Top 7 Influencer Marketing Agencies Toronto + Tips to Check the Agency’s Track Record

As such, you’ll be responsible for compensating the influencers you collaborate with. However, Peersway simplifies the payment process with a secure, built-in payment system. Although Peersway provides recommendations based on the content to be created, you have the final say on how much to pay influencers. You can also launch campaigns where influencers create content in exchange for products. There are no minimum campaign budget requirements or limits on the number of influencers you can work with.

The self-serve platform has a network of heavily curated and vetted nano influencers. To ensure high quality, Peersway manually reviews all influencer profiles before approval. This evaluation checks top metrics like engagement rate and followers-to-following ratio. The agency also evaluates the quality of the content and the comments to eliminate bogus accounts that are not brand-safe.

Influencer content published

You can provide your campaign requirements and have influencers apply directly, so you save time and resources. For every influencer content published, the platform will show when it went live, the number of posts and stories, total reach, engagement, and impressions. The platform also allows for reviewing, feedback, and approval of the content to ensure brand guidelines and brand voice protection. The platform also has a built-in messaging system. This allows you to communicate directly with influencers, provide campaign guidelines, give feedback, and answer questions.

For brands that prefer a hands-off approach, Peersway offers fully managed campaigns led by its expert team. They have executed fully managed influencer marketing campaigns for brands in the last seven years. These campaigns involve a dedicated team overseeing all aspects of the campaign, from identifying suitable content creators to execution and wrap reporting. Peersway thoroughly assesses and selects the creators you’ll work with from its network of active nano-influencers, predominantly in North America.

Peersway features

Peersway operates on a fixed-cost, one-time payment plan for fully managed campaigns. That means you don’t have to pay a subscription or an activation fee. However, the agency offers plans that include a campaign manager, compensation, and monthly reports. This way, clients won’t need to negotiate with influencers or deal with surprise expenses.

Peersway pricing

Whether you’re looking to collaborate with a few influencers or expand your campaign to a larger audience, Peersway’s process makes influencer collaboration easy for brands of any size. The agency boasts about 3,000 influencers registered across Canada and 2,500 in the US. Peersway has partnered with leading brands across various verticals, including lifestyle, fashion, nonprofits, health and wellness, parenting, beauty and personal care, technology, food and beverage, and events. 

An outstanding example of Peersway’s work was with Shoppers Drug Mart, one of Canada’s top drug stores. Shoppers Drug Mart runs The Top Picks program every year to showcase the store’s best sellers, new finds, and hidden gems. They partnered with Peersway to find over a hundred influencers across Canada to promote The Top Picks.

Peersway focused on these services for the campaign:

• Influencer outreach and management
• Content creation
• Social media strategy
• Performance tracking

Peersway selected 150 influencers who speak both English and French. Each influencer received The Top Picks box to choose products and create content. The influencers must make three Instagram posts and at least three Instagram Stories about the products. The chosen influencers shared images of various products, including snacks, skincare products, and beauty items. Some even made Instagram Reels about their favorites.

Working with influencers

Working with 150 influencers, the campaign resulted in roughly 1,000 Instagram content pieces and reached over 180,000 Instagram Story views. Overall, the campaign achieved a total reach of 6.1 million.

Campaign results

Shoppers Drug Mart was just one of the many Canadian brands and businesses Peersway has helped. Another notable work the agency did was with Environmental Defence, a Canadian environmental organization:

Peersway review

Dulcedo Influencers provides influencers with local and international representation. Unlike typical influencer marketing agencies, which connect brands with influencers, Dulcedo actively builds and manages its influencers for beyond-brand partnerships. The agency aims to enhance its influencers’ brands and foster enduring success through sustained partnerships with brands, media, philanthropy, and community involvement.

Influencers and creators rely on the agency to expand their brands across platforms like TikTok, Instagram, YouTube, and beyond. Companies and organizations partner with Dulcedo to boost awareness and preference for their products and brands through collaborations with global influencers, micro-influencers, and celebrities. The agency nurtures mutually beneficial relationships between top influencers and leading brands.

The range of services Dulcedo Influencers offer is encompassing:

• Creative IM strategies development
• Creative IM strategies implementation
• Media training
• Social media coaching
• Performance marketing
• Global influencer outreach

Additionally, the agency supports business development, campaign execution, securing press coverage, and launching products.

As an influencer, you can leverage Dulcedo’s team to create and execute strategies highlighting your brand’s unique traits. Dulcedo will expand your brand’s visibility beyond digital platforms by identifying and leveraging press opportunities to position you as an expert. This enhances your brand’s credibility and content. Dulcedo can take your career to the next level with package deals, speaking engagements, modeling opportunities, personal appearances, paid media placements, product lines, and editorial features.

Dulcedo features

Among Dulcedo’s esteemed influencer talents is American actor and professional boxer Javon “Wanna” Walton. Since joining the agency, Dulcedo has partnered Walton with leading brands and industry giants. He became part of the limited-edition “Icons” collaboration between OVO and HBO and was tapped by Moose Knuckles Canada.

Influencer collaboration

Walton also became the youngest addition to the Jordan brand family. Recently, he partnered with Samsung to unveil the cutting-edge Galaxy S24 Ultra at the Galaxy headquarters in New York, sharing an Instagram Reel about the event.

In addition, Dulcedo’s campaigns and collaborations consistently achieve impressive results. 

Dulcedo’s campaigns and collaborations

The agency has also garnered numerous awards, including the recent Netty Award for Best TikTok Campaign in the Digital Marketing category in Canada.

Netty Award for Best TikTok Campaign

Moreover, Dulcedo’s CEO, Karim Leduc, has been recognized as a finalist for the EY Entrepreneur of The Year 2024 Québec. Additionally, Dulcedo Management has been certified as a Great Place to Work in Canada, reinforcing its reputation as a globally respected company and a preferred environment for top-tier talents to excel.

 Dulcedo Group also recently announced the successful merger and acquisition of leading influencer talent agency Influence+All Management and the fast-growing public relations and influencer marketing agency Sundae Creative. This is a significant step in Dulcedo’s continued growth during its milestone 15th anniversary. It is a testament to the group’s dedication to amplifying its standing in the North American market and beyond. 

Consultus Digital’s team starts by reviewing its database of influencers to find the ideal talent for each engagement. They meticulously check each creator to ensure their genuine audience aligns with your target demographic. After preparing the influencer selection, the team presents these options to you for review and approval. Once you’ve chosen the influencers, they classify the messaging tone and theme, outline campaign details, and create a campaign brief. 

Creators must submit content for approval before the scheduled publication date on their channels or social platforms. Once approved, the content is published with all necessary hashtags and references to ensure brand alignment. Once the campaign concludes, Consultus Digital provides comprehensive program reporting and schedules a debrief to review results against predefined KPIs. 

Consultus Digital strongly recommended allocating at least 20% of the campaign budget towards paid amplification in every influencer marketing strategy. This typically involves sponsored Instagram or Facebook Ads to maximize reach and test different demographic targets.

• Crafting creative strategies for mailings
• Managing product mailings
• Organizing invitations and attendance
• Developing strategic release calendars
• Approving releases
• Following up on content production

Bicom has recently expanded across the Atlantic with the opening of its fourth office in Paris. This move highlights the agency’s growth as well as its commitment to its prestigious international clientele. Laetitia Jallais, Vice President of Strategies and Innovation, leads the Paris office. She noted that the expansion into Europe was driven by client demand as Quebec and Canadian brands look to expand into France. On the other hand, French and European brands are eager to access the Canadian market’s unique opportunities. Bicom’s offices provide solutions for these demands.

Harmedia maximizes your brand’s visibility by leveraging various platforms, including Instagram, YouTube, local blogs, and more. Customer feedback highlights the agency’s localized approach. From the outset, its team takes the time to understand your specific needs and connect you with influencers who share your mission. Clients appreciate how Harmedia integrates customer feedback into their campaigns. The agency optimizes strategies based on real-time data and feedback to ensure precision and effectiveness.