New York has long been a hub for innovation, where creativity meets cutting-edge technology. It’s no surprise that the city, with its fast-paced and highly competitive nature, is home to some of the most impactful and forward-thinking digital marketing campaigns.
Oracle’s revamped outbound marketing strategy, launched by Jives Media, is a standout example of cutting-edge innovation. With a hefty $40 billion revenue, Oracle needed a sophisticated approach to enhance its public campaigns and streamline internal processes. The results speak for themselves: a 30% boost in social media engagement, improved workflow for sales teams, and over $15M in verified monthly sales.
Jives Media’s omnichannel marketing approach helped Oracle significantly grow its digital presence, blending traditional marketing techniques with modern solutions for maximum impact.
The campaign’s success was rooted in its strategic, dual-focus approach. Jives Media aimed to not only boost consumer engagement but also optimize Oracle's internal sales systems. By utilizing targeted strategies and personalized touchpoints across various platforms, they were able to create a seamless experience for both customers and internal teams.
The integration of digital and traditional marketing elements drove real, measurable outcomes, enhancing both Oracle’s market visibility and internal efficiency.
This campaign is a perfect example of how top-tier digital marketing agencies, like Jives Media, are transforming complex challenges into tangible, revenue-generating results. Now, let's dive into the top 9 CEOs of digital marketing agencies in New York, who are leading the charge in driving innovation and reshaping the future of digital marketing.
Meet the 9 Visionary CEOs Shaping New York's Digital Marketing Future
As the digital marketing landscape evolves, a new wave of visionary CEOs is leading the charge in New York. These industry trailblazers are redefining marketing strategies, leveraging innovation and creativity to set new standards for success.
1. Matt Bowman
Matt Bowman is the visionary leader behind Thrive Internet Marketing Agency, a full-service digital marketing powerhouse. Since founding the agency in 2005 as MLB Web Design, Bowman has transformed Thrive into a recognized leader in the digital marketing space. With a sharp focus on driving business growth through SEO, PPC, web design, and more, he has grown Thrive to over 220 employees across 34 states and 10 countries.
Under Bowman’s leadership, Thrive has achieved remarkable success, securing a spot on the prestigious Inc. 5000 list of fastest-growing private companies for seven consecutive years. The agency’s excellence is reflected in its status as a Google Premier Partner and a Top-10-Rated SEO agency. These accolades underscore Bowman’s commitment to delivering high-quality results for clients and staying at the forefront of digital innovation.
Bowman’s passion for helping businesses thrive extends beyond corporate success. He actively integrates philanthropy into Thrive's ethos by providing micro-loans to entrepreneurs through Kiva.org for every new client the agency works with, further showcasing his dedication to social responsibility.
Whether expanding Thrive’s reach or crafting strategies that drive measurable ROI, Matt Bowman is a standout CEO in the digital marketing industry.
2. Slava Kasperovich
Since taking the helm in 2019, Slava Kasperovich has played a pivotal role in shaping NinjaPromo’s strategic direction and operational growth. His extensive background in both traditional and digital marketing has enabled him to develop highly effective strategies that accelerate business growth and profitability. With a strong emphasis on ROI, Kaspiarovich excels at blending innovative marketing techniques with a sharp focus on measurable results.
Before his time at NinjaPromo, Kaspiarovich held key marketing roles at prominent companies like BitForex, Intellectsoft, and Blackfort Exchange Network, where he honed his skills in social media marketing, SEO, and go-to-market strategy. His entrepreneurial spirit and expertise in startup management further solidified his reputation as a seasoned marketing professional with over seven years of experience.
Over the years, Kasperovich has established himself as a visionary leader in the digital marketing industry. Under his guidance, NinjaPromo has become a renowned full-stack agency offering a comprehensive suite of marketing solutions tailored to meet the needs of clients in various sectors.
Kasperovich’s leadership extends beyond agency management. As an advisor to Polka Ventures and a former CEO of LEGION Group of Companies, he has demonstrated a keen ability to drive brand awareness, influencer marketing, and business development.
With a global mindset, having worked across various international markets, Kasperovich continues to push NinjaPromo to new heights.
3. Remy Bernstein
Remy Bernstein has turned Terra into a global digital marketing and creative agency. As the Managing Partner, Bernstein has collaborated with some big names, including Airbnb, AXA, and the United Nations.
Since founding Terra in 2014, Bernstein has overseen the agency's impressive growth, expanding its team from a small founding group to over 50 professionals across multiple continents. His leadership has resulted in an astounding 1220% revenue growth over five years and a significant global presence, including the establishment of a second office in Bilbao, Spain. Terra’s rebrand in 2023 to reflect its expanded capabilities and diverse talent was a strategic move under Bernstein’s guidance, showcasing his commitment to positioning the agency for continued success.
Bernstein’s expertise in digital transformation and content marketing is widely recognized. He contributes thought leadership through Forbes and Advisorpedia, where he shares his insights on effective marketing strategies. His focus on building brands that stand out in competitive markets has earned Terra numerous accolades, including recognition from Inc. Magazine.
In addition to his business success, Bernstein is committed to community engagement, serving on the Board of Trustees for MedShare and sponsoring industry events like the Design Matters Conference. His visionary leadership, combined with his ability to drive results for clients, has solidified Remy Bernstein as one of the top digital marketing CEOs in New York.
4. Niraj Patpatia
With over 20 years of experience, Niraj P. has successfully positioned Aumcore as a trailblazer in digital marketing by focusing on innovation, creativity, and integrated marketing solutions.
Under his leadership, Aumcore has evolved into a full-service agency that seamlessly blends digital strategy, creative design, and technical execution. The agency specializes in everything from mobile marketing and SEO to software development and interactive advertising. Niraj’s expertise lies in nurturing creativity and ensuring that his clients remain at the forefront of the latest marketing technologies.
Before his tenure at Aumcore, Niraj held senior roles in technology and product development, including Director of Product Development at Vela Software and Director of Software Business Solutions at Syscom Technologies. These positions allowed him to build a strong foundation in software solutions and business strategy, which he now leverages to drive Aumcore’s success.
Beyond his work at Aumcore, Niraj has also ventured into the food industry as a Partner at Nature’s Organic Ice Cream, showcasing his diverse entrepreneurial spirit. His ability to balance creativity with business acumen has made him a key figure in both the digital and entrepreneurial worlds.
Niraj's visionary leadership and commitment to fostering innovation make him one of the top CEOs in the digital marketing space, ensuring Aumcore’s continued growth and industry recognition.
5. Derek Rubinstein
Taktical Digital, under Derek Rubinstein's leadership, has built a reputation for its creative and analytical prowess. The agency specializes in paid media, growth strategies, and digital marketing campaigns that maximize return on investment.
With over a decade of experience in digital marketing, Derek has played a pivotal role in shaping Taktical Digital into one of New York's most innovative growth marketing agencies. As Managing Director since 2021, Derek has spearheaded a data-driven approach to marketing that focuses on delivering measurable results for clients across industries.
Derek’s approach is deeply rooted in understanding client needs and applying cutting-edge solutions that drive real business growth. His ability to foster a team that thrives on both collaboration and innovation has positioned Taktical as a leader in a highly competitive industry.
Before taking on the role of Managing Director, Derek spent over seven years as a Director at the company, refining his expertise in paid media and digital strategy. His previous experience as an Account Executive at Tinuiti further enhanced his understanding of client relations and campaign optimization, solidifying his reputation as a results-oriented strategist.
In addition to his work at Taktical Digital, Derek is also a member of Avenue Consumer Brands, where he continues to shape the future of digital marketing in new and exciting ways. His commitment to diversity, innovation, and client success makes him a standout figure in New York’s digital marketing scene.
6. Addia Cooper-Henry
With nearly two decades of experience in luxury branding and digital marketing, Addia Cooper-Henry has firmly established herself as a visionary leader. As the Founder and Chief Creative Officer of VMGROUPE, a full-service agency specializing in high-end branding and performance marketing, she has consistently delivered innovative and strategic solutions for top-tier clients.
Under Addia’s leadership, VMGROUPE has become synonymous with creative excellence, offering services ranging from content creation to digital storytelling, tailored specifically for the luxury market. Her keen eye for design and understanding of brand strategy have helped shape the agency into a powerhouse that caters to some of the most prestigious and recognized names in the industry.
Addia’s entrepreneurial spirit is evident in her impressive career trajectory. She founded VMGROUPE in 2006 and secured a monumental $500 million development project in its early days, outpacing many larger competitors. This achievement set the tone for the agency's growth and reputation, positioning it as a leader in luxury branding.
In her role, Addia is known for her ability to blend creative innovation with data-driven insights, ensuring her clients not only stand out but also achieve measurable success. Her deep understanding of both the creative and business sides of digital marketing has made her an invaluable asset to the brands she works with.
Addia Cooper-Henry’s work at VMGROUPE showcases a perfect blend of artistic vision, strategic foresight, and business acumen, making her a top CEO in New York's digital marketing world.
7. Philip Young
Philip Young, CEO of Bird Marketing, has transformed the agency into a global leader in digital marketing, renowned for its innovative and results-driven strategies. Since founding the agency in 2011, Philip has built Bird Marketing into a multi-award-winning firm that specializes in a full spectrum of services, from SEO and PPC to social media management, content marketing, and web design.
Under his leadership, Bird Marketing has gained recognition for its cutting-edge social media marketing solutions, helping clients elevate their online presence and reach new audiences. Philip’s strategic vision has not only led to impressive client success stories but has also expanded the agency’s reach into key U.S. markets, including New York, Los Angeles, Chicago, and San Francisco. This growth reflects his commitment to providing innovative solutions that meet the ever-evolving demands of the digital landscape.
A seasoned entrepreneur with a background in business and entrepreneurship from the Peter Jones Enterprise Academy, Philip has always been focused on delivering measurable results for clients. His forward-thinking approach and dedication to leveraging the latest marketing technologies have allowed Bird Marketing to stay ahead of the curve in a competitive industry.
With his strong leadership and a keen focus on client satisfaction, Philip Young has positioned Bird Marketing as a dynamic force in digital marketing, one that is poised for continued growth and success in both domestic and international markets.
8. Jimmy Page
Jimmy’s leadership has been instrumental in Hudson Creative's success, particularly in its ability to craft tailored digital marketing solutions that blend SEO, website development, social media management, and digital advertising. His approach emphasizes creating user-friendly experiences that enhance customer engagement, all while focusing on measurable results.
This has made Hudson Creative a sought-after partner for some of the most prominent names in the hospitality and food service sectors, including PepsiCo, Delaware North, and NYC Tourism + Conventions.
As the President and Founder of Hudson Creative, Page has built a digital marketing agency that stands out for its innovative strategies and deep understanding of the restaurant and hospitality industries. With a background in website design and development, Jimmy has been helping clients grow their digital presence since 2014, combining his technical expertise with his strategic insights to drive meaningful business results.
Beyond his technical knowledge, Jimmy’s consulting and speaking engagements showcase his thought leadership in the digital marketing space. His passion for staying ahead of trends and his commitment to offering innovative solutions have earned Hudson Creative a strong reputation within the industry.
Through Hudson Creative, Jimmy continues to build on his expertise in digital marketing, helping brands thrive in an increasingly competitive digital landscape.
9. Gerard Boucher
With over 12 years of experience in digital marketing, Gerard Boucher has solidified his position as a key figure in the industry through his leadership of Boucher + Co., a highly regarded agency based in New York City. Founded in 2011, Boucher + Co. quickly gained recognition for its ability to deliver innovative and effective marketing strategies across various industries.
Under Gerard's guidance, the agency specializes in inbound marketing, SEO, social media management, and digital advertising, helping businesses enhance their online presence and generate meaningful customer engagement. His technical expertise, honed from his early days as a freelance website developer, combined with a strong focus on data-driven results, has allowed Boucher + Co. to consistently exceed client expectations.
Gerard’s entrepreneurial spirit is rooted in his childhood success when he founded a Harry Potter fan site network at just 11 years old, growing it into a thriving online community. This early experience in building customer loyalty and fostering community engagement laid the foundation for his future success in digital marketing.
Today, Boucher + Co. stands out for its ability to create custom digital strategies that align with client goals, whether through targeted SEO campaigns, email marketing, or compelling website design. Gerard’s forward-thinking approach, combined with his deep industry knowledge, has helped Boucher + Co. become a trusted partner for brands looking to navigate the complexities of the digital world.
Shaping the Future of Digital Marketing in New York
In a city where innovation thrives, New York's top digital marketing CEOs and firms are continuously pushing the envelope. From Josiah Wiles’ leadership at Thrive to Philip Young’s groundbreaking strategies at Bird Marketing, these visionary leaders are setting trends and redefining what it means to excel in the digital world.
Their commitment to combining creativity, data-driven insights, and forward-thinking solutions has elevated their firms to new heights. CEOs like these are not only adapting to the digital age—they’re driving it. For firms looking to make an impact, following in their footsteps could be the key to success.
