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TikTok Deadline Looms Over US–China Negotiations in Spain
Madrid meetings test whether a divestment deal can prevent a US shutdown of the...
Spotify–TikTok Collaboration Turns BookTok Buzz Into Audiobook...
The new hub blends social-driven discovery with streaming convenience. Spotify and...
NFL and YouTube Break Streaming Record With Brazil Opener
Over 230 countries tuned in as the game marked YouTube’s global debut as an exclusive...
TikTok Hits 200M Users Milestone in Europe Amid U.S. Pressure
Growth in Europe underscores the platform’s resilience as U.S. divestment debates...
TikTok Rolls Out Movie Ticket Purchases via TikTok Spotlight
Creators, trailers, and fan theories now link directly to in-app ticket sales. TikTok is...
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TikTok Elevates Songwriters with New Marketing Tools
A dedicated profile label and Music Tab give composers a permanent home for their catalog...
Brainlabs Expands U.S. Reach With Exverus Acquisition
Data-first planning meets AI tooling as two award‑winning independents unite under one...
The Future of Financial Marketing: U.S. Bank’s Cross-Platform...
From on‑screen logos to a bespoke TV spot, the bank rewrites finance marketing with a...
$13.5 Billion Omnicom-IPG Merger Gets FTC Approval With an Ad...
The deal moves forward provided the combined holding group doesn’t collude to favor or...
FTC Urges Court to Break Up Meta’s Social Networking Monopoly
The FTC argues Meta used its Facebook, Instagram, and WhatsApp dominance to load more ads...
Why TikTok Is Rebuilding Its App for U.S. Users
Facing a forced divestiture, TikTok engineers a fresh app tailored to U.S. audiences...
FTC-Compliant Gift Disclosures Made Easy
Marketers today face two critical questions: How can you streamline gift-disclosure...
International Seeding Logistics: Duties, DDP & Returns
Why are nearly half of gifted packages never claimed, and how can brands turn PR outreach...
How YouTube Showcased Creators as Brand Powerhouses in Cannes
From Neal Mohan’s keynote to global Creator Collectives, YouTube framed creators as...