Music Archives

Influencer Marketing

Universal Music Group Launches “House of Carmen” to Power...

UMG’s new app lets micro-influencers post paid TikTok and Instagram content directly...

Influencer Marketing

Search-triggered Easter eggs and unlockable rewards drive participation far beyond...

Social Media

The new hub blends social-driven discovery with streaming convenience. Spotify and...

Social Media

In a world where brand chatter moves faster than scheduled posts, Later Social's Services...

Influencer Marketing • Social Media

A multi-layered campaign transforms music discovery into interactive fan...

Influencer Marketing • Social Media

A global push underscores TikTok’s dominance as the launchpad for viral hits and...

Social Media

The platform combines livestreaming, fan hubs, and commerce to celebrate jazz’s modern...

Influencer Marketing

Are you tapping into Twitch’s uniquely tight-knit communities to drive genuine brand...

Social Media

A first look at YouTube’s pilot feature that lets multiple creators share credit—and...

Social Media

Artists and fans gain another direct path from viral TikTok clips to YouTube Music...

Social Media

Next Up: Live Music blends real‑time performance metrics with expert judging to elevate...

Social Media

A dedicated profile label and Music Tab give composers a permanent home for their catalog...

Social Media

With automatic playback for audio‑enabled viewers, Facebook reintroduces music to the...

Social Media

Discover the story behind the 60s‑inspired rock quartet that turned artificial...