Meta doubles down on video and influencer-led ads to boost product discovery and...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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TikTok Employees Flag Teen Safety Risks in Court Video
Newly unsealed clips reveal internal concerns that contradict TikTok’s public safety...
TikTok Shop Forces GMV Max on Advertisers
The mandate spotlights TikTok’s aggressive bet on AI automation while exposing deep...
How Social Media Attribution Modeling Powers Influencer Campaigns
What if your highest-performing influencer never gets credit in the report? What if the...
Trump’s White House TikTok Debut Raises Questions About...
Launching the official account suggests the ban deadline may keep moving. On Tuesday...
Meta’s AI Dubbing Tool Turns Creators Into Global Content...
A look at how Meta’s auto-translation feature could redefine cross-border reach on...
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Fashion Marketing Trends for 2025: What Snapchat Data Reveals...
The apparel industry is undergoing a significant transformation—not just in what people...
Instagram Embraces 3:4 Aspect Ratio to Improve Photo Sharing...
Instagram has introduced native support for the 3:4 aspect ratio in photos, providing a...
Home Decor Brands Winning on TikTok Shop
TikTok Shop is on a mission to revolutionize the way we shop for home decor, and with its...
LinkedIn Introduces Advanced Post Analytics for Profile Views...
LinkedIn has rolled out new and advanced post analytics designed to help creators and...
Top TikTok Shop Campaigns That Are Making Jewelry Brands Shine
The jewelry market is shining brighter than ever, with projections putting its value at a...
TikTok Shop Jewelry Strategies That Drive Real Sales (and 50x...
TikTok Shop isn’t just for dance challenges and makeup hacks anymore—it's becoming...
YouTube Launches Side-by-Side Ads to Boost Livestream...
YouTube is ramping up its efforts to make livestreaming more lucrative for creators...
Google Lens Comes to YouTube Shorts [Pause, Tap, Search]
YouTube is introducing a powerful new feature to its Shorts platform: the integration of...
TikTok’s Album Campaigns for Jin, Avicii, and Damiano David...
TikTok has long been known for its ability to make songs go viral, but the platform is...