Top Affiliate Marketing Agencies to Partner With in 2022

Are you a retailer or service provider looking to improve your affiliate marketing game this year? If you’ve been trying to obtain consistent results from your affiliate program but can’t seem to get the results you want, it might be time to work with top affiliate marketing agencies.


 The Top Affiliate Marketing Agencies to Partner With in 2022:


3 Reasons an Affiliate Marketing Agency Is the Right Move for Your Business

1. They can improve sales, increase customer engagement, and raise your brand’s value. 

Professional affiliate marketing agencies know how to generate results. Most sellers may have a good idea of how affiliate marketing works. But it may not be enough to create strong and consistent conversions. 

The basics of affiliate marketing involve both the seller (you) and the promoter (influencer) working together to generate commissions and revenues. 

Standing in between is the affiliate marketing agency. They connect both parties and handle the marketing campaign from top to bottom, so it runs smoothly and results in revenues for all parties involved. 

2. They have established ties with key influencers and partner brands.

There are strict dos and don’ts in finding influencers to work with. Trawling hundreds of social media profiles and diving deep into niche hashtags can become overwhelming for entrepreneurs. 

With the assistance of an affiliate marketing agency, you can skip this step and let the experts handle it. Established agencies already have a repository of influencers and ambassadors they can reach. These aren’t random influencers who happen to have a large audience—they are selected to fit your brand’s reputation. Most importantly, top affiliate marketing agencies handpick these influencers based on your niche and target market. 

3. They have access to data you may not have access to.

Data is king when it comes to running a successful affiliate marketing campaign. Top affiliate marketing agencies focus on data to run a successful affiliate campaign. Data-driven promotions often decide how and when to conduct the campaign to produce the best ROI for their clients.  


10 of the Best Affiliate Marketing Agencies Today

1. OAK Digital

New York, New York

Year Founded: 2015

Estimated Annual Revenue: $2 Million Up

Popular Clients: Detroit Pistons, UFC Store, Bearaby, Angie’s List, Freshly, Paravel, Airweave, Apollo

Considered among the best affiliate marketing agencies in the United States, OAK Digital has a 95% client retention rate and delivers an almost perfect 100% result in their affiliate marketing campaigns.

Their collaboration with popular brand Angie’s List in 2015 (now known as, Angi) served as a hallmark campaign for the agency. Despite acquiring the brand as a client in November 2015, the New York-based affiliate agency managed to secure strategic placements with large publishers resulting in a successful campaign for the Black Friday and Cyber Monday sales that same year. According to the company case studies, this resulted in an 89% increase in orders with a 66% improvement in the brand’s conversion rates. 

It’s these kinds of results that make OAK Digital among the top-tier affiliate marketing agencies to consider if you’re ready to work with an affiliate firm.  

What to expect from the company? 

  • Extensive program auditing
  • Strong competitive analysis including publisher recruitment and promotions
  • Weekly reports and monitoring 
  • Extensive analysis of program profitability and new vs. returning customers

2. Northcutt

Chicago, Illinois

Year Founded: 2010

Estimated Annual Revenue: $1 Million Up

Popular Clients: Saatva, McDonald’s, cPanel, Nexcess, Justrite, Liquidweb, Medela, Elite Sports Socks, Future Hosting, Swift

To set themselves apart from a saturated industry, Northcutt focuses on three things: science, expertise, and integrity. They apply these strategies towards building successful campaigns for their clients to impressive results. 

Their work for Nexcess, a hosting provider for WordPress, Magento, and WooCommerce services, has stood the test of time. Their partnership began in 2010, and after five years, Northcutt helped the company rank number one on Google and placed them among the top 20,000 websites across the world according to Alexa traffic. 

On the other hand, their work for interior design company Decorilla created a surge of 58% increase in organic search traffic on Google in just six months. 

Northcutt’s reliability in generating results has earned them a strong retention rate. In addition to running affiliate marketing campaigns for over 30 clients, they offer digital web and SEO services. 

What to expect from the company? 

  • Free 30-minute consultation 
  • Free 60-minute brand and website assessment
  • Monthly detailed reporting and analysis of traffic performance 

3. AffiliateManager

Orlando, Florida

Year Founded: 2002

Estimated Annual Revenue: $4 Million Up

Popular Clients: Tony Robbins, Ripley’s Believe It or Not, Precious Moments, Magoosh, Hansen, Mother Dirt, Ript, Foster Grant, Just So Posh

AffiliateManager has 15-year experience when it comes to running and managing affiliate campaigns for big brand names. Among their most famous clients? None other than entrepreneur and self-help guru extraordinaire Tony Robbins.  

The main goal for the company is to drive business for their client by using a comprehensive affiliate management program with proprietary data tools and expert market knowledge.  

They also emphasize ethical affiliate marketing management services by informing clients of all the marketing processes done by their affiliates. 

What to expect from the company? 

  • Free consultation 
  • Extensive 15-year experience
  • Data-driven processes with the aim of generating results
  • Ethical affiliate marketing practices
  • Comprehensive affiliate marketing management 

4. PartnerCentric

New York, New York

Year Founded: 2006

Estimated Annual Revenue: Undisclosed

Popular Clients: Alex and Alexa, Aquasana, Babyshop.com, Bean Box, iPrint.com, London Fog, The Motley Fool, Upwork, Avenova

PartnerCentric is an affiliate agency with a remote team. The company’s members are spread across the United States, creating a unique working environment. They may not have a traditional work setup, but it doesn’t hinder the agency from outperforming traditional office affiliate marketing companies. 

Their strong commitment to bringing fast ROI is a big reason why clients opt for PartnerCentric as an affiliate agency.

In the middle of the pandemic, the company created a return of 627% year over year result for a luxury fashion brand. They did this by offering strategic commission increases for top-performing partners when everybody else was cutting back. 

Their expertise in tailoring affiliate marketing strategies to suit different brands from startups to companies in the Fortune 500, makes PartnerCentric one of the best affiliate marketing agencies to work with in 2022. 

What to expect from the company? 

  • Detailed and comprehensive reports
  • Use of PartnerCentric proprietary technology
  • Option for emerging to enterprise level service
  • Emphasis on high ROI for clients

5. MonsterClaw LLC

Dhaka, Bangladesh (with remote workers)

Year Founded: 2007

Estimated Annual Revenue:  Undisclosed

Popular Clients: ScraperAPI, Moda Express, Global Grasshopper, Freelancer Masterclass, Tetra Noodle, Tag Crazy

MonsterClaw LLC began as a startup company offering marketing services on popular listing site oDesk (now UpWork) back in 2007. By 2021, they were ranked as among the top ten affiliate marketing agencies of the world by leading reviewer, Clutch.co. It’s an amazing feat considering their clientele is over 90% enterprise-level clients. 

Handling everything from affiliate management down to fighting fraud, MonsterClaw LLC employs expert workers ready to offer support, guidance, and expertise every step of the way. 

What to expect from the company? 

  • Comprehensive affiliate marketing strategy plan 
  • Assistance in finding and setting up affiliate tracking software and tools
  • Expert hiring of affiliate influencers to generate sales and conversions
  • Dedicated affiliate manager
  • Handles affiliate payouts for client while providing detailed reports

6. Acceleration Partners

Needham, MA

Year Founded: 2007

Estimated Annual Revenue: Undisclosed

Popular Clients: Adidas, LinkedIn, Redbubble, Leesa, Reebok, Noom, Target, Cricut, Stubhub, Proactiv, Design by Humans, Wacoal, Purple Carrot

A whopping $3.8 Billion! That’s the amount of revenue this expert affiliate marketing agency has generated for its clients. Big brands like Adidas, Target, and LinkedIn count themselves as fans of Acceleration Partners. 

Among their latest clients is the online bed-in-a-box mattress company, Leesa. After initially working with Acceleration Partners, Leesa decided to move their marketing services in-house due to the economic challenges caused by the pandemic. However, they found the results unsatisfactory and decided to return to the agency. 

Acceleration Partners relaunched Leesa’s affiliate program to amazing success, generating a 200%+ increase in ROAS (Return on Ad Spend) and a 7.6% increase in traffic. 

What to expect from the company? 

  • Expert assistance and professionalism every step of the way
  • Data driven affiliate marketing strategies
  • Strong and robust reporting with an eye for trends based on data

7. Hamster Garage

Chicago, IL

Year Founded: 2019

Estimated Annual Revenue: Undisclosed

Popular Clients: Airbnb, Truebill, Canva, NoCD, Proper

Barely 3 years old, Hamster Garage is relatively new to the affiliate marketing space, but they’ve already proven they can deliver fantastic results for their clients. 

Leading companies like Airbnb and Canva have chosen this Chicago company as their main partner. The company itself is preferential to what they term as “risk-taking brands.” Focusing on a few they can help grow and nurture instead of on the number of clients they can take on. 

In terms of metrics, Hamster Garage proves they can outshine even veterans in the field, generating over 1.38 million in conversions for their clients while operating at a 300% average program efficiency. 

What to expect from the company? 

  • Focused on quality clients instead of quantity 
  • Employs data-driven decisions 
  • Prioritizes brand compliance to ensure a client’s brand name is safe
  • Collaborative effort with the client

8. Gen3 Marketing LLC

Blue Bell, PA

Year Founded: 2012

Estimated Annual Revenue: $3 Million Up

Popular Clients: Motorola, Peapod, Motorola, New Balance, Guess, Rockport, Crocs, Sur la Table

With a decade’s worth of experience, Gen3 Marketing LLC shows off a strong portfolio to potential customers. They count brands like Guess and New Balance as part of their clientele. Overall, they’ve served over 300 clients, providing services from paid search, SEO, and Amazon PPC on top of their affiliate marketing services. 

As if that’s not enough, they’ve received 40 industry awards while boasting a client retention rate of 90%. 

What to expect from the company? 

  • Creates a deep, trusted relationship with their clients
  • Offers insightful affiliate marketing strategies designed to produce results
  • Customized solutions to fit every brand’s need

9. Optimus PM

London, United Kingdom

Year Founded: 2006

Estimated Annual Revenue: Undisclosed

Popular Clients: Crew Clothing, Chemist Direct, Clintons, The Jewel Hut

Optimus PM was recently named as the Most Effective Agency in 2020 at the Performance Marketing Awards. The only affiliate marketing agency from the UK on this list, the company is trusted by its clients for offering custom-tailored affiliate strategies. 

The company admits to being number obsessed, so everything they do is backed by data. This approach led one of their clients, a giant UK online clothing website, to earn a 188% year-on-year revenue growth. The initial client target was only 10%. 

Currently based in London, the company is looking to expand to the United States and Canada in the next few years. 

What to expect from the company? 

  • Offers clients reporting and recruitment tools
  • Provides a dedicated affiliate manager
  • Flexible, customized affiliate marketing strategies to match client’s business

10. Blue Cherry Group

New York, New York

Year Founded: 2007

Estimated Annual Revenue: $3 Million Up

Popular Clients: Vaughan Premier, Ltd., FullBeauty Brands

You can consider the Blue Cherry Group among the veterans in the digital and affiliate marketing field. While they are among the top affiliate marketing agencies around today, they also offer services like Amazon Optimization and Paid Search. 

The company first started as a data feed agency before adopting other services to be the premier source for online sellers and brands. 

What to expect from the company? 

  • Detailed goal discovery process using historical data
  • Guaranteed brand safe practices
  • Focuses on generating revenue and profit for clients

Are You Ready to Work with Affiliate Marketing Agencies? 

Affiliate companies have their unique criteria when determining whether they can work with a client or pass on them. To find out if your company is ready to work with a top affiliate agency, here are some simple questions you can answer. 

👍[YES, YOU’RE READY]

  • Are you a fully established business with a strong brand presence and business model?
  • Do you want to scale your company’s sales and growth in the next few months and years? 
  • Are you launching a new product and need help to make the campaign successful? 
  • Are you prepared to invest both time and money in your affiliate marketing campaign? 

👎[NO, YOU’RE NOT READY YET]

  • Are you a new company still figuring out your brand and business model?
  • Do you intend to run a private affiliate marketing program with a limited number of partners only? 
  • Are you determined to just keep your platform or business small so you can handle it better? 
  •  Do you have little to no budget for your affiliate marketing program? 

How to Identify Top Affiliate Marketing Companies  

If you answered yes, to most of the questions above, your brand is probably ready to work with a top affiliate marketing agency. But how do you know you’ll be working with the best? 

You can also refer to the agencies mentioned above, but if you want to decide for yourself, the best affiliate marketing agencies showcase the following criteria:

✔️They offer extensive recruitment resources and tools. 

Agencies have access to high-value content creators and affiliate contacts. They have influencer marketing platforms they can tap to find the right affiliate for their client’s brand or service. 

✔️They offer strong reporting and feedback. 

A top affiliate agency can take raw data from any SaaS platform or network, then transform it into actionable steps they can use towards their client’s affiliate marketing campaign.

✔️They have a proven track record. 

More than working with top brands and clients, a good affiliate marketing agency provides consistent successful results. It means hitting client targets, resulting in more brand relevance, exposure, and most importantly, revenue for their clients.   

✔️They have a dedicated team handling the campaigns per client. 

A reliable affiliate partnership means the company has a dedicated affiliate manager or team to handle the client’s campaigns.  

✔️They are familiar with and strictly follow State laws and FTC guidelines.  

It’s the agency’s best interest to ensure their client’s brand is not exposed to litigation or fines. It’s also important the agency doesn’t generate bad publicity which could damage their client’s brand or reputation. 

In the United States, state tax laws around affiliate marketing campaigns may differ for each area. Trustworthy agencies will proactively bring this information to their clients. 

✔️They proactively offer case studies and references. 

Reliable affiliate companies will proudly display case studies of how they helped successful clients with their affiliate marketing campaigns. This way, potential clients can find out more about their approach and gain an idea of how the agency will handle their campaign if they work with them.

Affiliate marketing is an important avenue for growing any business. Now that you know the top affiliate marketing agencies to partner with in 2022, you can start a deep dive on the companies that caught your eye to see if these are a fit for you and your brand. 

Frequently Asked Questions

What is an affiliate marketing agency?

An affiliate marketing agency is an agency that curates social media influencers, content creators, and other creatives for partnerships with clients. These affiliate marketing agencies will cater solutions to your business and its needs.

Which company is best for affiliate marketing?

These are the best companies for affiliate marketing in 2022:
1. OAK Digital
2. Northcutt
3. AffiliateManager
4. PartnerCentric
5. MonsterClaw LLC
6. Acceleration Partners
7. Hamster Garage
8. Gen3 Marketing LLC
9. Optimus PM
10. Blue Cherry Group

What companies can I do affiliate marketing for?

These are some of the many companies that you can do affiliate marketing for:
eBay partner network
Amazon associates
Gearbest
GoDaddy
HostGator
ShareASale
ClickBank

What is the average commission for affiliate marketing?

Most affiliate marketing commissions are percentage commissions. The most common average affiliate marketing commission is between 5% to 30%. If you only sell a specific set of products with a set price, there may be a fixed-amount commission.

Is affiliate marketing easy?

Affiliate marketing isn’t always easy. Many influencers start their career by going the affiliate route, but building enough traffic to make a meaningful income from affiliate sales isn’t always quick or easy.