The brand’s app now delivers personalized outfit recommendations using Microsoft’s...
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How Payless Rebranded as a Luxury Brand to Prove the Impact of...
In 2018, Payless ShoeSource pulled off one of the most talked-about marketing stunts in...
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In a move that could reshape the smart glasses landscape, Google has partnered with Warby...
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Luxury brands are facing a reckoning. Once untouchable symbols of heritage and prestige...
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Fashion Marketing Collaborations: Jacquemus, Versace, and Cartier
In the world of fashion marketing, celebrity collaborations are essential for brands...
Exploring the Top Social Media Trends in Luxury Goods
For luxury brands, the key to growth today lies in mastering hyper-targeted, culturally...
Top Trends in Jewelry & Accessories Marketing You Need to...
The jewelry market is shifting towards personalization like never before. Customization...
Top Trends for Fashion & Apparel Brands This Year
The game has changed—if you’re not leveraging TikTok or tapping into personalized...
Luxury Shopping Goes Social: 27% of Shoppers Buy Through...
New research reveals an evolving landscape in luxury shopping. According to a WPP survey...
TikTok’s Role in the Trade Tussle: The Rise of...
In the ongoing trade tensions between the United States and China, a new digital front...
Trade War on TikTok: Chinese Suppliers Flood Platform with...
As the trade war between the United States and China heats up, one unexpected...
Best Influencer Marketing Strategies for Retail &...
Influencer marketing isn’t just having a moment—it’s having a full-on main...
Top TikTok Marketing Agencies in San Francisco
Sum Digital, a San Francisco-based ad agency, took a high-end accessories brand and...