According to the IAB’s July 2025 Digital Video Ad Spend & Strategy report, 58% of...
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Generative AI Adoption Surges for Video Creative
According to the Interactive Advertising Bureau’s (IAB) July 2025 Digital Video Ad...
Digital Video Overtakes Linear TV, Captures 58% of U.S. TV/Video...
Digital video’s rise to prominence in U.S. ad budgets represents a tectonic shift in...
Samsung Ads Unveils Mobile Conversion for Gaming: Turning CTV...
A new AI‑powered solution links connected‑TV viewing with mobile game downloads for...
Fraud Prevention in Affiliate Programs: Bot Filters & Audits
Influencer and affiliate campaigns are under siege from increasingly sophisticated fraud...
How Sprite Used Pop Culture and Physical Experiences to Reinvent...
The lemon‑lime soda teams with McDonald’s, Takis, Buldak and more to amplify—not...
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Top TikTok & Instagram Marketing Strategies for Airlines...
The world of travel is shifting, and TikTok and Instagram are leading the charge. With...
Destination Marketing Campaigns That Converted on Social
The world of destination marketing is evolving faster than a plane taking off for a...
Trade War on TikTok: Chinese Suppliers Flood Platform with...
As the trade war between the United States and China heats up, one unexpected...
Top TikTok & Instagram Marketing Strategies for Adventure...
Adventure tourism is on a meteoric rise, with the global market set to grow from $406.12...
New Twitch Ad Rules Impact Revenue for Banned Streamers: What...
Twitch has recently announced new ad rules that could drastically affect the way...
TikTok & Instagram Campaigns That Sell Adventure &...
In 2025, TikTok and Instagram aren’t just social media platforms—they’re adventure...
Top Social Media Campaigns for Airlines & Cruise Lines
Buckle up — we're diving into the high-flying world of social media marketing for...
Top TikTok Marketing Campaigns for Travel Gear &...
The travel gear and accessories market is booming—expected to grow from $2.22 billion...
Top Travel Gear & Accessories Influencer Marketing...
Influencer marketing has officially gone from a “nice-to-have” to a “must-have”...