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One of the hard truths to accept in life is that you can’t do it alone. This is especially true if you’re running a business. In order for your business to thrive, there will come a time when you’ll have to start delegating (more).
Social media has turned how we do business upside down in many ways. Back in the day, you could get away with a few traditional ads to get the word out about your product, service, or project. Now, you’ll need ads as well as a solid online presence.
And, even a solid online presence isn’t even enough anymore. Along with your own social media presence, you’ll also need an engaged community of followers. To prevent your workload and community from getting out of hand, it’s highly recommended that you hire an experienced community management agency. Not only do they have the skills and experience, but usually also have remote teams in different time zones. This way, you can get some sleep, knowing that there’s always someone to take care of your followers.
10 Community Management Agencies to Fuel Community Growth:
What Does Community Management Involve?
Community management focuses on improving online communities’ communication and engagement by creating inclusive platforms.
It plays a critical role in the crypto industry, in particular. When it’s applied in this niche, it can help to educate investors and customers on popular mediums like Reddit, Discord, Telegram, and Twitter.
Whether you need a community management agency for social media or crypto marketing, here are some of the main responsibilities that they’ll take on:
- Creating content to be published in online communities
- Responding to questions and comments posted by users
- Gathering feedback from users
- Keeping an eye on how followers and other users behave in your online communities and moderate where needed (this might mean the removal of some members)
- Deleting spam
- Organizing events
- Drafting community guidelines and policies
- Creating and sharing performance reports
What to Look for in a Community Management Agency?
Considering that how you manage your community can have a critical impact on your brand and the success of future marketing campaigns and projects, you’ll want to take your time to find the right agency. While you’re doing your homework, ask yourself the following questions:
As you’ll see when you get to our list of the top community management agencies, some agencies focus on crypto companies, while others are happy to help brands in other industries with their social media management. If you specifically need help with a crypto project, choose an agency that has the relevant industry experience.
Speaking of experience, also ask how many years of experience they have. Sure, it's key that they’ve helped clients in your industry before, but ideally, they should’ve been doing it for a few years already.
What do their clients say about them?
Testimonials, reviews, and other forms of social proof also matter when you’re choosing an agency to take over your community management. Just like you’ll read a couple of restaurant reviews before reserving a table, make sure that you find out what their past clients are saying about their service.
And, don’t just limit it to the reviews that they’ve shared on their own website. You should also check out third-party review sites, like Clutch and DesignRush, Google My Business as well as social media.
In addition to reviews, it can also be worthwhile to read case studies that they’ve published on their own website. Not all agencies do it, but those that do include helpful info about their approach and strategy that will give you better insight into what you can expect.
10 of the Best Community Management Agencies
For help specifically with social media community management, you can turn to Socially Powerful. Trusted by brands like The Body Shop, Evian, and Tencent, they’re one of the biggest agencies and work with all the main social media platforms. According to their website, their goal is to help their clients be “culturally relevant” across all platforms. Much of their success they attribute to their real-time connection to what’s happening across the globe. What makes them a great agency to partner with is that they go beyond simply managing your current communities. Instead, they start by creating a community strategy which includes analyzing your attention. In fact, their community management strategy underpins everything that they do. Other key services include: We understand attention.
What began as an influencer marketing agency has transformed into a global social agency built to help brands untangle the complex interplay of social media platforms, infl... Sociallyin is one of the top digital marketing agencies. Their focus area — everything relating to social media. Included in their list of services is social media community management services. Not only will their team help you to build a social following, but they will also make it part of their mission to keep them engaged. This can include replying to conversations (or directing the user to the right person) and keeping tabs on conversations that are taking place around your brand. They’ll do this by creating an engagement strategy that their community managers will refer to as a guideline. This team of community managers will add fresh content and actively take part in online conversations. Each month, they’ll also review their performance and make the necessary adjustments. One of their unique selling points is that they can manage communities in several languages. So, if you already have a global following, they can be a good choice. Other key services include: SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more. Best for: Medium and Large Brands SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more. With offices in the US and India, Curventus is perfectly positioned to offer 24/7 community management services. Instead of labeling themselves as a type of marketing agency, they choose to describe themselves as an IT company that offers enterprise solutions to help you protect your IT investment. Needless to say, community management plays a critical role in that. From mobile apps to marketing to graphic design to growth, they offer a wide range of services. With regards to community management specifically, they can help you to maintain and monitor your brand image on several social channels. Other key services include: TokenMinds is a full-service crypto agency that offers leading crypto consulting services and has helped clients like Atlant and IOTW. As part of their consulting services, they can offer advice for what would be the best solution to achieve your projected growth. If community management is the answer, it offers a number of community management packages that you can check out. The services will ultimately depend on the package that you select, but all packages offer dedicated community managers who will take care of round-the-clock community management as well as offer daily support. In their mid-level and top-tier package, you’ll also get content creation for social media, and organic growth of your Twitter followers. One of their big selling points is that unlike many other agencies that provide reporting only on a monthly basis, when you partner with TokenMinds you can expect weekly reporting. In fact, they set weekly milestones for themselves to make sure that you enjoy organic and sustainable growth. Other key services include: If you need help to manage a community for a crypto or fintech project, you can check out Flexe.io. Based in Silicon Oasis, Dubai, the agency was founded only a few years ago but already they’ve worked with hundreds of clients. Their team of expert community managers can help you to attract and engage with a diverse group of customers and investors. In addition to keeping the conversation flowing, they’ll also be able to educate your network with the help of educational videos or a quick Skype call. Similarly to TokenMinds, they also group their full-stack community management services into different packages. Included in all packages are: For example, when Swinca approached them to launch moderation and community management for Telegram from scratch, they assigned two managers from two different time zones to ensure round-the-clock support. The result — more than 35,000 new followers and nearly 250,000 views. Other key services include: Along with Coinbound, Lunar Strategy is one of the top NFT and crypto marketing agencies that can specifically help with Web3 community management. Using your business goals, they will create a marketing plan to help you create and maintain an active community. If you don’t already have a profile on Discord and Telegram, this will also be one of their first focus areas. Once they know your objectives and your communities on these platforms are ready to start welcoming users, they’ll put in place automations that will encourage engagement and monitor the interactions. These are the jobs that are set aside for the first two weeks. Another key area with which they can help is community events. In week three of the collaboration, they aim to launch the first event, followed by a second event the following week. All in all, they plan a minimum of two events per month. Other key services include: On their home page, Hype Partners state that “community is the future of brand building”. So, you can rest assured knowing that they understand the importance of community management. They believe that transparency and open communities will drive the future of the internet and Web3 specifically. Their team of 160+ creatives, community builders, strategists, and technologists specialize in Web3 and the metaverse. Their primary goal — to supercharge growth for Web3 companies. Other key services include: Coinbound is one of the top crypto marketing agencies that can help brands in this niche to go viral. One way that they can do this is with the help of community set up and management. They’ve helped names like Galaxy Arena to increase their member count by nearly 700%. Though, follower count means very little if there’s no engagement. In that department, they also have a proven track record. For Metamoose NFT, Coinbound’s community management team helped to increase their engagement rate from just over 7% to 60%. Their team is well versed in Discord, Telegram, and Twitter specifically. They can help you to set up your server and see to it that it has the right channels and roles. If you need help with Twitter, they can take over complete management of your account and typically increase engagement by 400%. Other key services include: Single Grain is one of the leading SaaS marketing agencies and offers a long list of marketing services. From content marketing to conversion rate optimization to community management and much more, they work with many other industries in addition to SaaS. Boasting more than 12 years of experience, they can help companies that operate in the Web3, NFT, and crypto space to create very targeted communities. Not only do they have an impressive list of clients to show for their work, but their CEO, Eric Siu, also leads by example. On Discord, he has a community of more than 4,000 members. Their dedicated team of community managers can help you to plan and implement strategies to grow your community and improve the online presence of your brand. Another benefit of hiring their services is as they have a content production team, they’ll also be able to create high-quality, publish-ready content. Other key services include: Crowdcreate is an award-winning blockchain, NFT and crypto marketing agency. During their time in business, they’ve completed hundreds of successful projects which have helped them to earn recognition from Clutch and Forbes as one of the top crypto marketing firms. Included in their list of services is community management. For the past five years, they’ve built NFT and crypto communities on popular channels like Reddit, Telegram, and Discord. As they understand that the next big project in the industry will be led by the community, they take this service seriously. Other key services include:
1. Socially Powerful
2. Sociallyin
Sociallyin
Sociallyin
3. Curventus
4. TokenMinds
5. Flexe.io
6. Lunar Strategy
7. Hype Partners
8. Coinbound
9. Single Grain
10. Crowdcreate
Wrapping Things Up
If you’re operating in the crypto space in particular, it’s best to get a community management agency once you plan your first initial coin offering (ICO). This way, you can start to gain the right customers and maximize investment.
Even if you don’t operate in this industry, you’ll most likely find that building authentic relationships with your followers while also ensuring that your followers get along with one another is a full-time job. So, whether you’re selling software, high-end fashion, or cheap and cheerful children’s toys, get a dedicated team of community managers on board.
Frequently Asked Questions
What is community management and examples?
Community management is about building an authentic community among a business’ customers, employees and partners through interactions online and in person. The brand uses in-person and online opportunities to engage with their audience to create a stronger network.
What Does a community manager do?
A community manager works as the online face of the company. They handle communications in both directions. Community managers are involved in communications, PR, social media, events and content creation.
What is community management social media?
Social media community management is a process where your business engages with its audience on social media. You can engage with your own followers or other industry-related pages.
What are the 5 examples of community resources?
These 5 community resources have smaller groups and individuals within them:
- Physical and mental health services
- Youth services
- Financial services
- Entertainment services
- Religious services
