Social media agencies have long been using third-party tools and software to serve their clients. However, one problem that they face is sending reports to their clients with a logo of the software solution provider.
This has called for a need to get these third-party tools and services, without their branding. And, that is exactly what white label social media software and services offer—all the benefits, without taking credit.
With a white label solution, social media marketing agencies can now deliver the desired results to their clients, with their own branding. And, if the clients prefer having their branding on reports or dashboards, then even that is a possibility with these.
If you are looking for such white label social media solutions, then you have come to the right place. We have compiled a list of 14 most effective white labels social media solutions for your agency.
Social Media White Label Solutions for Agencies:
1. Brandwatch Social Media Management
Price: Available on request
Brandwatch is another popular social media scheduling tool that offers white label services. You can use it to share live, interactive dashboards, helping you to make data a key part of your service. It also includes customizable dashboards making it easier to measure performance and impressive benchmarking features to view performance progress holistically.
Here are some of its key features:
- Social media scheduling and publishing
- Approval workflows
- A shared content library
- User roles, notes, and labels
- A unified calendar
- A URL shortener
- Sentiment analysis
- One smart social inbox
- Social listening
Brandwatch offers a complete social media management solution for your agency. You can book a meeting to get a personalized demo.
2. Loomly
Price: Plans start at $26 per month.
Loomly includes custom branding in its Premium and Enterprise plans. The Premium plan costs $269/month, although you need to contact Loomly for Enterprise pricing. Custom branding allows you to access Loomly from a custom subdomain and add your logo to all pages of the application and all PDF exports.
Some of the main services Loomly offer are:
- Managing all your social media content — organic posts and ads — from one platform: Facebook Preferred Audience & Audience Restrictions (organic posts), Post Sponsoring (boosted posts), and Facebook & Instagram Ads (objective-driven campaigns)
- Email, push, Slack, and Microsoft Teams notifications
- List View & Calendar View, Post Overview
- Post ideas based on trending topics, RSS feeds, date-related events, and social media best practices
- Store, organize and use your photos, videos, notes, links, and post templates in a central, intuitive library
- Guides that lead you step by step through how to create outstanding posts and ads
- Automatically generated post and ad previews
- A collaborative review and approval workflow, with end-to-end post and ad history
- Automated publishing for Facebook, Twitter, Pinterest, LinkedIn, and Google My Business, along with Facebook Ads and Instagram Ads
- Ability to respond to the comments and reactions of your followers on Facebook, Twitter, Instagram, and LinkedIn
- Measure in real-time your posts’ performances once they have been published.
Loomly’s solution to social media planning packs all the right features and functionality that social media managers and their teams need to get the job done. Loomly has stayed true to its goal of creating a simple and easy-to-use tool. Of course, you will need to be a large enough organization to justify Loomly’s $269/month Premium plan if you want to benefit from its white label feature.
3. Sendible
Price: Plans start from $25 per month if paid yearly.
Sendible is a useful white label social media management software solution for agencies. You can use it to provide social media services to your clients, without their branding.
Here are some of its most notable features:
- Allows you to tailor content for each social media platform
- Schedule and auto-publish social media posts in bulk
- Group your posts by campaigns and create scheduling queues
- Custom access management and collaboration tools
- Built-in analytics and reporting, with 8 ready-to-use reports
- Option to email reports in PDF format at the click of a button
- Social media listening and monitoring
- Mobile apps for Android and iOS
Overall, it is an all-you-need social media white label social media solution for all of your agency’s needs. The best part is that it is an affordable solution that even smaller agencies can afford. You can request a demo to get a feel of its user-interface and dashboard.
4. PromoRepublic
Price: Plans start at $49 per month
This is a social media management software solution that you can use for your clients and use your own branding. You can ask them to customize the dashboard and reports to make it your own and sell to your clients.
All you need to do is send them your brand elements, colors, and other details, and they will customize the tool for you.
Some of its key features and benefits are:
- 100K plus visuals and templates for social media content
- Automated social media content scheduling and posting
- Simultaneous posting on multiple social media platforms
- Personalized reports with detailed insights
- Content organization and team collaboration tools
- Content creation service
- Dedicated Success Manager for you and your clients
- Content suggestions
One of its unique features is that their team has created presentations that can help you convince your prospective clients to invest in social media services. These also guide them on which platforms to use.
They also offer a free trial, unlike many others on this list. So, you can try it before buying it and make an informed choice.
5. Mention
Price: Paid plans start at $41 per month if paid yearly.
Mention provides white label social media monitoring and publishing solution to agencies. You can connect multiple social media accounts and monitor them from a single dashboard.
Here are some of its most notable features:
- Real-time social media monitoring
- Booleans search queries for precise monitoring
- Automatic reports that can be emailed
- Campaign tracking
- Competitive analysis
- Crisis and reputation management
- Social media scheduling and publishing
- Social media content calendar
- Content curation
- Personal assistance and customer support
- Customizable dashboard and reports
Try their free plan to check out the tool, its features, and the interface. If you like it, then you can upgrade to any of the paid plans.
6. Vendasta
Price: Plans start at $359 per month
Vendasta is more than just a social media management solution, as it offers several other services as well. From creating stellar social media content to schedule posts, it can help you with all aspects of social media marketing.
Here are some of its key features:
- Personalized service for clients by their marketing strategists
- Content creation, scheduling, and posting
- Client onboarding and management
- Customized images for your clients’ social media posts
- Facebook and Instagram post boosts
- Real-time performance reporting
- Content ideas and strategy
- End-to-end social media management
- Email integration
You can try it for free and then upgrade to a paid plan. Their unique selling point (USP) is a personalized service provided by their team.
7. Rocket Driver
Price: Paid plans start from $495/month.
This is another useful white label social media solution that you can use to offer better service to your clients. It is specifically designed for agencies and offers many useful social media marketing features. Here are some of its features:
- Social media scheduling and posting
- Social media calendar
- Geo-targeted content curation
- Twitter lead finder
- Social media management
- Single, integrated social inbox
- Discover and respond to user comments
- Built-in social media analytics
- Ready-to-post content library
- SEO and other digital marketing features
This is more than just a social media marketing solution, but a complete digital marketing solution. The plans include their whole array of services, including social media marketing. So, call them for a consultation and then select your plan accordingly.
8. SEOReseller
Price: Starting from $25/month for individuals and $99/month for agencies.
This is a white label social media marketing solution focussed on paid media. SEOReseller can help you with your or your clients’ social media advertising campaigns and help you get the highest ROI possible.
Here are some of its key features:
- Advanced audience and ad targeting
- Tailored ads creation for each client
- Single dashboard for managing multiple platforms and campaigns
- Social media proposal builder
- Analytics and market insights
You can try their white label package for paid social media marketing campaigns. However, if you need more social media marketing services, then you might want to look for a more multi-functional solution.
9. OneIMS
Price: Available on request
OneIMS is a white label social media reseller that provides both a software solution and services for your social media needs. They provide advanced social media management tools that can help you deliver better results to your clients. Its list of tools and services include:
- Social media profile audit and optimization
- Copywriting and content creation
- Content calendar
- Scheduling and publishing
- Content curation
- Analytics
- Strategic planning
- Reputation management
- Competitor research
- Social media advertising
- Advertising
Overall, OneIMS can help you with all aspects of social media marketing and management. Their plans are customized for each agency and the prices may differ depending on your requirements. So, get in touch with their team to get a customized plan and quote.
10. SocialPilot
Price: Starting from $25/month if paid annually, up to $170/month.
This is a popular social media management solution that offers white label services for agencies. From the dashboard to emails, you can customize everything with you or your client’s branding.
Here are some of its key features:
- Social media scheduling and posting
- Bulk scheduling
- Social media calendar
- Personalized analytics and reporting
- Single, integrated social inbox
- API’s integration for streamlined workflows
- Secure interface with access controls
- Email integration and personalization
This is a complete social media management solution for your agency. You can request a demo to get a feel for their user interface before investing in it.
11. Cloud Campaign
Price: Price start at $41/month for Freelancers up to $291/month for agencies.
Cloud Campaign is renowned for its agency-focused features and is intended to be the quintessential solution for social media agencies. They’ve earned their name by designing tools to facilitate agency scalability and provide genuine value.
Some of the key features are:
- White Labeling at No Additional Cost
- Efficient Content Scheduling
- Integrated Client Approval Workflow
- One-Click Reporting
- AI-Powered Systems: Robust Integration Suite
- Agency-Centric Pricing
- Exceptional Support
One of Cloud Campaign’s distinguishing features is its recognition among its user base. Many users hail it as the most sophisticated social media management platform, particularly emphasizing its high-caliber reporting. For agencies contemplating a switch or adoption, Cloud Campaign provides a free trial opportunity.
12. Fanbooster
Price: Standard plan is $49/month, Advanced plan is $99/month, and the PRO is $199/month.
Aiming to be the powerhouse for agencies, Fanbooster is all about customization. It seeks to empower agencies by granting them the tools they need to make the platform truly their own.
Key Features and Benefits:
- Full White Label Customization
- Domain and Email Customization
- Team Collaboration
- Secure Client Credential Management
- User-Specific Permissions
- Editorial Workflow
- SSL Certificate and Subscription Plans
One of Fanbooster’s hallmarks is its keen focus on team collaboration and client engagement. The platform invites users to experience a social media presence that’s truly simplified and streamlined, catering especially to agency needs. They also entice new users with a free trial, allowing them to explore the platform’s rich features.
Conclusion
White labelling is a useful solution for agencies that serve multiple clients. You can use these services and assign your own brand elements to them. You can also choose to provide each client with a customized service using their respective brand elements. These include brand colors, logo, etc.
The white label social media service providers and solutions mentioned above include something for all social media marketing agencies. Go through the list of features/tools/services that they offer and then take your pick. You can also request a demo of each before making your final decision.
Frequently Asked Questions
What does white label social media software do?
You can deliver the desired results to your clients using your very own branding with the help of a white label social media software solution. If your client prefers to have their own branding on their reports or dashboards, this is also possible.
Which white label social media software is a good choice for a smaller agency?
Sendible’s plans begin from less than $30 per month making it a very cost-effective, yet comprehensive, solution for smaller businesses. You can use it to customize content for each social media platform. Some of its most impressive features include built-in analytics and reporting, social media listening and monitoring, custom access management and collaboration tools. It gives you the option to email a report in PDF format without Sendible’s branding to your clients. It also has a mobile app for iOS and Android devices.
Should a social media agency use a white label solution?
If your social media agency works with multiple clients, a white label social media software solution can be very useful. With the help of such software, you can assign your own brand elements and provide each client with a tailored service using their respective brand elements such as colors and logo.
Is Loomly expensive?
While Loomly’s plans start at less than $30 per month, you will have to sign up for their Premium or Enterprise plan if you want to use their custom branding. Their Premium plan costs $249 per month, making it a better choice for bigger agencies that can justify such a big monthly expense. That being said, Loomly is an easy-to-use white label social media solution. Some of its main services include: automatically generated post and ad previews and automated publishing for the main social media platforms.
Is SEOReseller a good white label social media marketing solution?
SEOReseller focuses on paid social media marketing campaigns. If you need more social marketing services, you will need a more multi-functional solution. It has a single dashboard for managing multiple platforms and campaigns. Some of its main features include: advanced audience and ad targeting, tailored ads creation for each client, social media proposal builder, and analytics and market insights.
