14 of the Best Social Media Posting Apps for 2024

Unified Calendar and Cross-Channel Posting

Brandwatch offers a unified calendar that allows you to plan, schedule, edit, and post content across various social media platforms, including Facebook, Instagram, and LinkedIn. This centralized approach simplifies the process of managing multiple accounts, letting you view and control all your upcoming content from a single location.

The ability to edit and preview posts before publishing ensures that your content aligns with your brand’s voice and messaging. This feature is particularly beneficial for teams working on cross-channel campaigns, as it enables collaboration and ensures that all team members are on the same page.

The platform’s support for social media advertising within the same interface is another significant advantage. You can create and promote posts directly, optimizing your ad spend and focusing on what works best for your audience. This integration of organic and paid social media strategies makes Brandwatch a comprehensive tool for managing your social presence.

Team Collaboration and Content Management

Brandwatch excels in facilitating seamless team collaboration. The platform allows you to assign roles and tasks to specific team members, ensuring that everyone knows their responsibilities and that content is published as planned. The approval flows feature is particularly useful for maintaining content quality and consistency, as it enables a review process before anything goes live.

Another standout feature is the shared content library, which allows you to store and repurpose pre-approved assets. This ensures that your social media posts remain on brand, even when handled by different team members. The integration with third-party storage tools further enhances the flexibility of your content management process, making it easier to access and utilize assets across various campaigns.

Pricing: Upon Request

Time-Saving Scheduling Features

Sendible shines in its ability to save time while maintaining a high level of customization for your social media posts. Whether you’re scheduling posts individually or in bulk, the platform allows you to plan content far into the future. You can tailor each post to specific platforms by adding mentions, hashtags, emojis, and images, ensuring that your content resonates with your audience on each network.

The visual calendar provides an easy overview of all scheduled content, allowing you to quickly edit or rearrange posts as needed. The queues feature is especially useful for managing evergreen content, ensuring your calendar remains consistently filled without constant manual input.

Enhanced Visual Content Management

One of the standout features of Sendible is its integration with tools like Canva and a built-in image editor. These features give you the creative freedom to design and optimize images directly within the platform. Resizing images for various social media networks is straightforward, and the Canva integration allows for the quick creation of visually engaging content without needing to switch between multiple apps.

Additionally, integrations with cloud services like Dropbox and Google Drive make it easy to pull existing visuals into your posts. For those who frequently need high-quality visuals, the integration with GIPHY and Pexels provides easy access to a library of royalty-free GIFs and images, helping you keep your content fresh and engaging.

Pricing: Sendible offers several pricing tiers, starting with Tthe Creator plan at $25/mo for freelancers with 1 user and 6 social profiles.

Effortless Scheduling and Crossposting

Iconosquare allows you to plan and schedule content ahead of time, ensuring that your posts go live at optimal moments without requiring manual intervention. The platform’s crossposting feature is a significant time-saver, enabling you to schedule the same content across different social channels with just a few clicks. This means less time spent on repetitive tasks and more time focusing on other aspects of your social media strategy.

The platform also supports advanced scheduling features, such as adding tags, mentions, and geolocation, directly within your posts. These capabilities enhance your content’s reach and engagement, making your social media management more effective and less time-consuming. Whether you’re working from your desktop or on the go, Iconosquare provides notifications to keep you informed, ensuring that you never miss a scheduled post.

Seamless Collaboration and Content Management

Iconosquare shines in team environments with its seamless post-approval process. You can draft posts and submit them for approval via a unique link, making collaboration with colleagues or clients straightforward and efficient. This feature helps maintain brand consistency and ensures that all content meets the necessary standards before going live.

The integrated social media calendar is another highlight, offering a clear overview of your upcoming posts and allowing you to share this calendar with clients. This transparency is crucial for maintaining strong client relationships and ensuring everyone is aligned with the content strategy.

Moreover, Iconosquare’s media library integration lets you upload, label, and store your media files from various sources, such as your computer, Google Drive, or Dropbox. Having all your assets in one place simplifies the content creation process and ensures that your media is always ready when you need it.

Pricing: Iconosquare’s pricing is structured around the number of social profiles managed. The Single Plan starts at $49/mo for managing 5 social profiles by one user. 

As you go through the wizard, you will begin by setting up a calendar, giving it a time zone, and selecting the most appropriate industry. You can choose whether you wish to use Loomly for your posting, or whether you would prefer to integrate a Buffer account. You set various preferences, so Loomly clearly understands the type of posts you like to share.

Calendars are central to the successful operation of Loomly. One of the essential stages of setting a calendar up is to decide on your preferred workflow. These are the steps you go through when making a post. If a single person autonomously creates your posts, you might have a simple workflow. If you use a team for your social posting and require approval at various steps, your workflow will be involved.

Team Collaboration and Content Management

Loomly also excels in facilitating seamless team collaboration. The platform allows you to assign roles and tasks to specific team members, ensuring that everyone knows their responsibilities and that content is published as planned. The approval flows feature is particularly useful for maintaining content quality and consistency, as it enables a review process before anything goes live.

Another standout feature is the shared content library, which allows you to store and repurpose pre-approved assets. This ensures that your social media posts remain on brand, even when handled by different team members. The integration with third-party storage tools further enhances the flexibility of your content management process, making it easier to access and utilize assets across various campaigns.

Pricing: Loomly offers monthly pricing billed yearly, starting at $32/mo ($384/year).

AgoraPulse offers multiple ways to publish content. You can schedule a post by clicking the appropriate time slot in a calendar. It also provides a bulk publish feature, where you import posts from a CSV file, a website using RSS feeds, or as a group of pictures to transform into posts. You can use these to create a queue (dropping new content into your queue as needed).

It gives you the ability to take a close look at your fans and followers. You can click on your more active followers, label them however you like, view your past activity with them, and add relevant notes.

Pricing: Agorapulse offers plans ranging from $49 to $119 per user/month when billed annually.

It also offers quite strong scheduling tools. You can set a posting schedule for different types of posts. Indeed, it suggests a suitable posting schedule for each of your social networks, although you can easily modify this if you prefer more control over your posting.

You organize your posting schedules across a centralized calendar, which you can display in many different ways.

It comes with 100,000 post ideas that cover a wide range of topics. Most are pre-designed, with eye-catching graphics. You can easily modify and customize their post ideas in PromoRepublic’s graphics editor to suit your business. You can also select the appropriate dimension of what you want to create with a single click for each type of social post.

Pricing: PromoRepublic offers plans starting at $49/mo for small single-location businesses.

HeyOrca’s visual content calendar offers a comprehensive view of your scheduled posts, color-coded by social platform for easy identification. The app’s robust reporting tools allow you to track performance and share insights with clients or stakeholders transparently.

Pricing: HeyOrca offers 3 pricing options, starting with The Basic Plan at $50 per month.

The core of Hootsuite is Streams. You set up a tab for each of your social networks on the Streams page. Then, for each social account, you add a series of Streams. Each Stream is a column of information. For instance, if you run a Twitter account, you could create streams for each of your Twitter lists, your Scheduled Posts, Mentions, Twitter Home page, and the list of tweets you make.

Hootsuite also includes a unified inbox, showing all your incoming messages across your accounts.

Hootsuite includes a variety of ways for you to publish posts, depending on your requirements. One is to click on the big green New Post button at the top of the Streams page that takes you to the Composer page. You can compose your post directly on this page. The composer changes the options it makes available, depending on the social networks to which you’re trying to post.

You can also create content on the Publisher screen. Publisher is Hootsuite’s scheduler. If you have already posted or scheduled content, it will show in your Planner. You can create a new post on this screen by clicking the green New Post button, or you can save some time by directly clicking the time for which you want to schedule your post.

Pricing: Hootsuite’s pricing starts at $99/month for the Professional plan with features for 1 user and 10 social accounts.

Levuro enhances team collaboration by enabling team members to join, contribute to campaigns, and provide feedback on posts.

With a focus on analytics, Levuro provides performance metrics for each post, enabling users to gauge the content’s effectiveness and create comprehensive social media reports.

A unique feature of Levuro is its support for live stream recording and clipping, aided by AI technology that identifies significant live stream moments and generates clips for sharing.

Levuro’s free plan allows for unlimited team members and a user-friendly experience.

Pricing: Levuro offers a range of plans, starting with Starter at $15/month.

Smart Content Planning and Scheduling

Sprout Social’s social media posting capabilities are anchored by its intuitive content calendar and scheduling tools. You can easily plan and queue posts across various platforms like Instagram, Facebook, LinkedIn, and more, all from a centralized interface. This feature saves you significant time, allowing you to manage multiple campaigns simultaneously without the hassle of jumping between platforms.

One of the standout features is the Optimal Send Times, which analyzes up to 16 weeks of audience data to recommend the best times to post. This ensures that your content reaches the maximum number of eyes, boosting engagement and impressions. Additionally, the AI-powered Content Suggestions tool helps overcome writer’s block by generating relevant ideas and captions, making content creation smoother and more efficient.

Enhanced Collaboration and Approval Workflows

Sprout Social also excels in facilitating team collaboration. The platform’s approval workflows ensure that every post goes through the necessary checks before it’s published, which is especially valuable for agencies or businesses with multiple stakeholders. You can share content calendars with external partners, add notes, and engage in real-time discussions, making the entire process transparent and efficient.

The Asset Library integration is another powerful tool that simplifies content management. Whether you’re creating new assets or importing them from platforms like Canva or Google Drive, Sprout Social allows you to manage everything from one location. This streamlines the process of content creation, editing, and publishing, which is critical for maintaining a consistent and professional brand presence across all channels.

Pricing: Sprout Social offers scalable social media solutions with a 30-day free trial. Their pricing begins at $199/mo for the Standard plan.

You begin the process of setting up CoSchedule by creating a calendar. You see all of your upcoming blog posts, social posts, email blasts, and other types of content in your calendar.

Each distinct marketing activity is a project. You can build, plan, and even execute all of your marketing projects in CoSchedule. With the simple Editorial Calendar, you have two main types of project – blog posts and social posts. If you subscribe to the more advanced Marketing Suite, you can add many more varieties.

You can write your blog posts in CoSchedule (or whatever preferred method you use) and then use CoSchedule to create social posts to accompany it. 

You can also start a social campaign from scratch by selecting the Social Campaign attachment when you set up your project, adding as many social posts as you like across your chosen social networks.

CoSchedule also offers Requeue that allows you to select past blog posts to repromote in the future.

Pricing: CoSchedule offers a Free Calendar plan for one user and a Social Calendar plan for up to three at $19/mo.

Your options on the free plan are limited, but you can create (and schedule) up to ten posts. Buffer’s capabilities improve once you opt for a paid plan, however. They give you a great deal of flexibility when it comes to creating posting schedules (which are essential for the buffer to work). You set a publishing schedule for each of your social accounts.

You can click on any posting time to edit or delete it. You can add any relevant text, images, videos, and links. Once you’ve written your post, you can schedule it for a set time or add it to your queue.

Pricing: Buffer provides a range of plans: a free plan suitable for beginners, the Essentials plan at $5/month for each channel with enhanced tool.

Pricing: Available plans after a 14-day free trial include: Agency+ priced at $170/month; Agency at $85/month; Small Team for $42.50/month; and Professional at $25.50/month.

You can either create a post at a time or import content by an RSS feed.

Once you approve enough content, Edgar creates a queue for the next two weeks. It matches your queue to your schedule and categories.

Pricing: Meet Edgar offers two pricing options: The “Eddie Annual Plan” at $24.91/month catering to side hustlers and beginners.