For ecommerce brands, affiliate marketing is no longer just a coupon code channel. It is...
Analytics
LATEST
Interview with Bill Ross: Using Brand Videography &...
Photos and videos are one of the most underused ranking levers in local SEO. For this...
10 Influencer Ad Elements That Actually Impact Conversion Rates
Influencer ads can be more impactful and cost-effective than standard branded ads. But to...
Brandwatch Turns World Cup Buzz Into Campaign Intelligence
World Cup marketing has always been a sponsorship game. Brands buy visibility, plan...
Spotify Campaigns: Types, Examples, Costs, and What Marketers...
Spotify campaigns are often associated with music promotion, but the term covers much...
Best Tech Advertising Platforms for Programmatic, Search &...
Advertising teams have more platform choices than ever. Search engines capture active...
More Articles
How to Audit Your Influencer Seeding Program (Beyond Post Count)
You have posts. You have shipments. What you don't have is a clear answer when your CMO...
Can AI Build Better Influencer Campaigns? Upfluence Thinks So.
Influencer marketing has become significantly more sophisticated over the past...
Mobile Acquisition Under Pressure: What Changes as Budgets Grow
Scaling mobile acquisition is no longer just a budget question. At lower spend levels...
Ad Exchange Explained: How Advertisers and Publishers Buy and...
Digital advertising has become increasingly automated. Most advertisers no longer...
What Is Programmatic Advertising? A Marketer’s Guide to...
Digital advertising has become far more complex than placing banners on a handful of...
Spotify Display Ads: Specs, Banner Sizes, Costs, and Best...
Spotify display ads are one of the simplest ways for brands to get a visual message in...
Best Ad Platforms for Running Creator Campaigns in 2026
Creator campaigns have evolved far beyond sponsored posts alone. Brands now use creator...
Best AI Social Content Tools for Social Media Teams
Social media teams are producing more content than ever. A single campaign can require...