Creator partnerships have earned a prominent place in marketing budgets. Scaling their...
AG1’s Alexis Hurwitz to Explore AI, Authenticity and Audience...
AI can help influencer teams assess more creators, process more data, and make campaign...
QVC Group’s Abigail Bizzarro to Address the Human Side of...
Scaling a creator program usually begins as a numbers exercise. More creators produce...
Best Residential Proxies Explained: How to Test, Score, and...
Every proxy vendor publishes impressive numbers about the best residential proxies in...
Acceleration Partners Names Suzannah Tarkington VP of Influencer...
Influencer and affiliate marketing have traditionally occupied different corners of the...
617 Collective Bets $100M on Founder-Led Creator Agencies
A former Citi and JPMorgan banker joins a two-deal-old holding company betting that...
Why Buyer Confidence Matters More Than Reach
Marketing teams often evaluate creator campaigns through metrics such as impressions...
How Mega-Brands Activate Sports Rights in Digital Media
A logo on a stadium hoarding used to be the whole deal. You paid for the placement, the...
MyyShop
MyyShop is one of those platforms whose positioning makes more sense once you understand...