How much of social media marketing will still be in human hands three years from now? And...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Oracle and U.S. Investors Set to Control TikTok Algorithm
Proposed deal puts algorithm retraining on American data at the heart of national...
TikTok Creator Rewards Program: RPM & Additional Reward Math
TikTok’s Creator Rewards Program has become one of the most misunderstood revenue...
YouTube Live Monetization: How Dual-Format Streams and AI...
In 2025, YouTube Live sits at the intersection of two urgent questions for creators and...
Sephora Bets on Creator Commerce With New Affiliate Storefront
The launch signals Sephora’s intent to expand its digital and social commerce...
Instagram Reels Monetization After “Bonuses”
The question hanging over every marketer right now is simple: What happens to Instagram...
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Johnnie Walker Reimagines Scotch Marketing Through Music
A strategic tie-up aligns her album launch with the brand’s push to stay culturally...
LinkedIn Expands AI Hiring Assistant to Global Market
The recruiting tool, powered by LinkedIn’s Economic Graph and proprietary LLM, will be...
TikTok Shop Adds Training and Assistant Tools for Sellers
New safeguards and scoring systems give creators clearer pathways to success. TikTok...
How to Get into the Tiktok Shop Affiliate Creator Pilot Program
Why do some creators slide into the TikTok Shop Affiliate Pilot within days, while others...
How to set up Direct Messages on Tiktok
Why do some TikTok accounts have a message button while others don’t? And why does the...
How to Remove Watermark on Tiktok
Why are so many creators obsessing over removing TikTok’s watermark? Because in...
Facebook Faces Declines as Instagram Outperforms 10x in Europe:...
Meta’s reporting reveals Facebook losing ground in some markets while Instagram gains...
Snapchat Upgrades App Promotion With New Monetization Options
Advertisers gain end-to-end tools for installs, purchases, and stronger campaign...
How to Write Engaging YouTube Descriptions
Why do some YouTube videos with modest production value outperform polished campaigns...