Billo’s pitch is blunt: stop treating creator ads like a slot machine. In most teams...
Affiliate Marketing
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A new feature curates relevant creators and publishers based on product category and...
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UGC has become a rising star in the creator economy. While it first originated as a...
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TikTok has rewritten the rules of affiliate marketing, turning short-form video into one...
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How do creators turn YouTube videos into live storefronts during the year’s most...
How to Calculate Profit on TikTok Shop
How much profit are TikTok Shop sellers really keeping after referral fees, shipping...
Creator-Led Storefronts & “Affiliate-Plus” Models
What happens when affiliate links stop being just clickable breadcrumbs and start...
Airbnb Expands Into Influencer Affiliates With French Pilot...
A new Growth & Influencer Marketing Operations Manager role will oversee partnerships...
Sephora Bets on Creator Commerce With New Affiliate Storefront
The launch signals Sephora’s intent to expand its digital and social commerce...
Instagram Reels Monetization After “Bonuses”
The question hanging over every marketer right now is simple: What happens to Instagram...
YouTube Shopping Affiliate: Commission Playbook
Is YouTube about to become the new home of affiliate-driven commerce? In our analysis...
TikTok Shop Promo Codes: Why Brands Are Betting on...
Why are some TikTok Shop affiliates pulling in five-figure monthly payouts while others...