The 2026 Holiday Marketing Campaign Planner
What's Inside the Planner?
Plan around Thanksgiving, Black Friday, Cyber Monday, and Christmas with eight suggested campaign phases, important dates, and recommended activities.
Customize 11 sample campaigns covering email marketing, paid advertising, influencer partnerships, affiliate promotions, and holiday gifting.
Assign campaign owners, establish launch dates, allocate budgets, and monitor progress toward important deadlines.
Coordinate creator deliverables, briefs, drafts, approvals, publishing schedules, and content usage rights.
Track spending, impressions, clicks, conversions, and revenue, with automatically calculated CTR, conversion rates, CPA, ROAS, and ROI.
Adapt the spreadsheet to your business, add campaigns, and update schedules as your holiday marketing plans evolve.

The 2026 Holiday Marketing Campaign Planner

About the Author
Kalin Anastasov plays a pivotal role as an content manager and editor at Influencer Marketing Hub. He expertly applies his SEO and content writing experience to enhance each piece, ensuring it aligns with our guidelines and delivers unmatched quality to our readers.