A former Citi and JPMorgan banker joins a two-deal-old holding company betting that...
Influencer Marketing News and Resources
Influencer Marketing Hub offers you all the latest Influencer Marketing news, tools and resources to enable influencers, agencies and platforms to connect and harness the power of Marketing under the Influence.
LATEST
Why Influencer Marketing Measurement Needs a New Framework
Over the past few weeks, I've seen renewed conversation about measurement in the creator...
What Enterprise Brands Can Learn From the World’s...
Why do we want certain things so badly? Why are some brands irresistible — while...
Why Buyer Confidence Matters More Than Reach
Marketing teams often evaluate creator campaigns through metrics such as impressions...
How MyyShop Opens Efficient Monetization Paths for Female...
The creator economy has opened new opportunities for women to build audiences, share...
How to Launch a Creator Affiliate Program That Actually Drives...
For ecommerce brands, affiliate marketing is no longer just a coupon code channel. It is...
More Articles
Linqia Wants Creator Content to Influence AI Search Results
For years, brands treated influencer content primarily as a social media asset. A...
Linqia Wants to Turn Influencer Comments Into Conversion...
For years, influencer marketing campaigns were largely measured by reach, impressions...
PR Email for Influencers: Templates That Actually Get Brand...
Getting ignored by brands is one of the most frustrating parts of being a smaller...
7 Retention Marketing Strategies Every DTC Brand Should Be...
Every week, I talk to DTC brands that are sitting on a revenue problem they don't know...
How to Find and Contact Influencers Directly in 2026 (Without...
By the end of 2026 the influencer marketing industry is set to exceed $40 billion. But a...
Is MrBeast Building a Creator Media Network?
For years, influencer marketing platforms have focused on helping brands manage creator...
Top AI Tools for Creator Discovery
AI creator discovery tools are changing how brands find influencers across TikTok...
How International Delight & Linqia Tapped Comic Creators to...
This case study features Linqia’s first-hand account of how International Delight...
The Summer of 1999: How Instacart & Linqia Unlocked...
This is a collaborative case study between Influencer Marketing Hub and Linqia, breaking...