Top 22 eCommerce SEO Agencies for 2024

Their expertise is also recognized by the likes of Google. They’re a Google Premier Partner, a title bestowed only on the top 3% of participating agencies in a given country.

When it comes to SEO, they take a holistic approach. This way, all opportunities are capitalized on. This includes on-page strategies like keyword research and optimizing meta descriptions, technical aspects like URL structure and security, as well as off-page methods like link building.   

As for the type of results you can expect, they’ve helped eCommerce sites increase their total site traffic by as much as 833% as was the case for Outdoor Gear. To put this high number into perspective, it’s important to note that the company had no online presence. That said, this only proves the type of challenges that SmartSites can handle. 

Outdoor Gear’s partnership with SmartSite was more than just a quick project to boost rankings. It required the ability to create a high-level strategy while not losing sight of seemingly small details like ensuring the logo communicates the brand’s values. 

It also meant building an eCommerce website from scratch using the Zen Cart platform. While Zen Cart is mobile-ready and offers great SEO capabilities helping businesses to rank well, you need more than a solid platform. The SmartSites team still had to show off their other skills like link building to direct traffic.  

Another challenge that SmartSites had to tackle was product entry. Outdoor Gear has over 1,000 products. For SmartSites, it wasn’t just a matter of quickly adding all the products. They included advanced filtering options and created product videos to improve navigation and the overall user experience. 

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To implement a project of this magnitude successfully, you need a strong leadership team and that’s what you get with SmartSites. Their leadership are also regarded as thought leaders in their field. Co-founder Alex Melen was one of the speakers at DigiMarCon Las Vegas which took place in October 2024. His brother and fellow co-founder, Mike Melen, happened to be a speaker at the 2024 State of Search digital marketing conference which took place the same weekend.   

At these two conferences, both brothers spoke about how you can leverage Generative AI for SEO and other digital marketing strategies, further underscoring their agency’s effort to stay up to speed with industry developments.

As SEO is a continuous process, their team will also offer ongoing support and maintenance. This means that you can rest assured knowing that your website will continue to deliver optimal performance. 

Their SEO services include:

• Keyword research
• Backlinks
• Technical audits
• Ongoing support and maintenance

With their growth-driven advertising, a leading eCommerce brand like Dollar Shave Club ranked second in men’s shaving and grooming sets. Even more impressive is the first-place ranking it generated for True Citrus in the fruit juice beverages and powdered soft drink mixes categories. 

While SEO is one of their key focus areas, they create and implement holistic marketing plans. Their holistic strategies mean that they keep the bigger picture in mind, but to amplify results they zoom in on what works. They follow something to the Pareto Principle by using an 80/20 split. In their case, they focus on the 20% that creates 80% of the revenue.

Using their Market Velocity Action Plan (MVAP) process, they involve multiple digital channels and diverse tactics to match various marketplaces (like Amazon). It’s their specialized skills in Amazon marketing that make them especially beneficial for eCommerce brands.

One of the unique challenges of eCommerce SEO is to adapt to seasonal changes. For Fairybell which sells LED Christmas trees and a collection of lights, the holiday season is even more critical. With Nuanced Media as their marketing partner, they could tap the potential of their high-demand product during such a high season. 

The issue that prevented Fairybell from maximizing opportunities and driving revenue growth before was that their ads focused on products with low search volume. This problem was the ideal situation for Nuanced Media to apply their approach of concentrating more resources on what works.

Using keyword and target audience analysis, they uncovered the best-performing products and reallocated more ad spend to these items. Then, it’s only a matter of continuously making strategic optimizations. The next holiday season, Fairybell’s revenue was up by 238%.

• Competitive analysis
• Studying the current website
• On-page and off-page optimization
• Tracking and measuring results

Moburst starts with building a strong SEO foundation for their clients, followed by creating SEO-friendly content that engages users and can be easily accessed by search engine bots. Moburst also works on technical SEO, as well as driving more relevant traffic to the website. All in all, a comprehensive approach to eCommerce SEO.

There are hundreds of online reviews that specifically praise their communicative approach and great project management. This is supported by the fact that they include regular Google Analytics reports and a monthly video summary. 

Depending on your needs, communication can also be ramped up, more proof of their client commitment. For example, a Mexican shoe store, opted for weekly 15-minute meetings and quarterly meetings with the strategists as this approach would suit the client’s personality better. 

Not only do they know how to grow their clients’ eCommerce businesses, but also their own agency. They’re one of only 1.5% of companies that have made the Inc. 5000 list of the fastest-growing companies in America for seven consecutive years. Plus, their Google Premier Partner status means that they’re also in the top 3% of companies in terms of Google Ads expertise.

They split their services into ad creative, Facebook ad buying, Google ad buying, YouTube ad buying, Pinterest ad buying, and email & SMS marketing. Evestar wants its content and ads to stand out on all the platforms it operates, so it consistently applies good SEO practices.

As a creative advertising agency specializing in eCommerce, they are committed to helping your brand unlock its ultimate potential. Evestar offers everything from ad campaigns to landing pages, email marketing, and more, giving you access to both a creative and digital team who understand how to create and distribute your brand’s story effectively and profitably.

• Google SEO solutions
• Google Maps services
• Local SEO
• Link building
• Mobile app store optimization
• Content marketing

One of the benefits of working with them is that they provide a rolling monthly engagement. So, if you do not see the results that you want, you are free to end your contract (but considering that they boast a satisfaction rate of 96% that is unlikely to happen). Some of the brands that they have worked with include Subway, Adventure Safari and Papa Johns.

Similarly to Delante, they also follow a four-step process. The four different stages of their process are discovery, goal setting, strategizing, and implementation. Though, unlike many of the other SEO agencies mentioned in our list, they are a globally remote team that is connected via cloud technology and, of course, their passion for SEO. Among their team of 21, they boast more than 20 years of SEO experience. In fact, in 2020, they were voted by SME News as the Best SEO Agency.

As part of their recent SEO campaign work, they have worked with clients like Go Fan Yourself, Diamond Solutions, Inc., FireKing, Glue Machinery Corporation, RedRidge, BluePay, and PVC Fittings Online. For example, PVC Fittings Online, adopted a phased approach to boost rankings and traffic. They started by optimizing the existing product page before they shifted their attention to making extensive on-site improvements. 

With regards to search engine optimization specifically, they have helped clients from a wide range of industries to modify their websites and search content to improve the results they get from organic searches. They will begin by auditing your site before they share recommendations for how you can boost your social presence. 

Volume Nine considers SEO marketing vital for digital success. They specialize in ensuring potential customers see your brand first in the search results. They put their extensive SEO knowledge and experience to work for you to create a custom, actionable SEO strategy. It’s more than being everywhere all the time; it’s knowing how to be seen in the top results at precisely the right time when customers need you.

SEO specialties include:

• SEO Audit – diving deep into how search engines and site visitors interact with your business’s site
• Technical SEO – evaluating SEO elements across five major areas: site crawling, site indexing, site structure, site speed, and site management
• SEO Launch Support – evaluating a website relaunch to ensure you’re adhering to SEO best practices for optimal results down the road
• Content Optimization – focusing on how both users and search engines interact with content
• Local SEO (GMB) – Google My Business optimization and management

Their team of SEO experts will first complete a thorough site audit and analyze your site’s individual pages. Using these insights and an in-depth competitor analysis, they’ll craft a detailed, customized SEO plan as to what will be the best way to optimize your site structure and hierarchy. 

They understand how important it is for ecommerce companies to have strong SEO strategies in place, and their team of experts has experience needed to maximize clients’ online visibility.

As content also has a critical role to play in your website’s reach, they can also create a content marketing strategy that’s founded on keyword and competitor research. Their SEO writing will help you to attract high-quality, organic traffic, links, and positive brand mentions.