Despite tripling U.S. Black Friday sales, TikTok’s Shop division failed to hit 2024...
Social Media Marketing News and Resources
Influencer Marketing Hub offers you all the latest Social Media news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of digital marketing.
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Quit Instagram, Get Paid and Feel Better: Stanford’s Stunning...
Participants earned up to $150 to deactivate their social media accounts, and saw anxiety...
Instagram Adds Sound to Spotify Shares
Instagram now plays a short clip of Spotify songs right in your Stories for seamless...
TikTok’s Bulletin Boards Bring Broadcast Messaging to Creator...
TikTok’s new Bulletin Boards let select creators and brands send one-to-many...
How “Schedule I” Became a Viral Content Machine
Four-player chaos, TikTok-ready moments, and streamer-friendly mechanics amplified...
Olipop’s UGC Strategy: 5¢ Drops and Hotel Experiences That...
Far beyond free cans, the brand’s summer campaign blends immersive travel and...
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The Top Social Media Marketing Trends Driving Innovation in Pet...
The future of pet product social media marketing lies in personalization, sustainability...
Top Home Decor Trends Redefining Social Media in 2025
In 2025, home decor brands are shifting from static design displays to immersive...
Top Social Media Trends Every Baby & Kids’ Products Brand...
Social marketing strategies in the Baby & Kids’ Products space are undergoing a...
Livestreaming Industry Shifts: TikTok Live Now Second Only to...
According to Stream Charts' Q1 2025 Global Livestreaming Landscape report, the...
Top Footwear Social Media Trends You Can’t Ignore
Today, the most compelling footwear social media strategies are centered on three...
Exploring the Top Social Media Trends in Luxury Goods
For luxury brands, the key to growth today lies in mastering hyper-targeted, culturally...
Top Trends Revolutionizing Beauty & Skincare Marketing
Forget vague predictions—here’s what’s actually moving the needle in beauty...
From ‘Charlie Bit Me’ to AI Tools: How YouTube Became a...
In 2025, YouTube celebrates two decades of transforming the social media and...
Say Goodbye to Copyright Issues: YouTube’s AI Music Assistant...
Content creators are constantly battling copyright claims over music usage on YouTube. To...