Enhanced transparency through real-time seller stats could turn TikTok’s growing...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
LATEST
DAZN’s Billion-Dollar Bet on TikTok Fans for FIFA Club World...
With Gen Z in mind, DAZN turns to TikTok to turn eyeballs into loyalty and livestreams...
How Lidl Went Viral with 1.7 Million AI-Generated Products
The grocery chain handed over the brand to the people, and the internet turned shopping...
TikTok Converts 75% of Traffic vs. Meta’s 20%
Metricool data shows TikTok’s 74.8% conversion share dwarfs Meta’s 19.7%...
Why Brands Are Spending 85% More on TikTok to Be Seen
Despite a $0.32 CPM on TikTok versus $0.33 on Meta, average TikTok campaigns demand...
Why Gaming Ads Are Overconcentrated – Gaming’s Ad...
A tiny fraction of gaming ads are commanding over half of marketers’ budgets—what...
More Articles
Best Social Media Marketing Strategies for Retail &...
The world of Retail & E-Commerce is evolving faster than you can say “add to...
Top Vegan & Plant-Based Foods Social Media Marketing...
The vegan and plant-based food sector is on a roll, with a global market valued at $16.55...
Top Social Media Marketing Campaigns for Restaurants & Cafes
From influencer-driven launches to trend-triggering content, restaurants and cafes are...
TikTok Expands In-Stream Shopping Across Europe Amid Uncertainty...
As TikTok faces growing uncertainties surrounding its future in the U.S., the company is...
X Will Introduce Video Reactions Similar to TikTok Green Screen...
X is taking significant steps to enhance video engagement on its platform. The company...
Standout Social Campaigns from the Specialty Coffee & Tea...
The specialty coffee and tea sector is brewing up something big. With the global...
Top Packaged Foods Campaigns That Crushed It on Social Media
In the fast-paced world of packaged foods, staying relevant on social media isn’t just...
Best Social Media Marketing Strategies for Meditation &...
The Meditation and Yoga market is on fire—no, seriously. With the global yoga market on...
Instagram Teams Up with Schools to Tackle Bullying and Boost...
In an effort to address the growing concerns of cyberbullying and ensure a safer...