In an eCommerce era, influencers are key to driving more traffic and sales to online stores. Consumers are looking for authentic brand experiences. As such, they look to influencers to discover products, get recommendations, and evaluate a product. With the upward trajectory of short-term and user-generated content, almost 70% of marketers plan to increase their influencer marketing budget over the next 12 months.
However, it can be challenging to get into influencer marketing when you’re only starting out. On top of looking for influencers that can best represent your brand, you also need to foster a relationship with them. That means communicating with them and managing their content, tracking their performance, and planning for future campaigns.
Luckily for you, there are several influencer marketing solutions that can match you to the perfect brand ambassador. These 10 Shopify influencer marketing platforms will not only draw more traffic to your eCommerce store but also increase your revenue.
Top 10 Shopify Influencer Marketing Integrations to Increase Conversions:
The world’s first creator management platform, GRIN integrates your creator management workflow with your Shopify store. This helps you manage your relationship with your influencers, find quality partnerships faster, and get notified when posts about your brand go live. With GRIN’s full commerce integration, you can manage your end-to-end influencer marketing in one place. For one, it continuously syncs your product stock, which keeps your affiliates updated on your available items. Send your products to creators and track your performance on a single dashboard. GRIN also hands over order fulfillment to Shopify, which takes shipping logistics off your plate. In addition to keeping track of each creator’s order, GRIN also lets you create custom discount codes. Its Reporting Dashboard helps you quantify the success of your codes and affiliate links. In turn, GRIN allows your creators to make collections and choose a product that they want to promote. Key Features: Content Amplification, Search/Discovery, Influencer Lifecycle Management, Influencer Relationship Management, Content Review, Content Library, Campaign Management, Campaign Reporting, Influencer Analysis, Audience Analysis, E-commerce Tools, Product/Gifting Tools, Forms and Compliance, Channels: Facebook, Instagram, TikTok, Twitter, Twitch, YouTube Upfluence is a comprehensive affiliate and influencer marketing platform. It helps brands find influencers who fit well with the goals. Moreover, it taps loyal customers with huge social media followings to become affiliates and brand ambassadors. Not only can you manage them in one platform but also follow them at every stage of the collaborative process. Whether you’re generating individual affiliate links or building custom workflows, Upfluence’s automated campaign management allows you to streamline your content creation and cut your time spent on repetitive tasks. You can also simplify payments with payment status tracking. Or you can track sales and measure ROI with the platform’s advanced analytics. Finally, Upfluence allows you to integrate your marketing stack. You can connect to eCommerce and content management platforms like Shopify. You can generate personalized coupons and promotion codes for affiliates, as well as track sales for individual campaigns. You can also find potential influencers in your existing customer base and build a partnership to generate more authentic content. Key Features: Influencer Search & Discovery, Relationship Management, Campaign Management, Third Party Analytics, Automated Recruiting, Influencer Lifecycle Management, Team Collaboration Tools, Content Review, Campaign Reporting, Audience Analysis, E-commerce Tools, Product/Gifting Tools, Payment Processing, Social Listening, Affiliate Management, Affiliate Campaigns, Channels: Instagram, Youtube, Facebook, Twitch, Tiktok, Twitter, Pinterest, Blogs Founded in 2012, Klear has a mission to promote authentic marketing. As such, it helps brands start and run influencer marketing campaigns from start to finish. This all-in-one influencer marketing and public relations platform has 27,000 customers in over 120 countries. With Klear, you can manage all your influencer collaborations flawlessly and create data-driven influencer marketing strategies. Its smart discovery tool lets you find influencers by category and location. Additionally, it lets you filter influencers by goal, tier, niche, demographic, and social platform. Moreover, Klear’s reporting tool automatically collates and analyzes your campaign content. Klear’s integrated collaboration platform lets you communicate seamlessly with influencers, from sending campaign briefs and signing contracts to processing payments. Your affiliates can also activate a coupon code that automatically tracks conversion reporting. You can even easily identify your loyal customers and turn them into brand ambassadors. Furthermore, Klear’s automated gifting campaign saves you hours of manual work. From selecting products for influencers to creating orders and tracking shipment status, the platform will take care of everything. Key Features: Search/Discovery, Automated Recruiting, Influencer Relationship Management, Influencer Marketplace, Content Review, Content Library, Campaign Management, Campaign Reporting, Influencer Analysis, Audience Analysis, E-commerce Tools, Product/Gifting Tools, Forms and Compliance, Fake Follower/Fraud Detection, Payment Processing, Social Listening, Competitor Research, Visual Discovery, Channels: Instagram, YouTube, TikTok An end-to-end influencer marketing campaign, Affable streamlines your influencer management campaigns. It houses over 6 million influencers across five social channels. Moreover, it’s trusted by more than 120 leading global brands. Affable helps you manage a large database of influencers, as well as plan, strategize, and execute informed decisions about your marketing campaign. Affable lets you find relevant influencers for your campaign strategy. You can choose from 20 advanced filters and weed out your competition’s brand ambassadors. You can also track and manage your influencers and store all your conversations in one place. Affable’s dashboard also allows you to track your campaign content in real-time, create custom reports, and analyze social media sentiments. Furthermore, Affable lets you integrate with Shopify for product seeding. You can distribute and monitor affiliate codes and links in large volumes, as well as track sales and conversions without switching platforms. Make direct payments and commissions to influencers on the platform. Affable has a free plan for one active campaign. Key Features: Search/Discovery, Influencer Relationship Management, Content Library, Campaign Management, Campaign Reporting, Influencer Analysis, Audience Analysis, Social Listening, Competitor Research, Channels: Instagram, Facebook, YouTube, TikTok IMAI is an all-in-one end-to-end influencer campaign management and automation platform with over ten years of experience. It helps brands discover, vet, and collaborate with potential affiliates. IMAI’s goal is to help you find the perfect influencer, manage and automate your campaign, and create a transparent ecosystem between you and your affiliates. IMAI offers access to the demographic and psychographic information of 260 million influencers, as well as sophisticated analytics and data to help you meet your marketing goals. It currently has 2,500 customers. IMAI claims to be the only platform that offers four interfaces for every aspect of influencer marketing management. Its agency customer relationship management and influencer relationship management lets you build and manage your influencer database and campaigns from a single location. On the other hand, clients get an exclusive dashboard and their own personal login details. Its integrations with eCommerce platforms like Shopify help you keep track of your influencers and their performance. You can monitor their clicks and sales, predict campaign metrics, set up campaign requirements, and track statistics in real time. Influencers can also download the Influencer APP so that they can stay connected on the go. Key Features: Influencer Marketplace, Search/Discovery, Influencer Relationship Management, Team Collaboration Tools, Content Review, Campaign Management, Campaign Reporting, Influencer Analysis, Audience Analysis, White Label Reporting, Fake Follower/Fraud Detection, Payment Processing, Social Listening, Client Relationship Management, Channels: Instagram, YouTube, TikTok, Twitch, Twitter Founded in 2016, Brandbassador is trusted by over 250 eCommerce brands. This influencer marketing platform lets you work with as many influencers as you want. Its creator management experience lets creators track their performance, earn commissions, and submit user-generated content from their phones. Its professionally managed services also extend to eCommerce brands that lack in-house resources for managing their ambassador program. Brandbassador seamlessly integrates with Shopify or Shopify Plus. You can get comprehensive insights into the marketing efforts of your affiliates. You can also maximize conversions and incentivize sales with custom discount codes. Ambassadors can get their unique tracking link to collect data about their campaign. You can even see your top-selling ambassadors and reward them with freebies. With Brandbassador’s integration with Shopify, you can access a full suite of automation features. Through its gamified approach to word-of-the-mouth marketing, brands complete marketing tasks to level up and earn exciting rewards. With Brandbassador’s Shopify integrations, brand ambassadors can also earn a commission from the first subscription-based product purchase. Key Features: Search/Discovery, Automated Recruiting, Content Library, Campaign Management, Campaign Reporting, E-commerce Tools, Product/Gifting Tools, Payment Processing, Founded in 2014, CreatorIQ is a global influencer marketing software. It has over 20 million creators on its database. Its range of influencer marketing tools caters to different brands and industry types and sizes. You can grow and manage your influencer journey, as well as scale your program with integrations and customizations. CreatorIQ’s Discovery engine not only helps you identify the ideal creator for your brand but also puts together potential strategies based on historical performance data. Your affiliates can also get unique coupon codes and affiliate links. With this, you can monitor conversions and track the impact of your eCommerce campaigns. You can also generate custom reports on your performance. CreatorIQ’s affiliate and eCommerce integrations help you optimize your influencer marketing campaigns by developing a high-impact strategy to grow your revenue. Aside from seamlessly integrating your influencer marketing campaign, CreatorIQ also helps provides an opportunity for creators to market products and get paid with a commission fee structure. Key Features: Search/Discovery, Automated Recruiting, Influencer Relationship Management, Content Review, Campaign Management, Campaign Reporting, Influencer Analysis, Audience Analysis, E-commerce Tools, Product/Gifting Tools, Forms and Compliance, Fake Follower/Fraud Detection, Payment Processing, Channels: Facebook, Instagram, Twitter, YouTube, Pinterest, Twitch, Blogs As a global influencer marketing software, Traackr is the only system of record for influencer marketing. It has over 6 million influencer profiles and the largest data set for influencer discovery, content tracking, and reporting. Traackr helps you gain a complete view of your influencer marketing program. You can also strategize at every level, from benchmarking to investment optimization. Traackr offers a data-driven workflow for eCommerce and affiliate platforms. It works with all direct-to-consumer sites. By filtering your preferred criteria, you can discover high-performing influencers across all major social media networks. You can get a predictive performance insight and manage your influencer campaigns across tiers. You can even create and share tracking links with your partners. Moreover, Traackr lets you access your performance reports, as well as track sales and engagement for each influencer campaign. You can directly pay your partners on the platform itself. There are various commission structures and attribution models for you to choose from. Key Features: Search/Discovery, Influencer Relationship Management, Team Collaboration Tools, Campaign Management, Campaign Reporting, Influencer Analysis, Audience Analysis, Product/Gifting Tools, Forms and Compliance, Fake Follower/Fraud Detection, Competitor Research, Channels: Facebook, Twitter, Instagram, YouTube, Pinterest, Tumblr, Blogs Aspire is perfect for eCommerce brands that are quickly growing. You can discover creators on autopilot, create and promote a campaign around anyone with influence, as well as run influencer campaigns based on performance. Aspire’s Shopify integration includes landing pages to pique your audience’s interest. With Influencer Discovery, you can search for millions of creators, ambassadors, and customers. Moreover, you can gather buyer data, automatically ship and track products, learn more about your customer’s social media engagement, and sync updates to your Shopify store. Integrating your store into the platform is as easy as connecting it through Shopify log-in. Aspire ships to influencers the products that they want, which lessens your manual tasks. You can also bulk create unique promo codes for Shopify in just a few clicks and without ever leaving the influencer marketing platform. Aspire’s sales tracking dashboard will also give you more insight into influencer relationships. Key Features: Search/Discovery, Influencer Relationship Management, Influencer Marketplace, Team Collaboration Tools, Content Review, Content Library, Campaign Management, Campaign Reporting, E-commerce Tools, Product/Gifting Tools, Forms and Compliance, Payment Processing, Social Listening, Competitor Research, Visual Discovery, Influencer Content Amplification, Channels: Instagram, YouTube, Facebook, Twitter, Pinterest, Blogs An affiliate marketing and partnership management platform, Impact.com is trusted by over 1,000 enterprises and can help you deliver more than 25% of enterprise revenue. It supports any type of partnership, from affiliates and ambassadors to business-to-business partners. As a merchant, you can engage and interact with your partners, as well as protect and monitor your program. Impact.com’s partnership automation lets you scale any type of partnership. Discover and recruit new global partners with automated nurture campaigns. You can also manage your onboarding, from contracting to negotiation. You can even track the traffic that partners generate across any device. Impact.com’s Shopify integration simplifies your seedling campaigns and automates promo code sharing with influencers. Moreover, its content library lets you access and repurpose all content that your influencers have created for you. You can also access social listening tools to enhance your future campaigns. Key Features: Influencer Content Amplification, Search/Discovery, Automated Recruiting, Influencer Relationship Management, Influencer Marketplace, Team Collaboration Tools, Content Review, Content Library, Campaign Management, Campaign Reporting, Influencer Analysis, E-commerce Tools, Product/Gifting Tools, Forms and Compliance, Payment Processing, 1. Grin
2. Upfluence
3. Klear
4. Affable.ai
5. IMAI
6. Brandbassador
7. CreatorIQ
8. Traackr
9. Aspire (formerly AspireIQ)
10. impact.com
