The leading Social Media resource for

LATEST

Your one-stop resource for marketing under the influencePut marketing within your reach.
Our App is available on iOS and Android.

Refersion

We used to say that there were two kinds of developers of influencer marketing platforms: those who saw an industry need and created software to address it; and those who saw a growing industry and wanted to cash in on it. Well, we can now...

Tensor Social

Everything old is new again. When we first launched Influencer Marketing Hub in 2016, the options for software leaned heavily toward Discovery. We looked at a lot of different search-only tools, half of which billed themselves as “The...

Gen.video

As influencer marketing becomes a more focused marketing strategy, we’re seeing a lot more platforms purpose-built towards tangible goals and outcomes. By “tangible,” we mean the money that you can touch when you make a sale. Five...

Dovetale

When we first reviewed Dovetale a few years ago, it was still a relatively new platform. Launched in 2017 by founders Mike Schmidt and Navied Shoushtarian, its origins can be traced back to the pair’s previous ventures. Schmidt and...

Brybe

If you have no sense of humor, then you likely bristled at the name “Brybe,” with its literal implications of shady, under-the-table dealings. The creators of Brybe, on the other hand, very much intended some irony with the name, a...

Tribe Dynamics

Influencer marketing is commonly thought of as a “social media thing,” and that is of course true. But if we trace back its history, the real birthplace of influencers is Instagram. Instagram took off on the basis of its strictly...