything is pretty transparent. For example, you can refer to Cleverly’s website. In addition to a set monthly fee, there’s also a minimum monthly ad spend.
If you opt to work with a performance marketing agency, you’ll probably be charged using a performance model. In this case, you’ll be charged based on the actual results that they’ve generated. The appeal of this model is that, essentially, you’ll only pay when the agency has generated measurable outcomes. In the case of Google Ads, it will typically include an ad spend component too, with agencies generally charging a percentage of the ad budget (which can be anything between 20% and double that) to manage the campaigns effectively.
There are also a number of factors that can impact the final cost, whether the pricing structure being used is an hourly charge or a fixed fee per project. These factors include the size and region of your business, the project’s scope, and, of course, the agency’s own reputation.
For example, if you’re located in Kentucky, the average hourly rate for Google Ads is $100, while the average campaign size is $4,881. On the other hand (and somewhat surprisingly), New York City’s average hourly rate is only $100, and the average campaign size is $9,999.
The Right Google Ads Partner Turns Spend Into Scalable Growth
Choosing the right Google Ads agency is ultimately about aligning your budget, goals, and growth stage with a team that can turn paid search into predictable revenue.
Whether you need full-funnel coverage, ecommerce scale, hyper-segmented B2B pipelines, or multi-market expansion, the agencies in this guide represent the strongest, most specialized partners available today. Each brings its own methodology, strengths, and tech stack, but the common thread is clear: expertise matters.
Google Ads is more competitive, automated, and data-driven than ever. Working with a strategically aligned agency can help you cut wasted spend, improve ROAS, and accelerate customer acquisition in ways internal teams rarely can.
With the right partner, every click becomes more efficient, every audience more precise, and every dollar more impactful. Ready to scale? Your ideal agency match is now only one decision away.
Frequently Asked Questions
What’s the biggest advantage of hiring a Google Ads agency today?
A major advantage is getting expert control over intent-based traffic, something many brands first understand when learning what search engine marketing is, because SEM depends heavily on precision, structure, and ongoing optimisation.
How do agencies improve visibility beyond basic search campaigns?
Many incorporate newer formats like Google Discovery Ads, which help brands appear across YouTube, Gmail and the Discover feed with more visually driven placements.
How do agencies maintain ad transparency and compliance?
Most rely on platform-native tools such as the Meta and Google Ads Libraries to verify disclosure, monitor competitor ads, and maintain compliance for regulated verticals.
Which Google Ads agency should I choose?
Aside from using this article as a resource in picking the right Google Ads agency for your business, you may also want to read the following articles to help you further in your decision-making:
- 7 Google Ad Services to Jumpstart Your PPC Marketing
- 10 of the Best Google Shopping Agencies to Work With
- Top 10 Paid Search Agencies for Successful Campaigns
- Top 10 Remarketing Agencies for Effective Reengagement
- Top 9 Search Engine Marketing Agencies
- Top 8 Advertising Agencies in the USA to Boost Your Brand
How do agencies help with ongoing learning for in-house teams?
Many provide training recommendations, including structured Google Ads courses that help internal teams understand bidding, segmentation and measurement fundamentals.
How do agencies handle creative for display and banner campaigns?
They often design assets that match Google’s supported specs, which follow common AdSense banner sizes used across the Display Network.
What’s one of the most common add-on services alongside Google Ads management?
A complementary service is full-funnel paid strategy, often covered under broader paid media agency services that unify search, social and programmatic planning.
What services do these Google Ads agencies offer?
|
Service |
Disruptive Advertising | LYFE Marketing | SmartSites | Moburst | Thrive Internet Marketing Agency |
| Search Advertising | ✔ | ✔ | ✔ | ✔ |
✔ |
|
Display Advertising |
✔ | ✔ | ✔ | ✔ | ✔ |
| Ad Creation & Design | ✔ | ✔ | ✔ | ✔ |
✔ |
|
Bid Management |
✔ | ✔ | ✔ | ✔ | ✔ |
| Performance Tracking & Reporting | ✔ | ✔ | ✔ | ✔ |
✔ |
|
A/B Testing |
✔ | X | ✔ | ✔ | ✔ |
| Landing Page Optimization | ✔ | ✔ | ✔ | ✔ |
✔ |
|
Dynamic Advertising |
✔ | X | X | ✔ | |
| Conversion Rate Optimization | ✔ | ✔ | ✔ | ✔ |
✔ |
|
Remarketing Campaigns |
✔ | ✔ | ✔ | X | ✔ |
| Account Audits & Optimization | ✔ | X | ✔ | X |
X |
|
Local Ads Management |
✔ | ✔ | X | ✔ |
✔ |
How do agencies re-engage people who already showed interest?
They typically deploy retargeting frameworks similar to those outlined in beginner-friendly retargeting ads guides, aligning messaging to users' previous interactions.
How does an agency decide whether Google Ads is the right channel?
They start by evaluating your product, competition and intent landscape, similar to how what Google Ads is distinguishes between search demand capture and broader awareness goals.
