Global audience Archives

Influencer Marketing

Instagram Eyes a Dedicated TV App to Bring Reels to Bigger...

Adam Mosseri confirms Meta is exploring a TV experience to extend Instagram’s video...

Influencer Marketing

If you are in the influencer marketing business, you’ve probably already noticed a...

eCommerce • Influencer Marketing

The Amazon Creator Hub has become one of the most important earning engines for...

Influencer Marketing • Social Media

How should brands disclose AI-generated visuals without confusing viewers—or triggering...

Influencer Marketing

What happens when every major market starts rewriting the rules for influencer marketing...

Social Media

The new hub blends social-driven discovery with streaming convenience. Spotify and...

Social Media

The data underscores shifting dynamics in how audiences consume short-form...

Social Media

Over 230 countries tuned in as the game marked YouTube’s global debut as an exclusive...

Social Media

Fans can amplify videos from channels under 500K subs, reshaping visibility and...

Social Media

By allowing prompts, Snap hands its users more control in shaping personalized...

Social Media

Why are TikTok users suddenly holding funerals for their own screen time? And what makes...

Social Media

Meta’s reporting reveals Facebook losing ground in some markets while Instagram gains...

Social Media

Marketers know TikTok’s reach comes with risk. As campaigns scale, so do the chances of...

Influencer Marketing

How well do marketers really understand the pulse of their influencer campaigns? Are...