Finding the right digital asset management software for your business is an important task that's often overlooked. Our guess is because, unless you're part of a business with an IT department, not many people know what it is or why it matters. If you're an online business, eCommerce business, or influencer that's a one- or two-man show, this is the post for you! We've pulled together a list of the best digital asset management software to get you organized going into 2021. Plus, we'll cover what digital asset management software even is and how to choose a digital asset management system for your business.
25 Digital Asset Management Software Solutions for 2021:
- 1. monday.com
- 2. Canto
- 3. Widen Collective
- 4. Wiredrive
- 5. Softchoice
- 6. Filecamp
- 7. Swivle
- 8. Brandfolder
- 9. Adobe Experience Manager
- 10. Image Relay
- 11. Pimcore
- 12. Oomnitza
- 13. MediaBeacon
- 14. IntelligenceBank
- 15. Bynder
- 16. pCloud
- 17. Censhare
- 18. Libris Systems
- 19. Cloudinary
- 20. CoSchedule Asset Organizer
- 21. Asset Bank
- 22. HyperCMS
- 23. Amplifi.io
- 24. Extensis Portfolio
- 25. Wedia
What Is a Digital Asset Management Software Solution?
Digital asset management software lets businesses centralize their digital assets in a single place. This makes it easy for businesses to manage their media content like images, videos, and audio, as well as things like documents and spreadsheets, slide decks, and PDFs. It's essentially a digital filing cabinet for all of your digital files that make it a lot easier to store and track your files. These software tools include robust and comprehensive functionality, version control, access control rights, collaboration, and more. They're not only useful for marketing agencies and creative teams, eCommerce businesses, freelancers, and other types of businesses will benefit from digital asset management software, too.
25 Digital Asset Management Software Systems
Digital asset management software helps you organize and protect your digital assets. Choosing the right software for your business will improve your project workflow; since your digital assets are all in one place, your entire team—and contractors—will have ready access to your files. Here are the best digital asset management software tools we've found on the market today to get you started off on the right foot heading into 2021.
Cost: Free trial. Price ranges from $8–$16/user/month.
monday.com is a digital asset management software with simple, intuitive layouts. This tool lets you assign and prioritize tasks and gives you multiple views so you can see where everything is, or track several different projects using dashboards that give you a high-level understanding of each project. monday.com also integrates with several project management apps like Google Drive, Slack, Google Calendar, Trello, GitHub, Jira, Dropbox, and tons more.
Cost: Free trial. Request quote for pricing.
Canto is used by more than 2,500 businesses, including huge names like NASA, Harvard University, Ralph Lauren, and more. With Cano, you get access to filters, advanced search tools, facial recognition, custom shared libraries, branding tools, user permissions, reporting, and a lot more. Canto runs on AWS which is one of the fastest cloud systems available.
Cost: Free trial. Pricing starts at $24,900/year.
Widen Collective is another digital asset management software with big-name clients like YMCA, Citizen, and Zippo. This software works best for mid-to-large businesses. In addition to its digital asset management platform, Widen includes brand, creative, and video management solutions. You can customize your metadata and keywords, set up smart workflows to simplify the asset import process, highlight frequently used assets in spotlight searches, and so much more.
Cost: Plans start at $249/month
Wiredrive is an all-in-one digital asset management solution. You can filter your assets by category, date, multiple keywords, and specific tags. Wiredrive also makes it easy to track the life cycle of your digital assets so you can track how it's performing and what people do after viewing it. Collaborators can access assets based on the access controls set by you. This makes it easy for team members to comment, approve, edit, and share assets easily.
Cost: Pricing available through sales team.
Softchoice is a great choice for businesses looking for more than digital asset management. Softchoice has asset management for hardware, software, and SaaS assets. This solution also includes real-time reporting on hardware and software assets, quarterly reviews with a licensing specialist, lifecycle management, and more.
Cost: Free trial. Pricing ranges from $29–$89/month.
Filecamp is a cloud-based digital asset management software that will help keep your images, videos, brand guidelines, and more organized and accessible. You get unlimited users and can configure permissions however you choose. Filecamp also has built-in online proofing and commenting tools for effective collaboration.
Cost: Free trial. Price ranges from $360–$999/month.
Swivle is a digital asset management software used by companies like TopGear and Forbes. Users can share assets as well as collaborate with clients, audiences, and resellers. Swivel includes image editor features, one-click share options, and it's easy to add comments, recommendations, and approvals.
Cost: Request a quote.
Brandfolder is a digital asset management software used by everything from startups to Fortune 500 businesses. It's a delightfully feature-rich software while still maintaining simplicity and ease of use. One of the features we really love is Brand Intelligence. This feature uses machine learning and AI to find your best content, let you know who's using your assets, and how those assets are being used. Brandfolder makes it easy to create asset collections, distribute assets, and set user-specific permissions.
Cost: Request a quote.
Adobe Experience Manager includes tons of products that will help marketing teams streamline operations. You'll be able to speed up your creative process from asset creation to delivery so you can provide a better customer experience. This digital asset management software platform has a shared storage library so collaborators, reviewers, and others can access digital assets easily. And, you don't have to worry that folks will get their hands on things you don't want them to have—there are permission controls to keep that from happening.
10. Image Relay
Cost: Price ranges from $99–$750+/month
Image Relay lets users create asset profiles for specific assets, improving your file organization. You can use this digital asset management software to organize large numbers of files that are then accessible to everyone in your business.
Cost: Free version. Quote needed for paid plans.
Pimcore is an open-source digital asset management software that also includes web content management, product information management, and more. Pimcore offers a centralized media library, intuitive metadata management, customizable branding, workflow automation, and more.
Cost: Contact them for pricing.
Oomnitza is an enterprise solution for digital asset management that offers an enormous amount of control over not only digital assets but hardware, software, networks, cloud, IoT (Internet of Things), and the people who access these assets.
Cost: Free trial. Contact MediaBeacon for pricing.
MediaBeacon helps you create assets, store, organize, and find them, and distribute assets to various teams. This digital asset management software has a 3D asset view, searches by color, asset use, and reuse to make it easy to repurpose content, branded portals, and a whole lot more. MediaBeacon integrates with Sitecore, Adobe, and Brightcove.
Cost: Free trial. Request pricing from IntelligenceBank. Estimated starting price is $9,000/year.
IntelligenceBank is a digital asset management software that's great for content marketing. This software helps you create, manage, share, and distribute your digital assets. You can access the platform directly from content marketing platforms like WordPress, Adobe Creative Cloud, Drupal, and more. IntelligenceBank supports bulk uploads, version controls, comments, previews, alerts, watermarks, and a lot more.
Cost: Free trial. Contact Bynder for pricing.
Bynder is a great digital asset management software to manage brand, campaign, and product assets. This is the DMA of choice for businesses like Puma, Canon, and Spotify. Bynder offers a creative workflow that optimizes communication among those involved in the creative process. Team members can leave comments or even annotate assets. Then, comparing multiple versions of a file is easy to do. You also have the option to set up brand templates and integrate with a number of other applications.
Cost: Free trial. Pricing ranges from $47.88–$95.88/month. You also have the option to get a lifetime license for $175 or $350, depending on how much storage you need.
pCloud is encrypted cloud storage that's accessible on all devices. You can set up teams and access levels, shared folders, add comments to both files and folders, and even backup your photos from your social media platforms, among other features.
Cost: Pricing starts at $1,000/month.
Censhare makes it easy to connect with your target audience on any marketing channel. All of your content is interlinked so all of your images, videos, files, and documents are under your control. Universal Content Management simplifies the use of your digital assets to make it easier for you to create omnichannel marketing campaigns. Your digital assets can be linked to any related information like target audience, source, usage rights, or other information, so your teams can intuitively search for any content.
18. Libris Systems
Cost: Pricing starts at $3,999/year.
Libris is a digital asset management software that focuses on metadata. They've partnered with Third Light to create a DMA with drag-and-drop features and iOS tablet optimizations. Libris lets you securely share and manage your digital content, bringing everything together for convenient access.
Cost: Free plan. Paid plans range from $89–$224/month.
Cloudinary, like many of the digital asset management software systems on our list, has a list of big-name customers like Whole Foods, Peloton, Lyft, and Sony. But Cloudinary also has plans for individual users, small businesses, and developers. With Cloudinary, you can store files, manipulate and optimize images, collaborate with others, integrate with other platforms, and more.
Cost: CoSchedule's Asset Organizer is part of its Marketing Suite. Contact CoSchedule for pricing. Estimates put pricing between $50–$200/month.
CoSchedule's Asset Organizer is an easy-to-use platform that lets marketing teams manage all their digital assets in a centralized location. You can add tags and labels to keep your files organized. The Asset Organizer also has a built-in control feature that lets you update existing resources and track the changes. If you need to, you can always replace outdated content with the revised versions.
21. Asset Bank
Cost: Price ranges from $585–$2175/month.
Asset Bank is a web-based digital asset management software that includes bulk uploading, duplicate detection, advanced download, and multiple lightboxes. Users can customize existing files, changing formats, and modifying quality. Asset Bank also has a built-in content management system that helps improve workflows.
Cost: Pricing starts at $21/month
HyperCMS is both a digital asset management software and content management system. It's an open-source product that you can use to store and maintain your digital assets. You'll be able to access HyperCMS from anywhere and is supported by mobile devices and tablets. HyperCMS integrates with social media and makes it easy to share large files.
Cost: Request pricing from Amplifi.io. Estimates put pricing around $12,000/year.
Amplifi.io is a cloud-based digital asset management software that helps you predict ROI, create content strategies, and deliver content easily. The tool offers a centralized asset hub with automatic indexing and grouping as well as 3rd-party integration with Google Analytics, Google Drive, Magento, and a lot more.
Cost: Free trial. Contact Extensis Portfolio for pricing.
Extensis Portfolio is both a digital asset management software and brand asset management tool. It offers a single place for your images, videos, audio files, and more. This tool helps you manage content across projects, brands, and clients, making it a great choice for content creators. Extensis Portfolio includes automatic keyword tagging, powerful search tools, automated workflows, drag-and-drop files, and a lot more.
Cost: Free trial. Contact Wedia for pricing. Estimates put pricing around $7,000/year.
Wedia offers a digital asset management software that's great for mid-to-large businesses. It has a centralized asset library to help you store and access your content easily. You can also set up access rights, version control, and traceability. Wedia has indexing and an advanced search feature and uses machine learning to automate keywords for newly-uploaded files.