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You are here: Influencer Marketing Hub » You searched for: TikTok » Page 43

How Johnnie-O Turned Golf Shop Word of Mouth Into a Nearly $200M Lifestyle Brand
Influencer Marketing

How Johnnie-O Turned Golf Shop Word of Mouth Into a Nearly $200M...

In 2005, John O’Donnell started selling four-button polos with a pocket and a...

How Yoto Turned Parent Advocacy Into a $127M Kids’ Audio Brand
Influencer Marketing

How Yoto Turned Parent Advocacy Into a $127M Kids’ Audio Brand

A Yoto Player is unusually easy to explain without saying much. A child chooses a...

How Caraway Used Influencer Marketing to Make Cookware a Lifestyle Purchase
Influencer Marketing

How Caraway Used Influencer Marketing to Make Cookware a...

Caraway is now stocked by major retailers and discussed by hundreds of creators. Its...

YouTube’s View Count Change Will Make Views Bigger. Brands Will Need Better Metrics.
Social Media

YouTube’s View Count Change Will Make Views Bigger. Brands...

YouTube is making another significant change to how creator performance is measured, just...

Swipehouse
Influencer Marketing Platforms

Swipehouse

The “swipe” in Swipehouse originally meant exactly what it sounds like. Open the app...

Inside Bachan’s Marketing Strategy From Family Recipe to $87 Million Brand
Digital Marketing • Influencer Marketing

Inside Bachan’s Marketing Strategy: From Family Recipe to $87...

When Bachan’s reached grocery shelves in 2019, it entered a crowded sauce category with...

I Built a Beautiful Brand That (Initially) Failed. Here's What I'd Do Differently.
eCommerce

I Built a Beautiful Brand That (Initially) Failed. Here’s...

The Math × Humanity Formula Behind DTC Brands That Actually Scale On launch day for...

How AI Infrastructure is Helping Creators Gain Platform Independence
AI Marketing

From Algorithm Tenants to Data Landlords: How AI Infrastructure...

The creator economy is evolving from a model where creators rent an algorithm to a model...

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