Top PR Agencies in The World in 2025

NinjaPromo is a full-service digital marketing agency that also includes PR and outreach in its list of services. Their PR services are catered to the fintech, B2B, and crypto industries. As they have offices in multiple regions across the world, they’re a great agency to partner with to help with international PR. Plus, they keep themselves updated with the happenings in the crypto and B2B world by attending industry events and taking part in professional development programs.

View this post on Instagram

 

A post shared by NinjaPromo (@ninja.promo)

The agency’s experts can create PR campaigns for any use case, including maintaining a solid brand image, fixing your negative reputation, or establishing yourself as an authority in your industry. Being a B2B PR agency, NinjaPromo knows the importance of building relationships with the media and other industry influencers.

That’s why they begin their process with a comprehensive audit to gauge your brand’s current perception. From there, they create a data-driven roadmap to execute your PR strategy. More importantly, they monitor your brand’s public sentiments and publications to adjust your strategy accordingly.

Not only do they have an extensive media connections network, but they also bring loads of experience to the table. Most of their PR team first worked in the media industry, making them a great choice if you want to generate media exposure. Considering that credibility is key if you operate in crypto, fintech, or B2B, you’ll want to entrust your public image to an agency like NinjaPromo that actually knows the market.

NinjaPromo Client Success

As a B2B and financial tech PR agency, NinjaPromo has handled many high-profile clients in the commercial real estate, web3, and fintech space. One of them is Swinca, a crypto investment fund for the real estate industry.

View this post on Instagram

 

A post shared by Swinca Coin (@swincacoin)

The issue with Swinca was that before it was to be launched as a coin, it required exposure to get picked up by exchanges and investors. However, the project did not have any digital media surrounding it. There was also little to no brand recognition.

Swinca reached out to NinjaPromo and gave them just a week to create a PR plan that would not only attract multinational investors but also build brand recognition.

Strategic Approach

NinjaPromo took this approach to deliver results for Swinca:

• Created a comprehensive PR strategy for the project to boost its brand recognition
• Engaged international media from 6 countries
• Wrote a couple of press releases in just 2 days and created different variants to be used for media outlets
• Translated the press releases into the languages of the 6 selected countries
• Published the press releases in 20 top media channels in just 5 days

With this PR approach, NinjaPromo was able to reach 1,150,000+ potential investors and 6 international markets. 

The agency caters to brands from a wide range of industries, including martech, B2B, food and beverage, fintech, retail, technology, and climate tech. In fact, CVM has a dedicated climate technology division that supports climate-tech companies in making a place for themselves in the market. 

View this post on Instagram

 

A post shared by Channel V Media (@channelvmedia)

Their services include press releases, media relations, newsjacking, funding announcements, and thought leadership. Plus, they share PR tips for brands on social media. 

View this post on Instagram

 

A post shared by Channel V Media (@channelvmedia)

According to the agency’s clients, CVM is quick to understand the customers and technology of their business. The agency immerses itself into the client’s world and becomes their extension. Besides being consistent, the agency also has a high success rate with getting clients published in leading publications.

Channel V Media Client Success

As one of the top global marketing agencies, Channel V Media has helped many brands establish their presence from scratch in an entirely new market. The agency did that for Meatless Farm, a UK plant-based meat company, too.

Even though the client was a household name in their home country, they didn’t have a presence in the US. So, they partnered with CVM to change that. At the time of Meatless Farm’s launch in the US, there were two large competitors in the market, namely Impossible Foods and Beyond Meat.

So, CVM had to come up with a strategy that would make Meatless Farm stand out from the competition. The agency used its client’s contract with Whole Foods Market as the grounds for their newsjacking strategy. They wanted to make the brand known to potential future partners (such as grocery retailers) and the general public.

Strategic Approach

Here’s how CVM managed to make Meatless Farm a huge name in the US:

• Arranged 1:1 interviews between the company’s founder and US publications like Bloomberg
• Positioned the brand as a tried and tested plant-based meat company by highlighting its already established presence in the UK
• Highlighted the brand’s family friendliness rather than taking the tech marvel angle that Impossible Foods and Beyond Meat were using to position themselves
• Created over 135 pieces of press coverage in 6 months
• Differentiated the brand from its competitors by highlighting its products’ taste profile
• Used media outlets such as Cheddar to get consumer feedback
• Created BBQ-inspired Labor Day kits and sent them to over 100 influencers and media contacts, including The TODAY Show, VICE, Cheddar, and The Rachael Ray Show

All these tactics helped increase in-store demand for Meatless Farm’s products at Whole Foods Market stores. Plus, the brand was named as a reason for a drop in Beyond Meat’s stock price following the entry of Meatless Farm into the US market.

BPM-PR (short for Beautiful Planning Marketing & PR) is an international, full-service PR firm. In 2021, they were identified by Forbes as one of the best public relations agencies in America. While they’re headquartered in New York City, their clients come from all over the globe. Not only do they work with both domestic as well as international businesses, but they also work with clients across all industries.

Some of the industries the agency serves are arts and culture, consumer products, technology, wellness, lifestyle, and fashion. BPM-PR is also one of the best beauty PR agencies, with a specific division designated for beauty clients.

They describe themselves as a results-driven team that works to get their clients media placements within print magazines and online news resources. Thanks to their strong media connections, this top PR agency has helped their clients to create significant media buzz around their brand, offering, and events, both locally as well as globally. The New York Times, The Wall Street Journal, and Entrepreneur are just a few examples of the leading publications where their clients get featured on a regular basis.

This media buzz has resulted in the agency’s clients getting increased brand recognition and credibility, leading to higher sales and revenue. For example, Soaak Technologies, one of BPM-PR’s clients, struck a $1.1 million deal with the US Air Force after being featured in several major publications through the agency’s efforts.

If media buzz is not what you’re after but rather need to manage your reputation in light of a crisis, they also offer crisis PR services. Their team can quickly put together and implement a crisis PR management plan to deal with negative publicity.

BPM-PR believes in the potential of robust reporting. That’s why the agency gives its clients full access to their daily work and tasks completed. They also hold bi-weekly calls to ensure their clients are kept informed and involved in the PR strategies for their brand. Clients also get media placement round-up reports regularly.

Each project on the agency’s roster gets individualized attention from an Account Executive. These experts employ the utmost creativity in media angles and events to portray the best of your brand to the public. You can see all their creative client media placements on their LinkedIn account. 

BPM-PR Client Success

Bellabeat, a Silicon Valley unicorn, builds wellness products for women. So, naturally, when they wanted to release their Ivy Smart Bracelet, they looked for women-owned PR firms, and this is how they found BPM-PR.

Bellabeat wanted the agency to create a stronger positioning for their Ivy Smart Bracelet since their mobile app had been under a negative light due to some previous placements. So, the agency created a plan to garner strong media for Bellabeat while giving them time to make the required changes in their app.

Strategic Approach

BPM-PR took a two-pronged approach to Bellabeat’s PR strategy. On the one hand, the agency highlighted the device’s features, and on the other, it engaged female healthcare experts to support the brand. Here’s how that worked:

• Positioned the smart bracelet as a statement jewelry piece that also tracked female health status from fertility planning to menopause
• Used this angle to create media around the brand’s offering in fashion, lifestyle, and beauty segments in online news and TV
• Ran guest articles and executive news spotlights from industry experts to showcase the brand’s credibility
• Offered the Ivy Smart Bracelet as a solution in response to all national news around women’s health, such as the overturning of Roe vs. Wade
• Submitted the Ivy Smart Bracelet for several awards, resulting in it winning the TIME Best Invention of 2022 for Wellness
• Got Bellabeaty involved in over 20 strategic partnerships
• Secured national and international press for the clients, offering in publications like TIME, The Verge, TODAY, Oprah Daily, CBS News, and more

BPM-PR’s efforts made the Ivy Smart Bracelet one of the most sought-after female health tracking devices in the market, and it also helped Bellabeat reposition itself as a company that prioritizes women’s health.

Interviewed® AI is an exclusive, AI-driven platform that identifies and pitches media opportunities in real-time, with a pitch conversion rate of 300-400%. The platform allows them to scout competitors for brand-relevant content and trends. These capabilities position them uniquely to secure higher volumes of top-tier press coverage than any other firm. 

With a team of seasoned PR professionals and former journalists who have worked with the most prestigious publications worldwide, Interdependence excels at crafting and amplifying brand narratives that drive awareness, build credibility, and deliver measurable ROI.

Their comprehensive public relations services cover everything from strategic PR planning and crisis management to thought leadership and media training. Interdependence supports brands at every stage of their growth, ensuring their stories reach the right audiences across sectors. 

By integrating modern AI technology with proven PR methodologies, they deliver scalable, targeted, and efficient campaigns that not only enhance reputations but also translate visibility into tangible revenue.

Interdependence Client Success

Interdependence collaborated with a leading information security firm based in Chicago, renowned for safeguarding sensitive data for over 8,000 institutions in the healthcare and financial sectors. The client sought to increase brand awareness, position its founder as a thought leader in information security, and expand its reach to new industries beyond its established sectors.

Strategic Approach

The Interdependence team developed a comprehensive PR strategy to elevate the client’s profile and position its CEO as a trusted expert in information security. Leveraging their vast network of media relationships, they secured high-value placements in influential outlets such as The Wall Street Journal, ABC News, U.S. News and World Report, and Bloomberg. Weekly interviews with prominent media outlets showcased the client’s expertise and reinforced its leadership position in the industry.

The campaign achieved remarkable success, resulting in 40 media placements and a monthly ROI of over 325%. These efforts not only expanded the client’s reach across diverse industries but also significantly increased brand valuation. The founder’s enhanced visibility as a thought leader further cemented the company’s reputation as one of the world’s premier security providers.

With an extensive suite of PR services designed specifically for the gaming industry, Cloutboost has established a solid reputation for elevating game visibility and fostering meaningful conversations around brands. Their approach encompasses crafting compelling game messaging, conducting thorough market analysis, distributing press releases and press kits, and providing meticulous copywriting, editing, and data-focused reporting.

Another notable thing about Cloutboost is that the agency doesn’t limit itself to a single platform. They are familiar with a wide range of platforms, from Terminals to Keymailer, that aid in-game promotion. When required, the agency also partners its clients with relevant Twitch and YouTube influencers to take their game’s visibility to the next level (pun intended).

Cloudtoost Client Success

Rovio, the world-famous mobile gaming company behind Angry Birds, came to Cloutboost when they wanted to create a name for themselves in the mid-core RPG genre. Their new hero-based RPG release, Darkfire Heroes, needed a launch that could meet the high expectations of their loyal fan base while also breaking into new markets.

The campaign had two goals: to increase awareness plus game installs and to build a strong community around the game before its launch.

Strategic Approach

Here’s how Cloutboost met these goals:

• Partnered with 5 mid-tier influencers who already had a reputation for playing mobile RPG games
• Got the influencers to generate hype around the game
• Incentivized players by introducing the “NewPlayer Welcome Bonus” through these influencers
• Integrated game-related ad reads for 60 to 90 seconds in YouTube videos

Cloutboost’s campaign helped Rovio reach over 10 million people and generate a 98% positive sentiment. That’s just what a brand needs when honing its PR for an upcoming product launch or release. The positive sentiment ultimately resulted in a 6% engagement rate for the company.

Golin has been around for more than six decades. They see themselves as a progressive public relations agency making a difference in a time where attention is hardest to attract and hold. Their progressive nature is driven by data that influences the customer journey, a critical component in today’s evolving marketing world.

The agency takes a “fix it before it breaks” approach to public relations. This approach stems from the founder’s experience with the downfall of his father’s movie theater business because of his resistance to selling popcorn. Based on this philosophy, Golin has built a reputation for being ahead of the curve and anticipating potential issues rather than just reacting to them.

View this post on Instagram

 

A post shared by Golin (@golin.global)

Their services include content creation & production, content discovery & amplification, crisis management, data & analytics, employee engagement, inclusion & lgbtq+ strategy, influencer marketing, media relations & training, public affairs, social media, social purpose, and UX/UI design.

Golin Client Success

In its long history of public relations work, Golin has had numerous successful campaigns for their clients. One notable campaign was for Crayola, the popular arts and crafts brand.

Most people already knew Crayola for their iconic crayons, but there was always talk about limited color options for drawing or coloring in skin tones. Crayola wanted to normalize diversity and inclusivity, and Golin helped them achieve this through their “Colors of the World” campaign.

Proud to partner with @Crayola on the launch of Colors of the World crayons, designed to increase skin tone inclusion so children can accurately color themselves into the world. #client #goallin https://t.co/k7xb2EOhRQ

— Golin (@GolinGlobal) July 30, 2020

Strategic Approach

Golin realized that the target audience for the campaign was not just children but also parents who were seeking more inclusive and diverse representation in their children’s toys and activities. However, the campaign still had to be simple enough for children to understand and be excited about. Here’s what Golin did subtly yet effectively:

• Created 24 new crayons to represent more than 40 skin tones
• Got Crayola featured on TV shows and other publications
• Used print and digital advertisements to reach a wider audience

The simplicity of Golin’s campaign made it a success, generating 2.1 billion impressions and getting over 866 placements.

CSG strategists combine deep industry expertise, influencer relationships, data-driven insights, and access to a team of digital specialists and a full-service creative team to deliver communications and marketing strategies that are unique to each of their client’s brand attributes and opportunities.

From content marketing and public relations strategy to brand articulation, crisis communications, and social media, CSG tells authentic stories that find audiences where they are and transform them into customers and brand champions.

Notable Clients: Some of CSG’s best-known clients include NASA, Thomas and Friends, Bill and Melinda Gates Foundation, Logitech, Cochlear, and MGMA.

BCW is a giant global full-service communications agency. This leading international public relations agency was formed from the merger of Burson-Marsteller and Cohn & Wolfe. It is part of WPP, a British multinational advertising, and public relations company, and the world’s largest advertising company. The merger brought together the corporate and public affairs, crisis and issues management expertise of Burson-Marsteller, and the digital and creative, consumer, and healthcare strengths of Cohn & Wolfe.

BCW is truly global with offices across North America, Latin America, Europe, Middle East, Africa, and the Asia-Pacific. Its stated areas of expertise are also colossal, covering nearly every sector imaginable.

BCW aims to build big, insight-driven ideas that inspire action and connection across the globe. They help their clients move, inspire, engage, and lead people in a favorable direction, across all sectors on a global scale. They are a channel-agnostic approach, with valuable earned media at the core.

BCW is a finalist in the 2019 Global PR Agencies of the Year awards. Cohn & Wolfe won the North American Agency of the Year at the 2018 Global SABRE Awards.

Notable Clients: As you would expect, BCW lists many large corporations as its clients, including Nokia, Maserati, 21st Century Fox, Bayer, Coca-Cola, Colgate-Palmolive, Dow Chemicals, ExxonMobil, FedEx, and many more.

They have continued to add hundreds of creatives and planners to their team over the last few years. According to the founder, Richard Edelman, they remain undaunted by the challenge of reinventing the firm into a truly integrated marketing services player.

The digital practice now accounts for more than 20% of the firm’s global revenues, making them one of the best digital PR agencies.

The firm continues to produce high-quality work. It is a finalist for the 2019 Global PR Agency of the Year. It won the award for Digital PR Consultancy of the Year in the Asia-Pacific region.

One of their most successful recent campaigns was for KFC in Australia. The client tasked Edelman with showing the public how  KFC cares about young Aussies. Edelman leveraged the launch of KFC’s Youth Foundation to get the word out about the company’s charity efforts, but without the stuffy corporate feel. With the founding of the new youth organization, they launched new limited-edition KFC merchandise ranging from enamel pins to chicken-scented surf wax. Every purchase resulted in a donation to the foundation.

Notable Clients: Edelman boasts an impressive clientele including big names such as Dove, eBay, HP,  Heineken, Taco Bell, Xbox, Vaseline, Hellman’s, Unilever, Ikea, and Samsung.

5W Public Relations’ services include integrated marketing, public relations, strategic planning, event management, reputation management, influencer & celebrity marketing, product integration, and social media & digital marketing.

Notable Clients: 5W PR’s clients include Sparkling Ice, Triller, Topps, L’Oréal, The Trade Desk, Epicor, LifeStyles, Payless, SodaStream, and Vizio.

They are currently the fourth largest agency in the world, with an estimated fee income of $615M in 2020. This showed a 6.1% growth compared to the previous year. The agency added 26 clients worth more than $1M in 2018, with big names such as BNY Mellon, Elanco, GM, GoPro, Hanes, Johnson & Johnson, Philips, Roche, and the US Army.

They were a finalist in the 2019 Global PR Agencies of the Year awards.

FleishmanHillard regularly takes advantage of its Omnicom connection, and partners with sister agencies to deliver integrated campaigns.

One exciting recent campaign was for Levi Strauss & Co. Levi has a 20-year naming-rights agreement – Levi’s ® Stadium – with the NFL’s San Francisco 49ers. The relationship has earned the stadium the nickname, “Field of Jeans” after the classic film “Field of Dreams.”

In November 2018, the company covered the park’s playing surface with 20,000 pairs of jeans donated by the community and 49ers fans over two weeks to the nonprofit Goodwill. It blanketed almost the entire field – leaving only a swath of turf, forming the universal recycling symbol. A time-lapse video of the activation went viral and capped a campaign that kept 12-plus tons of clothing out of landfills and funded Goodwill’s job-training programs.

Notable Clients: FleishmanHillard has a healthy list of clients, including AARP, AT&T, Bayer, Emerson, Fitbit, GM, Pepsico, SAP, and Samsung.

Hill & Knowlton its income in 25 out of 30 markets in EMEA, with well above average performance in the UK, the Middle East, and Russia/Ukraine. Additionally, Synergy Hill & Knowlton was named North Asia Agency of the Year, with particular success in Korea.

Notable Clients: Some of the agency’s top clients include Activision, ADNOC, the Azerbaijan Tourist Board, Barilla, British Airways, Cisco, Colgate, IKEA, Johnson & Johnson, La Liga, Norad, Oculus, and Smart Energy.

They have received accolades and recognitions as one of the best public relations agencies globally. They were a finalist in the 2019 Global PR Agencies of the Year awards. The firm picked up Large Agency of the Year honors in Asia. The firm also established itself as a regional leader in Latin America, where it earned the award for the Mexican Agency of the Year.

Weber Shandwick retained 49 of its top 50 clients in 2018. It recorded its strongest new business year in a decade.

One of their more exciting campaigns was for HSBC UK, in an attempt to build awareness of the effects of online fraud. They used ‘deep fake’ style technology on Rachel Riley, a much loved UK television celebrity known for her talent in math. A shocking video appeared on Rachel’s social channels where Rachel confessed to being “bad at maths” and having answers fed to her via an earpiece.

A day later, after national outrage, HSBC UK reassured the public that this had been a ‘deep fake’ style video, with Rachel’s mouth movements adapted and her voice dubbed over by an impersonator. Rachel was in on the stunt. Viewers received follow-up educational videos from Rachel to help them stay safe the next time they went online.

Notable Clients: Weber Shandwick has contributed to the success of leading companies such as Ancestry, eBay, Visit Sweden, Novartis, UNESCO, and Pure Michigan.

For some years now, MMC has helped Merck advance the conversation about maternal mortality, with an initiative called Merck for Mothers. MMC has helped Merck for Mothers amass nearly 200,000 Facebook fans through a mixture of positive and inspirational personal stories about birth and motherhood. In 2014 they expanded the audience to Twitter. They have established the custom hashtag #EndMaternalMortality.

In 2016, the campaign added Instagram to the mix. Merck for Mothers’ average monthly potential reach exceeds 225,000. They have found their engagement rates to be an astounding ten times higher than the norm.

Notable Clients: MMC has partnered with a number of notable brands including P&G’s Pantene, Rodan & Fields, Natural Cycles, United Therapeutics, Bluebird Bio, Akili Therapeutic, Hydrafacial, Covergirl, Pfizer, Tide, and Sally Hansen.

They have over 25 years of experience supporting clients in long-term positioning and high-stakes situations. They are experienced in communicating with all key stakeholders, including journalists, investors, analysts, employees, lawmakers, and regulators. FGS Global provides strategic communications advice and services to help clients manage overall positioning and transformative events affecting their reputation, business, and market value.

With a global team of local experts, the agency has the ability to help with strategic communications in 27 languages.

The company lists its areas of practice as including:

• Corporate Positioning
• IPOs and Listings
• Mergers and Acquisitions
• Restructurings and Bankruptcies
• Crisis and Special Situations
• Cybersecurity and Privacy Issues
• Litigation Support
• Public Affairs
• Activism, Corporate Governance, and Shareholder Engagement
• Environmental, Social and Governance

During their time as Sard Verbinnen, the agency worked with Bayer on its acquisition of Monsanto, with Qualcomm on its defense against Broadcom, with Samsung on its acquisition of Harman, and with ADP in its defense against activist Pershing Square Capital. It handled the initial offering of Best, Inc., the largest IPO by a Chinese company in 2017. The firm provided crisis communications support for the board of directors at Wells Fargo.

Notable Clients: FGS Global has provided services to leading private and government organizations ranging from the U.S. Treasury Department to the World Economic Forum.

They won the Award for Nordic Agency of the year at the 2018 SABRE Awards. They won double gold for “If I was Minister of Health and Social Affairs”, with the Swedish Childhood Cancer Foundation at the Polaris Awards 2018. They have also won an award for Best Annual Report 2017 (Boliden in the category for the largest company), and The Publishing Prize 2017 (Elanders –  best annual report listed company).

Notable Clients: Narva boasts a clientele of leading brands and organizations including Novartis, Bayer, Dove, Embracer Group, BLING, Vinci Energies, and Volvo Environment Prize.

The agency won The Holmes Report 2018 EMEA Public Affairs Consultancies of the Year award and was a finalist in the 2019 Global Public Affairs Agencies of the Year award.

APCO redefined and expanded the definition of public affairs, both in its early embrace of research and analytics and in its investment in digital and social capabilities.

Notable Clients: APCO Worldwide has worked with a host of notable brands including MARS, GAP, Danfoss, eBay, Masdar, IKEA, Bayer, GE, Dell, Masdar, Walmart, UPS Foundation, and SONY.

The campaign featured a traveling memorial of 22,000 pills carved with faces of overdose victims, along with a CNC machine dedicated to creating new carving every 24 minutes (the rate of fatal opioid overdose). This campaign helped the NSC generate over 11 million video views, over 1 billion earned impressions, and a 2,017% increase in shared Facebook impressions.

Ketchum also leans into many areas you’d expect a large PR agency to take part in. These include influencer marketing, change consulting, analysis, content creation, audience segmentation, paid media, and more. Ketchum has won Grand Prix: Glass Lion for Change and Titanium Lion awards.

Notable Clients: Ketchum boasts an impressive clientele including names like Frito-Lay, The LEGO Foundation, Adobe, Whirlpool, Gillette, Wendy’s, Grand Seiko, Nespresso, UNESCO, Philips, Pfizer, and Jameson.

MSL caters to the automotive, energy, health, technology, financial and professional services, food, beverage, agriculture, manufacturing, industrial and defence sectors. As you can tell, they’ve positioned themselves to service all kinds of brands. But what makes MSL a force to be reckoned with is its core set of practices. 

They offer consumer marketing, crisis and issue management, employee engagement/communications, social purpose and sustainability, financial communications, public affairs, and reputation management and corporate communication. One of MSL’s most notable campaigns was created for Vicks. It was developed to highlight the plight of 29 million orphans in India. 

The ad shares the true story of a girl born with a rare and incurable skin disease called Ichthyosis. The girl narrates her perspective on life and shares that if it wasn’t for the love of her parents who adopted her as an infant, she might never have had the chance to feel loved or live a life filled with hope and dreams. The video ad went viral in 24 hours, generating a total of 323+ media exposures and $700,000 in earned PR. It also pulled 749 million impressions and over 19 million engagements. MSL has 100 offices in 40 countries and employs over 2,300 staff. 

Notable Clients: Some of the agency’s top clients include Coca-Cola, Facebook, Hindustan Petroleum Corporation Limited, Singapore Changi Airport, Disney+, Subway, Puma, and Technics.

Take the IKEA “Müpolash” ad. It’s a play on how popular IKEA products are and how much people love sharing their IKEA goods on Instagram. The “Müpolash” is a combination of the four most Instagrammed products from their range; mugs, pots, lamps and shelves. Ogilvy created an ad to poke fun at the nature of social media but also leveraged it. To stand a chance to win one of five limited edition Müpolash units, IKEA Instagram followers had to use the Müpolash AR filter and place their home.

And that’s just one example, they also took over media with their “The Restaurant With No Food” campaign for Hellman’s. Food waste is a serious problem, one driven by a lack of inspiration to use ingredients. Ogilvy invited people to bring their unused ingredients to a local restaurant for chefs to transform into 5-star meals. The result? A complete takeover of social media, an endorsement from the UN and even educational talks on food waste held in restaurants.

Notable Clients: Ogilvy has worked with top clients including Coca-Cola, Samsung, Pizza Hut, IKEA, Turkish Airlines, Rolls Royse, Jameson, Milka, Dove, IBM, Milo, Verizon, Hellman’s, Burger King, Corona, Volkswagen, and Zippo.

PorterNovelli has also produced striking work. To draw attention to the growing threat of child sex trafficking in Atlanta, Georgia, a city the FBI ranks as one of the top cities for child sex trafficking, the firm commissioned 72 school buses with branding to drive through Georgia. Statistics show that as many as 3,600 children are trafficked from Georgia. The campaign was perfectly timed to drive awareness before the Superbowl, a period officials believe increases the probability of children being trafficked.

The campaign lasted a month and drew attention from major outlets such as Fox, The New York Times, Adweek, USA Today, and over 500 more. It also generated 43 million social media impressions in 48 hours.

PorterNovelli practices in five areas. These are purpose, reputation, health, food and innovation.

Notable Clients: The agency’s top clients include the National Honey Board, ALS Association, Timberland, California Almonds, MacDonald’s, Sony, Roche, Novartis, and more. They have offices in North America, Latin America, Asia and EMEA.

When it comes to their work, National has a knack for tackling tough PR challenges. Take vaccine hesitancy. It’s a contentious subject. When Pfizer wanted to remind Canadian parents about the importance of completing a full schedule of recommended infant vaccinations, they turned to National for help. The result was a well-thought-out campaign that lasted over a year.

It centred around the popular children stories that emphasized the number three (The Three Bears, Three Blind Mice, and The Three Little Pigs) and an important call to action for parents to “Don’t Overlook What’s Missing” as a reminder to complete the vaccination schedules. National helped Pfizer triple app page visits in the first year of the campaign and boost app downloads by 55%.

Notable Clients: The agency’s portfolio consists of leading Canadian brands and organizations including Breakfast Club of Canada, Benny&Co., Scale AI, Les Petits Frères, Cook it, Montreal Holocaust Museum, La Maison Simons, Roche Canada, Pfizer Canada, Halifax Partnership, and CARE Canada.

They try to think as part of their clients’ teams, providing the right advice – professional, thought-provoking, and intelligent suggestions. They aim to ensure a quick turnaround of information, best practices, and timely delivery. They focus on attracting and engaging the right people to individual clients, using their relationships with a broad circle of media, influencers, bloggers, and opinion formers.

Milk and Honey PR groups its services into:

• Corporate reputation and brand management
• International orchestra model, currently across EMEA, APAC, and North America
• Human relations
• Digital design
• Video production, in partnership with Leap Films, a London-based film production agency
• Bee-spoke packages, e.g., creative buzz, idea generation sessions, workshops, media masterclasses, and more

Notable Clients: Milk and Honey PR has worked with brands such as PriceSpy, Inner Circle, Epson, Make a Wish Foundation, BigCommerce, LeapFrog, KPMG, Techfugees, and WorldRemit.

MC Group is a full-service agency. It’s the only German-based firm with 28 offices in all EU member states. And it’s this footprint that makes MC Group a drawcard for clients that must reach international audiences. While MC Group’s presence spans 83 countries, they’re one of the younger firms on our list of top PR agencies globally. They have, however, managed to attract powerful brands. These include serving as the press and information office for the German Federal Government to working with Audi and other leading organizations around the world.

As an integrated agency, they offer services in various sectors. These include corporate publishing, TV and film production, sports and entertainment and travel. Their ability to blend various marketing principle and mediums allows them to offer advertising, digital and event marketing service as well.

Notable Clients: MC Group’s clientele includes names such as Bausch & Lomb, VISA, Turkish Airlines, Vodafone, LC Waikiki, Good Year, United Nations, Ferrari, Braun, and the Olympics.

As a consulting firm, they have a strong research arm and publish papers regularly. Some of their most notable research projects include work around dark data, how competition is damaging the aviation industry, and market entry due diligence.

Notable Clients: FTI Consulting has worked with several notable clients including Queensland Nickel, Steinhoff Creditors, Sally Beauty, Wells Fargo, and AT&T.

Havas PR has produced impressive results for their clients. When East Coast Rail Service started to feel the pinch of low-cost domestic flights between Scotland and London, they turned to Havas PR UK to find a way to stay relevant. 

Havas PR created a campaign called “I Love Trains Week”. The campaign received coverage on social media and helped East Coast Rail Service generate £695,000 (2x their revenue target), with 13% of all revenue coming from new passengers.

Notable Clients: Havas clients include the likes of Kelloggs, Toyota, Aspen, Japan Airlines, Virgin Mobile, PWC, Costa Coffee, Volvo, Novartis, Coca-Cola, Michael Kors, and Heineken.

This top PR agency offers clients an integrated approach to positioning their brands, one that’s driven by the need to stay relevant and generate leads and business. Sectors they serve include the arts, associations, consumer, education, entertainment, fashion, beauty, luxury, financial services, government, manufacturing, health professional services, publishing and authors, social good, technology, and travel and lifestyle.

Notable Clients: Finn Partners clients include international brands like Jack Daniel’s, The Parfume Shop, KLM Airlines, Operation Smile, and more.

Real Chemistry is also highly effective at generating results. Tasked with the challenge of helping Cardinal Health drive adoption for their new inventory management system, they were able to create a campaign based on strong persona-backed research, leading to wide adoption and 97% retention of Cardinal Health’s Inventory Management software.

Notable Clients: Real Chemistry works with the top 30 pharma and biotech companies including Radius, Valeant, Tudorza, Cedar, Lupin Pharmaceutical, Genomic, and Horizon.

The agency helps brands in these areas with advisory services, analytics, cybersecurity, digital enablement (think technology, design, and development), marketing and engagement, policy and regulatory analysis, research and evaluation and managing workforce and human capital.

Notable Clients: ICF has enabled the success of organizations such as Alliance Water, PSE&G, CEMEX Citizen, Virgin Atlantic, SAP, National Cancer Institute, and the CDC.

Like other global advisory firms, Teneo Holdings publishes a considerable number of research reports. Most notable among their work is an eBook called “Vision 2020”. It offers a global outlook along with insights on markets and politics.

Notable Clients: Some of Teneo’s key clients include names like Robin Hood Energy and Project March.

WE Communications also has what it takes to make an impact in the industries it services. VSP Global research showed that children comprehensive eye exams did not take place as often as they should. And with vision making for as much as 80% of academic learning, VSP Global had to take steps to ensure that child education didn’t suffer, and that children had the opportunity at better visions.

WE Communications developed a PR campaign that leveraged trusted sources parents look to. The result was an integrated approach that drove an authentic and meaningful message to parents to have their children’s eyes tested. The campaign generated over 3,700 clicks to the VSP Global Find An Eye Doctor webpage along with earned media in 18 publications.

Notable Clients: WE Communications has a client list that includes names like Adobe, Bloomberg, Tencent, RSA, Discord, Dyson, Fenty Beauty, Lenovo, Cisco, MacDonald’s, Brother, Capital One, GlaxoSmithKline, and more.

Though, if you find yourself in more of a pickle, they’re skilled at crisis communication and have helped clients with cyber-attacks, data breaches, legal matters, product recalls, and high-profile investigations to mention only a few. For example, when one of the biggest commercial cannabis producers and distributors in the US found themselves embroiled in a scandal over a sudden change of company ownership, Rasky Partners managed to turn it into mostly positive coverage instead.

Notable Clients: Rasky Partners’ client list includes FEMA, MasterCard, The Whitehead Institute, BJ’s Wholesale Club, Stop & Shop, and Erickson Retirement Communities.