An increasingly common headache for marketer-led influencer campaigns is the...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
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Coupon Codes vs Tracking Links: Which Converts Best?
In the battle for influencer‑driven performance, two incentive mechanics dominate:...
Recruiting High-Intent Affiliates via Creator Marketplaces
What if you could tap into a dynamic pool of ready‑to‑sell creators without sifting...
Hybrid Commission Models: CPA + Fixed Fee Structures
When influencers oscillate between feast‑or‑famine payouts and flat‑rate retainers...
How TikTok Is Elevating Brand Safety and Mental Well‑Being
Exploring TikTok’s expanded mental‑health tools, ad‑credit fund, and in‑app...
ADCE Awards 2025: 5 Fresh Categories Fuel Europe’s Creative...
With additions like AI and influencer marketing, ADCE keeps pace with emerging industry...
More Articles
Instagram’s Finally Launched Edits, The Game-Changing App...
After months of anticipation, Instagram has officially launched its new video creation...
The Influencer Marketing Campaigns Behind Today’s Top Personal...
The influencer marketing world is booming, and with it, the personal finance sector is...
Top Influencer Marketing Strategies That Will Transform Personal...
Creating a solid influencer strategy for personal finance tools isn’t just about...
Top Influencer Marketing Campaigns Shaping the Future of...
Influencer marketing has come a long way from flashy, aspirational ads showcasing luxury...
Ubisoft’s $2.1 Million Influencer Marketing Gamble: Did It Pay...
When Assassin’s Creed Shadows launched on March 20, 2025, it carried the weight of...
JCPenney Partners with VaynerMedia for Social and Influencer...
In a bold step to rejuvenate its marketing strategy, JCPenney has appointed VaynerMedia...
Bobbie: Stagwell’s New Influencer Marketing Agency Designed...
Stagwell’s HUNTER agency has launched Bobbie, a new influencer and creator marketing...
YouTube Integrates AI Overviews into Search Results: What You...
YouTube is taking content discovery to the next level with its new AI Overviews feature...
Top Influencer Marketing Campaigns for Banks to Learn From
In banking today, influencer marketing isn't just about visibility — it’s about...